Rahul Mehta
GTM Engineer @ Clay || Building the next gen of AI-driven GTM systems
Clay𝗛𝗶, 𝗜'𝗺 𝗥𝗮𝗵𝘂𝗹 👋🏽: I drive growth and develop GTM strategy by working across the entire Go-To-Market funnel and customer lifecycle.
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I strive to combine quantitative insights from leveraging data and AI with qualitative insights from speaking with customers to drive revenue. 𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗺𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁: I come from a diverse background in Growth, so I intuitively understand acquisition channels, conversion points, and experimentation. This enables me to automate, scale, and personalize with the right GTM goals in mind — without getting lost in pure operations. 𝗦𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝗳𝘂𝗻: Ask me about flipping furniture, building Excel spreadsheets, or backpacking thru 26 countries solo for an interesting story or three 😊
GTM Index
- CLAYJOB
- GTM Eng1Y 7M
GTM Engineer
Clay
Q4'25 - Product Partnership award
- CARRYJOB
- Growth & GTM Eng1Y 11M
Growth & GTM Engineering
Carry
Implementing automation, data analytics, and AI across the GTM funnel through my lens of Growth Marketing & Strategy.
- PRACTICEJOB
- Growth2Y 11M
Growth
Practice
Running data-driven campaigns and experiments to acquire new customers and automating as much as possible along the way. I wear a lot of hats — growth marketing, user acquisition & retention, performance marketing (LinkedIn Ads, FB Ads, Google Ads), conversion optimization, GTM engineering, data analytics, sales, account management/customer success, automation & operations, market research Go-To-Market hire #3 Backed by a16z
- MCIJOB
- Growth3Y 11M
Growth
MCI
Building and scaling a suite of digital products to xxxx% revenue growth and 93% customer satisfaction through a repeatable strategy of paid ads and organic social media.
- VITA COCOJOB
- Mktg Analyst1Y 11M
Marketing Analyst
Vita Coco
Setting up promotional packages and variety packages product campaigns.
- PEPSICOJOB
- Strategy Analyst1Y 11M
Strategy Analyst
PepsiCo
Analyzing revenue, expenses, and other KPIs to determine the optimal path forward.
- Summer Associate11M
Summer Associate
PepsiCo
- GE AVIATIONJOB
- Winter Associate11M
Winter Associate
GE Aviation
- AMAZONJOB
- Winter Associate11M
Winter Associate
Amazon
- PRINCETON FITNESS & WELLNESS AT PLAINSBOROJOB
- Customer Service Associate11M
Customer Service Associate
Princeton Fitness & Wellness at Plainsboro
- Job: GE Aviation — Winter Associate · 2016 – 2016 · 0 mo
- Job: Carry — Growth & GTM Engineering · 2024 – 2025 · 1y — Implementing automation, data analytics, and AI across the GTM funnel through my lens of Growth Marketing & Strategy.
- Job: Amazon — Winter Associate · 2015 – 2015 · 0 mo
- Job: PepsiCo — Summer Associate · 2017 – 2017 · 0 mo
- Job: Vita Coco — Marketing Analyst · 2019 – 2020 · 1y — Setting up promotional packages and variety packages product campaigns.
- Job: Practice — Growth · 2022 – 2024 · 2y — Running data-driven campaigns and experiments to acquire new customers and automating as much as possible along the way. I wear a lot of hats — growth marketing, user acquisition & retention, performance marketing (LinkedIn Ads, FB Ads, Google Ads), conversion optimization, GTM engineering, data analytics, sales, account management/customer success, automation & operations, market research Go-To-Market hire #3 Backed by a16z
- Job: Princeton Fitness & Wellness at Plainsboro — Customer Service Associate · 2014 – 2014 · 0 mo
- Job: PepsiCo — Strategy Analyst · 2018 – 2019 · 1y — Analyzing revenue, expenses, and other KPIs to determine the optimal path forward.
- Job: MCI — Growth · 2019 – 2022 · 3y — Building and scaling a suite of digital products to xxxx% revenue growth and 93% customer satisfaction through a repeatable strategy of paid ads and organic social media.
- Job: Clay — GTM Engineer · 2025-03 – present · 1y 5mo — Q4'25 - Product Partnership award
- School: University of Maryland - Robert H. Smith School of Business — Bachelor’s Degree, Finance & Supply Chain Management
- School: University of Maryland — Bachelor's degree
- School: West Windsor-Plainsboro High School South
Skills
Playbooks
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