Rishabh Gupta

Founding Product Manager | Growth Operator | 0-to-1 marketplaces and SMB fintech across EU, MENA and Africa

India24.6k followers
partaoex-Vestaboardex-Actalink

Most of the last decade, I have built commerce and fintech products in markets where the basics do not work yet. In Dubai, I was a founding PM at souKare, the Middle East's first digital pharmacy, taking it from an idea to three countries.

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In Nigeria, I built Alerzoshop into the country's leading B2B marketplace, then ran the wallet, bill payment, and POS stack that tens of thousands of shopkeepers used to get paid. Now I am at Partao in Luxembourg, building Europe's largest marketplace for agricultural and construction parts. Five million SKUs and climbing. The through line is the unglamorous half of commerce. Catalogues nobody wants to clean. Fitment data that decides whether a part actually fits the machine. Credit for a shop owner with no formal financial history. KYC that has to be fast and still catch fraud. Get those right and growth follows. Skip them, and no amount of paid acquisition saves you. What I do: Marketplaces and B2B commerce. Built two from zero, in two very different regions. Fintech for small businesses. Wallets, bill payments, POS, stock financing, KYC and risk scoring. Growth as a discipline, not a department. Five years as founding growth marketer at Vestaboard ran alongside my product work, which is why I read a funnel before I read a roadmap. Data and instrumentation. SQL, GA4, Mixpanel, Pendo. I build the dashboard before I ask for headcount. I have delivered 4,000+ mentoring calls to product and Founder's Office students at Masters' Union and Tetr, where I'm the top-rated mentor on their platform, and I advise emerging-market founders with Techstars and Next Billion Advisors. Teaching is a good way to find out what you don't actually understand. Based in India, working CET hours with Partao in Luxembourg. Set up for remote-first roles, no relocation required. Happy to talk marketplaces, messy catalogues, or what emerging markets teach you about trust.

Career Timeline

JobSchool

GTM Index

  1. PARTAOJOB
    1. Founding Product Mgr
      1Y 3M
  2. MASTERS' UNIONJOB
    1. Product Mentor
      4Y 2M
  3. VESTABOARDJOB
    1. Founding Growth Marketer
      5Y 4M
  4. ACTALINKJOB
    1. Interim Product Lead
      3M
  5. ALERZOJOB
    1. Group Product Mgr
      1Y 4M
    2. Senior Product Mgr
      1Y 7M
  6. TECHSTARSJOB
    1. Startup Mentor
      3M
  7. CREDCOREJOB
    1. GTM Eng
      4M
  8. NEXT BILLION ADVISORSJOB
    1. Product Strategist
      1Y 1M
  9. UPGRAD.COMJOB
    1. Product Mentor
      1Y 6M
  10. SEEKHOJOB
    1. Product Mentor
      2M
  11. NATIONAL INSTITUTE OF TECHNOLOGY RAIPURSCHOOL
    1. Bachelor of Technology (B.…
      4Y 11M

Time in market 14Y 9MOpen 2Closed 10Stints 12

gtmindex.io/p/rishabh16

  1. Job: partao — Founding Product Manager · 2025-07 – present · 1y 1mo — partao is building Europe's largest B2B marketplace for agricultural, construction, and heavy machinery parts: 5M+ SKUs live across 2,000+ brands, scaling toward 100M+ parts. I own buyer-side & internal products, reporting directly to the founders. - Set roadmap and scope across search, fitment, catalogue and checkout for a 5M+ SKU marketplace, as the first and only product hire - Led a cross-functional growth programme spanning product, marketing and operations that materially lifted quarterly transaction volume, replacing channel-budget thinking with end-to-end funnel ownership - Rebuilt order operations by introducing live availability tracking and automating order management ac…
  2. Job: Masters' Union — Product Mentor · 2022-08 – present · 4y — Mentor to product and Founder's Office / Chief of Staff students at Masters' Union and Tetr, both new-age business schools in Gurugram. - 4,000+ mentoring calls delivered. Top-rated mentor. - Coach on product discovery, prioritisation, breaking into product management, and founder-adjacent career paths
  3. Job: Vestaboard — Founding Growth Marketer · 2019-08 – 2024-12 · 5y 4mo — Vestaboard is a DTC smart messaging display company in San Francisco. I was part of the founding growth team from pre-launch through five and a half years of scaling. - Founding growth team member. Took annual revenue from zero to eight figures across five and a half years, spanning launch, category creation, and international expansion - Owned paid acquisition end-to-end across search, social, and marketplaces, plus lifecycle and lead-generation funnels - Built the analytics foundation: defined the measurement framework, built the reporting stack, and instrumented the business, app, and web metrics the team ran on - Launched regional e-commerce storefronts and the demand generation…
  4. Job: Actalink — Interim Product Lead · 2024-08 – 2024-11 · 3 mo — Actalink enables programmable crypto payments from non-custodial Web3 wallets. I was the sole product owner, reporting to the founder. - Set product strategy and shipped a smart-contract-enabled MVP dApp for crypto payroll, driving early adoption among small businesses - Ran 20+ customer interviews and built a JTBD-based feature roadmap from them - Defined the UX for automated recurring payments from self-custody wallets, a flow with no established pattern to copy
  5. Job: Alerzo — Group Product Manager · 2022-12 – 2024-04 · 1y 4mo — Alerzo is a Series B fintech and commerce company serving Nigerian SMBs. I owned the Alerzoshop and Veedez product lines across three squads (fintech, growth, infrastructure) and 35 engineers. - Built Alerzoshop from zero into Nigeria's leading B2B e-commerce marketplace at nine-figure annual GMV with six-figure monthly actives, defining product vision and solving procurement for SMBs - Launched a digital stock-financing product that opened working capital access to 10k+ SMEs, substantially lifting quarterly loan disbursements - Shipped Veedez Pro, a business services app, from ideation to launch in 9 months, reaching five-figure MRR and thousands of daily actives - Rebuilt KYC and…
  6. Job: Alerzo — Senior Product Manager · 2021-05 – 2022-12 · 1y 7mo — - Scaled Veedezpay (digital wallet, bill payment, POS) to 50K+ SMBs by leading three squads across fintech, integrations and infrastructure, lifting wallet activation from just over half to four in five - Drove consistent double-digit monthly growth in transacting users across the wallet - Cut monthly churn and improved 30-day retention by building targeted lifecycle marketing across Veedezpay - Reduced stockouts and excess inventory by implementing a demand-forecasting ML model and realigning replenishment against it
  7. Job: Techstars — Startup Mentor · 2023-10 – 2024-01 · 3 mo — - Mentored founders on product and growth strategy under the Techstars Founder Catalyst Jeddah and Al Ahsa programmes
  8. Job: CredCore — GTM Engineer · 2023-03 – 2023-07 · 4 mo — - Built the outbound GTM engine for an enterprise fintech in debt capital markets, automating prospect research and enrichment with Clay and Apollo to source qualified pipeline
  9. Job: Next Billion Advisors — Product Strategist · 2022-01 – 2023-02 · 1y 1mo — - Advised and invested in companies onboarding the next billion users across emerging markets, focused on product-market fit and monetisation
  10. Job: UpGrad.com — Product Mentor · 2021-08 – 2023-02 · 1y 6mo — - Mentored experienced professionals on product skills and career transitions within Duke CE's and Liverpool Business School's Product Management certification programmes
  11. Job: Seekho — Product Mentor · 2022-04 – 2022-06 · 2 mo — - Advised an early-stage Indian edtech on product discovery and retention mechanics during its pre-Series A growth phase
  12. School: National Institute of Technology Raipur — Bachelor of Technology (B.Tech.), Biomedical/Medical Engineering · 2012 – 2016

Skills

sqlProduct ManagementOnline MarketplaceProduct StrategyGrowth MarketingE-commerceMixpanelPaymentsMagentoProduct Road MappingProduct DesignMarketing StrategyGoogle AdsMedia BuyingStakeholder ManagementStart-upsTeam LeadershipMarketingEntrepreneurshipBusiness StrategySearch Engine Marketing (SEM)

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