Umer Ishaq

About

I'm a Go-To-Market engineer who started as one of the first Clay experts from Pakistan. With a BBA in Marketing and a degree in Computer Software Engineering, I work across both sides: I can sell and I can script. I helped scale a company from ~$2M to $16M ARR by building and leading the GTM automation infrastructure end to end. I own the data and automation layer behind the entire revenue engine, from inbound enrichment to outbound personalization. I currently lead a team of GTM Engineers and set the technical direction for GTM systems across sales, marketing, support, and ops. I built the GTM data infrastructure on Supabase as the source of truth, with event-driven updates and bidirectional sync across Clay, HubSpot, n8n, and Stripe. On top of that, I run lead enrichment, scoring, classification, and routing pipelines in Clay using custom API and AI workflows, along with automated lifecycle systems for auto-tiering, churn prediction, and reactivation. I've also built the mass outbound infrastructure for personalized sequencing at scale, and ship internal AI MVPs that the dev team productionizes. My stack runs on Supabase, Clay, Claude Code, n8n, Make.com, HubSpot, Apps Script, and API-driven integrations. If you're working on GTM automation, outbound systems, or API-driven revenue infrastructure, let's connect.

Company history

1. 
   AbacusBusiness Development Consultant2023-07 – 2024-11 · 1y 4mo
2. 
   ContactOutPartner2023-05 – 2024-09 · 1y 4mo
3. 
   SmartleadPartner2024-04 – present · 2y 4mo
4. 
   SquadlyBusiness Development Executive2022-02 – 2022-08 · 6 mo
5. H
   HeyReachSenior GTM Engineer2025-08 – 2026-05 · 9 mo
6. 
   AbacusJunior GTME2023-07 – 2024-11 · 1y 4mo
7. H
   HeyReachGTM Engineer & Customer Success2024-11 – 2025-08 · 9 mo
8. 
   InstantlyPartner2024-07 – 2026-06 · 1y 11mo
9. 
   Sayban GroupMarketing Intern2021-03 – 2021-05 · 2 mo
10. 
    Kiwi Creations (Private) LimitedBusiness Development Executive2022-08 – 2023-07 · 11 mo
11. 
    RevGeniusMember2024-10 – 2025-03 · 5 mo
12. 
    ClayClay Creator2024-03 – present · 2y 5mo
13. H
    HeyReachLead GTM Engineer2026-04 – present · 4 mo

Skills

• LinkedIn

  Orchestrate LinkedIn with n8n

  Webhooks, Slack approvals, and HeyReach campaigns — n8n as the glue, not another sequencer.

  Umer IshaqHeyReach ↗