Outbound
Turn a Luma guest list into booked meetings
Databar collect. Enrich. Swarm decides intro vs cold. Email goes to Amplemarket. LinkedIn-only goes to Aimfox.
The loop
- 01Pick a high-signal Luma eventPull attendee full names and LinkedIn profiles. The guest list is the TAM for the night, not a badge scan you forget.
- 02Collect the list in DatabarL key grabs links. You want names and profiles in one table before anyone enriches.
- 03Enrich across four providersLeadMagic, Findymail, Prospeo, ContactOut. Export the full list. Missing contact data is what the next gate reads.
- 04Score proximity in The SwarmIf someone on the team is already connected, route the intro. Cold is the leftover path, not the default.
- 05Split the send, book on HubSpotEmail only → Amplemarket. LinkedIn profile only → Aimfox. The meeting lands on a HubSpot calendar. That is how an event becomes pipeline.
Most teams treat the attendee list as a leftover. Dave’s version is a routing machine: collect, enrich, then decide intro vs cold before anyone writes a line.
The interesting constraint is the split, not the scrape. Swarm proximity picks the intro. Contact data picks the channel. Email-only and LinkedIn-only do not share a sequencer. HubSpot is only the last mile — the calendar.
