Pushkar Ranjan

Senior Director & VP | Scaled $200M TCV Business | Sales · Alliances · SAP Ecosystem · Digital Transformation · GTM · Product Management · Strategy Consulting · Chief of Staff | AI · IoT · Cloud · SaaS · CRM | US Citizen

Dallas6.3k followers
Kaar Technologiesex-SAPex-Microsoft

Built a $200M total contract value business from zero — growing SAP Cloud for Customer from no customers, no revenue, and no pipeline to a globally adopted enterprise CRM solution in four years.

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That is the scale of impact I bring to enterprise partnerships, go-to-market strategy, and business Over 20+ years at SAP SE — across Palo Alto, Walldorf, and Dallas — I have served in Senior Director roles spanning the full commercial lifecycle: partner ecosystem management, GTM strategy, product marketing, CIO-level executive briefings, Chief of Staff, and operational leadership. I have worked across IoT and Industry 0, SAP S/4HANA digital transformation, cloud solutions (AWS, Azure, Snowflake, Databricks), sustainability, and AI — evangelizing complex enterprise software to C-suite buyers at Fortune 500 companies Key career highlights:· $200M TCV — grew SAP Cloud for Customer from zero to a $200M TCV business in four years through partner ecosystem, enablement, and community-led GTM· Overachieved partner KPIs for SAP Responsible Design & Production — personally recognized by Karl Fahrbach, Head of Partner Ecosystem at SAP and his extended leadership team· Multiple "Best Presenter" awards at SAP Executive Briefing Center, Palo Alto — praised by the CIO of Etihad Airways as one of the best presentations he had seen in his time working with SAP· Co-authored SAP News article on Riddell Sports digital transformation jointly with the company's CIO· Grew SAP Labs India from 500 to 2,500 employees as Chief of Staff to the Managing Directors· Deep partner ecosystem experience across SAP, AWS, Azure, Snowflake, Databricks, Informatica, ServiceNow, Tricentis, and OnapsisMBA, IIM Lucknow (Marketing, Strategy & Information Systems) · E. Computer Science, BIT MesraCurrently exploring Director roles at large companies and VP+ roles at mid-size firms — in enterprise partnerships, alliances, GTM leadership, or digital transformation — with a preference for the SAP/related ecosystem, cloud/data platforms, and AI-driven enterprise software.

Career Timeline

JobSchool

GTM Index

  1. KAAR TECHNOLOGIESJOB
    1. Head of Alliances
      1Y 2M
  2. SAPJOB
    1. Senior Dir - BD - Partner…
      2Y 4M
    2. Senior Dir - BD - Partner…
      1Y 11M
    3. Senior Dir - BD - GTM and…
      3Y 11M
    4. Chief of Staff and BD - GT…
      1Y 11M
    5. Head of Knowledge Management
      2Y 11M
    6. Dir of Innovation Management
      4Y 11M
    7. Dir of Product Management
      5Y 11M
    8. Employee Engagement
      5Y 11M
    9. Mgr of Customer Success
      5Y 11M
    10. Partner Enablement
      5Y 11M
    11. Dir of Product Management
      1Y 11M
    12. Chief of Staff (Corporate…
      2Y 11M
    13. Strategy Consultant
      3Y 11M
    14. Chief of Staff (Operations…
      3Y 11M
  3. MICROSOFTJOB
    1. Product Management Interns…
      11M
  4. WIPROJOB
    1. System Eng
      1Y 11M

Time in market 28Y 9MOpen 4Closed 17Stints 21

gtmindex.io/p/pushkarranjan

  1. Job: Kaar Technologies — Head of Alliances · 2024-06 – 2025-08 · 1y 2mo — Sales quota-driven role for OEM partnerships for software services and solution sales with multiple partners: Tricentis, Onapsis, ServiceNow, Snowflake, Cloudera, Databricks, and Informatica. Grew existing business relationships with SAP, AWS, and Azure to ensure execution of SAP S/4HANA digital transformation projects. Key Results: Sold 500K USD in revenue in deals in 2024 and helped grow deals in the pipeline for 2025, leveraging partnerships. Riddell digital transformation article jointly authored with the CIO, Aravind Kashyap, for publication on SAP News.
  2. Job: SAP — Senior Director - Business Development - Partner and Ecosystem Success · 2022 – 2024-05 · 2y 4mo — Drove indirect channel partner success for SAP Responsible Design and Production (SAP RDP) — SAP's enterprise sustainability solution for circular economy, responsible product design, and end-to-end product lifecycle management. Served as the primary point of escalation, coordination, and resolution for partner challenges across the full solution delivery lifecycle. Key responsibilities: · Acted as the central bridge between SAP's channel partners and internal SAP teams — communicating and resolving partner challenges related to solution functionality, product roadmap timelines, solution enablement, and project delivery management to keep partner-led implementations on track · Designed an…
  3. Job: SAP — Senior Director - Business Development - Partner and Ecosystem Success · 2021-01 – 2022 · 1y — Redesign of SAP's indirect partner engagement program, establishing the LACE (Land-Adopt-Consume-Expand) methodology as the governing framework for how SAP and its channel partners managed the full customer lifecycle — from initial deal origination through to long-term account expansion. Key responsibilities: · Defined and operationalized the LACE framework across SAP's partner channel — structuring partner activities and governance touchpoints at each stage: deal origination and initial footprint (Land), onboarding, training, and first value realization (Adopt), active solution usage and business process integration (Consume), and expansion into new users, modules, departments, and geogra…
  4. Job: SAP — Senior Director - Business Development - Go To Market and Center of Excellence · 2017 – 2020 · 3y — Led go-to-market business development and enterprise partnerships for SAP's Industrial Internet of Things (IIoT) portfolio across North America — driving partner-activated pipeline growth, field enablement, and C-suite customer engagement for SAP Leonardo, Predictive Maintenance and Service, Asset Intelligence Network, and Digital Manufacturing Cloud. Served as a senior GTM specialist and solution evangelist within SAP's Center of Excellence, operating at the intersection of partner activation, field sales enablement, and enterprise buyer engagement to build and accelerate SAP's Industry 4.0 business in the North America market. Key responsibilities: · Developed and delivered executive-le…
  5. Job: SAP — Chief of Staff and Business Development - Go To Market and Center of Excellence · 2016 – 2017 · 1y — Served in a dual capacity as Chief of Staff to the head of SAP's Industrial IoT business unit and as a go-to-market business development specialist for SAP's emerging Industry 4.0 solutions. Based at SAP's North America headquarters in Palo Alto, California. As Chief of Staff, provided operational leadership and strategic support to the business unit head — managing the rhythm of business, coordinating cross-functional execution across product, partner, sales, and marketing teams, and ensuring strategic priorities translated into accountable, field-level action. As a GTM resource, developed and delivered executive-level briefings on SAP's IIoT and Industry 4.0 portfolio to senior enterpri…
  6. Job: SAP — Head of Knowledge Management · 2014 – 2016 · 2y — Led knowledge management and ecosystem enablement for SAP Cloud for Customer (C4C), SAP's enterprise SaaS CRM solution. Managed a team of knowledge managers across product management, product marketing, innovation pipeline management, customer engagement, and partner engagement to drive solution adoption and commercial growth globally. Key responsibilities: · Built and scaled the SAP C4C community from zero to 12,000 members on Jive enterprise community software, then led the migration to SAP Jam — SAP's Slack-like collaboration platform with community capabilities — maintaining ecosystem continuity and engagement growth through the transition · Launched a virtual C4C academy enabling SAP…
  7. Job: SAP — Director of Innovation Management · 2012 – 2016 · 4y — SAP Cloud for Customer Software-as-a-Service is built on the framework of end user centric design thinking and we bring our end users into the process with the leverage of a public web idea management community to directly influence the service offering’s destiny in better serving the needs of our end users. A significant responsibility as part of my role has been to manage the innovation and idea management community that SAP has built for SAP Cloud for Customer. In this role I interface with a wide range of people across the SAP organization to execute upon and realize the ideas being sent to SAP by the public web ecosystem of end users, customers, partners, employees and related stakeh…
  8. Job: SAP — Director of Product Management · 2011 – 2016 · 5y — The Cloud for Customer solution is a CRM solution set that helps a business find customers, sell to them and service their needs after the sale. It has social collaboration capability and additional social capability to tap into conversations on Twitter, Facebook etc. along with the capability for sentiment analysis make it a pretty comprehensive CRM solution. In this role I am part of the senior leadership team and lead a function that sits at the intersection of solution development and solution sales for Cloud for Customer solution portfolio. My role is to translate the product being created by the development team into stories that convince customers that this solution offering can sol…
  9. Job: SAP — Employee Engagement · 2011 – 2016 · 5y — Employee engagement is the definitive enterprise problem of our time and some of the work I do as part of SAP is directed towards progressing solutions to this rather vexing problem. The approach I helped design, execute and propagate was a community based approach to information sharing and employee enablement across functions like development, product management, product marketing, sales enablement, sales support, sales engineering and the sales function (field sales and inside sales). Even the support team got into the mix to get access to information first hand to be able to work better with customers. The comprehensive approach removed barriers to information access and helped enable…
  10. Job: SAP — Manager of Customer Success · 2011 – 2016 · 5y — SAP Cloud for Customer is a service offering that goes to great pains in making the customer part of every aspect of the service offering as humanly possible be it design thinking based development, customer centric operations to maintain high service levels, open learning community approach to educating customers and rapid situation management in case a customer is facing any problems with the service offering. The above comes together beautifully in the function of customer engagement that I undertake in my present role with SAP Cloud for Customer. Our mission is to hand hold customers from the prospecting stage to the time they become a happy promoter for SAP Cloud for Customer and help…
  11. Job: SAP — Partner Enablement · 2011 – 2016 · 5y — Partner Engagement SAP Cloud for Customer is a next generation Customer Engagement Software-as-a-Service offering built leveraging the SAP HANA Cloud Platform and partner organizations are a very important ingredient in the successful mix, be it selling the service, extending the service with industry specific functionality, building add on services leveraging the SAP HANA Cloud Platform and helping SAP become successful with SAP Cloud for Customer. In this role, my job is to enable, educate and engage our partner ecosystem to work with the SAP Cloud for Customer service offering. The efforts are centered on evangelizing a community based approach to learning and teaching the SAP Cloud for…
  12. Job: SAP — Director of Product Management · 2009 – 2010 · 1y — The Enterprise Performance Management solution set at SAP comprises of solutions that allow organizations to undertake better planning leveraging multiple dimensions to understand the nuances of a particular business domain across the complete business value chain be it in the domain of supply chain, finance, customer relationships, human resources and other support functions. My team’s charter was to come up with a comprehensive definition of an integrated business planning solution encompassing all aspects of the value chain and specifically executing on the vision to create a next generation sales planning solution offering. After the experience with multidimensional portfolio planning…
  13. Job: SAP — Chief of Staff (Corporate Strategy) · 2007 – 2009 · 2y — I worked in the role of an assistant to the head of the Business User business at SAP trying to make the executives life as streamlined and simple as possible. The role demanded quick thinking, broad learning, excellent communication skills, supreme relationship management skills and extremely high levels of energy to get the job done. My interactions were primarily with senior level executives at SAP working in and around the business user topic including the office of the CEO. The areas of responsibility covered a wide gamut of solutions and business processes. Some of the more strategic responsibilities included product and sales strategy, helping with the initial design thinking on nex…
  14. Job: SAP — Strategy Consultant · 2004 – 2007 · 3y — In my stint at our head office in Germany, I was lucky to be part of a team that worked for the office of the CEO of SAP as a team of inhouse strategy consultants. I had the pleasure of working on management consulting projects that covered areas of protfolio management, business development, revenue and cost management and next generation solution prototypes. As part of the portfolio activities, the team was involved in doing white space analysis across the breadth of the SAP solution portfolio by industry. The team helped create build, buy and partner solution roadmaps to fulfill on customer requirements from the extended SAP solution portfolio. Some of the results we achieved over the…
  15. Job: SAP — Chief of Staff (Operations Management) · 2001 – 2004 · 3y — At SAP Labs India, I worked in the office of the managing directors in a corporate development role. This was just after the economic bust of 2001 and companies were looking to grow revenue without a significant uptick in cost. SAP’s strategy was to increase its employment footprint in India and scale operations after doing appropriate due diligence. I designed a cost framework to help the management team understand the implications of a rent vs. buy strategy for potential locations in Bangalore as a captive facility for the SAP Labs India operations and helped the management team conclude upon a multi-million dollar investment in India to create captive facilities for SAP in Bangalore, Ind…
  16. Job: Microsoft — Product Management Internship · 2000 – 2000 · 0 mo — In between my stint at business school I had the distinct pleasure of being selected for a project management internship at Microsoft. After a grueling interview process, I was the only one selected from among a significant number of contenders and spent more than two months with Microsoft working in the Windows Server division. At Microsoft, project and product management are the holy grail when it comes to keeping the organization on track to mercilessly keep delivering high quality and high impact products that affect the lives of more than a few billion people on a daily basis be it in the form of desktop computing, notebook computing or mobile device based computing across a variety…
  17. Job: Wipro — System Engineer · 1998 – 1999 · 1y — Our team worked on the Corel WordPerfect Office to create and enhance a module that allowed the end user to embed images, clipart, sounds and video into different document formats that an end user could work with across the suite of solutions that comprised the Corel WordPerfect Office suite. Some of the results that the team was able to achieve were primarily in the domain of solution usability, ability to handle large file sizes with memory constraints offered by the hardware, elimination of boundary constraints arising out of limited memory and processing speeds on the end user “desktop” to provide the best end user experience in terms of speed of getting work done. Hard issues related…
  18. School: Indian Institute of Management, Lucknow — MBA, Marketing, Strategy & Information Systems
  19. School: Birla Institute of Technology, Mesra — Bachelor of Engineering (B.E.), Computer Science
  20. School: Loyola School Jamshedpur — Indian School Certificate & Indian Certificate of Secondary Education, English, Hindi, Mathematics, Physics, Chemistry, Biology and Liberal Arts
  21. School: Stanford University — Executive Education, Design Thinking

Skills

Cloud ComputingEnterprise SoftwareBusiness IntelligenceProduct ManagementAnalyticsBusiness AnalysisManagement ConsultingPre-salesProgram ManagementPivot TablesRequirements GatheringSocial SoftwareJiveCRMBusiness DevelopmentBusiness StrategyMicrosoft ExcelPowerPointData AnalysisSocial Media

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