Deepak Amirtha Raj

About

I build outbound systems that turn cold prospects into real conversations.For the last 8+ years, I’ve worked across GTM, outbound sales, and AI-driven lead generation — helping founders and sales teams replace guesswork with structured, reliable systems.I’m the person founders call when they want outbound that actually works.What I specialise in• Clay workflows that uncover the right signals• Targeted data scraping and list building• Enrichment, verification, and domain intelligence• Cold email systems using Instantly, Smartlead, Clay, and Apollo• API integrations, webhook setups, and automated GTM processes• Campaigns designed for relevance, not volumeMy backgroundI started as an SDR, moved into outbound strategy, and grew into a GTM engineer and Clay specialist (APAC).I’ve worked with 40+ companies, including eight billion-dollar SaaS brands, helping them build predictable meeting engines.What I’ve built• A cold outreach framework that took me from 0 to 1M• A 17,000+ audience on LinkedIn by sharing practical systems• A repeatable method to target the right accounts with the right signals• Outbound workflows that help teams book meetings without burning time or moneyWhat you’ll find hereClear systems.Strong processes.Practical GTM frameworks.Tactics that come from real execution — not theory.If you're building a B2B companyDM me.I can help you build or fix your outbound engine in a way that’s scalable, efficient, and built for today’s GTM environment.

Company history

1. 
   ClayPartner2024-03 – present · 2y 5mo
2. 
   KYC-ChainHead of GTM & Head of MarketingHead of GTM Engineering2024-07 – 2025-05 · 10 mo
3. 
   keyFIPartnerships Lead2020-11 – 2021-12 · 1y 1mo
4. 
   Far Horizon Capital Inc (Flag Theory)Business Development Manager2019-09 – 2021-10 · 2y 1mo
5. 
   SocureSenior Sales Development Representative | GTM Consultant2017-05 – 2018-07 · 1y 2mo
6. S
   SelfKey FoundationPartnerships Lead2018-05 – 2022-02 · 3y 9mo
7. 
   AvokaadoSenior Sales Development Representative | GTM2022-02 – 2023-04 · 1y 2mo
8. 
   KYC-ChainSenior Sales Development Representative2019-07 – 2022-02 · 2y 7mo
9. 
   KYC-ChainSales Development Representative2018-05 – 2019-06 · 1y 1mo
10. 
    CenzaSenior Sales Development Representative2016-10 – 2018-05 · 1y 7mo
11. 
    KYC-ChainSales Development Manager2022-03 – 2024-06 · 2y 3mo
12. 
    TruliooSales Development Representative | Content Marketing Specialist2016-03 – 2017-05 · 1y 2mo
13. 
    Various CompaniesGTM Engineer / Outbound Expert2025-03 – present · 1y 5mo

Skills

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