Reza Mokdad

Growth Manager

Livingcolor

Oct 2019 – Oct 202012 months

Livingcolor is a development studio that works with digital agencies and brands. We help them build strong IT infrastructure through fast and agile development. - Creating organizational processes to support the company's rapid growth. - Testing and optimizing different acquisition strategies and channels (linkedin, email, call for tenders) - Setting up the company's CRM and managing its database. - Running different benchmarks for Livingcolor and its clients (technologies, gaming, processes, best practices, etc...) - Consulting and advising the company's clients. - Creating content: blog articles, white papers, website copywriting. (22 articles, 6 user cases)

Growth Marketing Intern

Bigblue

May – Oct 20195 months

Bigblue is a french startup that provides its customers with trustable and affordable e-commerce logistics. - Participating in the creation of Bigblue's growth strategy. - Testing and optimizing various strategies and traction channels (inbound, email, linkedin). - Setting up the content strategy and producing different types of content (23 articles, 1 whitepaper, 3 user cases) - Monitoring of ROI indicators (traffic, CTR, conversion, etc.). - Implementing performance indicators according to channels and creating periodic reporting. - Implementing and managing the content and SEO strategy (link building, content structuring, key word analysis) - Monitoring SEA campaigns.

Vice President Customer Experience

AIESEC

Jul 2016 – Jul 201712 months

AIESEC is international youth-run organization that provides young people with leadership development, cross-cultural internships, and global exchange experiences. - Managing a team of 30 individuals and responsible for all the outgoing exchange programs and operations. - Optimizing organizational processes in the global exchange programs; resulting in +112% growth in our outgoing exchange programs. - Ensuring delivery of all Exchange Standards to our customers. - Managing international relations and partnerships with other Local Committees. - Developing marketing, customer servicing strategies to ensure growth, sustainability and brand advocacy, resulting in being certified twice as a "Cu…

Recruitment and Network

AIESEC

Jul 2016 – Jun 201711 months

Recruitment and Network Manager for AIESEC in United States reponsible of: - Recruitment materials creation - Training/Coaching 11 Local Committees Responsible with Recruitment and downscaling Talent Management strategies to the Local Committees. - Fire fighting and consultancy during Recruitments - Talent Selection strategy development and tracking - Team standards implementation and tracking within Local Committees. - HR Processes development according to the Data Analytics

Marketing Intern

AIESEC

Jun – Aug 20162 months

Between summer 2015 and summer 2018, I had the chance to participate in 4 marketing internship across the world. I've had the chance to visit Tunisia, USA, Azerbaijan and Serbia to work with different AIESEC's partners as a marketing intern. Some exemples of missions that I had to achieve: Creating strategies to promote AIESEC and its stakeholders. Creating content. Contributing to the UN's sustainable development goals.