PJ Benoit
Helping founders and leaders find clarity and regain momentum | Principal Advisor at Vybber | Fractional CSO & COO
I’ve spent my career helping people move forward through noise, complexity, and high-stakes Founders often feel like they're on an island, because they are.
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Across enterprise sales, entrepreneurship, media, and community-building, one pattern has always stood out: leaders often do not need more noise, more pressure, or more advice from the sidelines. They need a trusted, neutral, peer-level sounding board that helps them think clearly, see what matters, and move with That is why I built Vybber is designed for leaders who feel stuck in the swirl of decisions, demands, and competing inputs. It is a space for clarity, next steps, and real momentum. Not therapy. Not consulting theater. Not recycled frameworks. Just honest, grounded, peer-level conversation that helps leaders silence the noise and find their My background shapes how I do this work. I have led and grown enterprise business across logistics, SaaS, and marketplace environments, helped build major pipelines and revenue, and spent years navigating complex relationships, change, and pressure at scale. I also founded mejeans, which was featured on The Today Show, The Wall Street Journal, and in front of the Shark Tank panel. I am Executive Producer and Co-Host of The Braving Business Podcast, ranked in the top 5% globally, and I previously built com, which reached 10,000+ monthly unique visitors across 35+ college Through all of it, the common thread has been the same: listening deeply, asking better questions, building trust, and helping people get If you are a founder, executive, or leader looking for clarity, perspective, and a real point-forward conversation, let’s connect. It would be an honor.
GTM Index
- ROCKFORD UNIVERSITYJOB
- Member of the Board of Adv…1Y 4M
Member of the Board of Advisors for CX Program
Rockford University
Appointed to the Advisory Board for the Customer Experience Program at Rockford University.
- REVGENIUSJOB
- Member5Y 11M
Member
RevGenius
- PERIDOT: CURATED MATCHMAKINGJOB
- Founding GTM and Community…3M
Founding GTM and Community Lead
Peridot: Curated Matchmaking
You aren't just a profile. Peridot isn't just an app. Peridot is curated matchmaking based on Trust, Science, and Real Connection. Now live in Seattle, and coming soon to a market close to you! (https://www.tryperidot.com/updates) Go check it out for yourself at: www.tryperidot.com - web @tryperidot - insta
- WHAT THE PARENT? PODCASTJOB
- Co-Host, Co-Owner, Co-Prod…5Y 7M
Co-Host, Co-Owner, Co-Producer
What The Parent? Podcast
Co-Host of the always entertaining podcast, "What The Parent?", which is all about parenting Teens and Tweens. In all actuality, it is a forum that allows my most excellent author-wife, @CaraLockwood, and I to commiserate, explore, and speak to some wildly entertaining people about their lives and how it ties in to some life lessons for us all. Catch episodes at www.whattheparent.com, and listen to us on any of your favorite podcast streaming services!
- BLACKHAWKS DAILYJOB
- Host1Y 1M
Host
Blackhawks Daily
Blackhawks Daily is a proud member of member of the Fan Arch family of sports channels. We follow the Chicago Blackhawks 5 days a week, giving the latest news, scores, trades, injury reports, and rumors around your favorite NHL team. Tune in at: https://www.youtube.com/@BlackhawksDaily
- THE BRAVING BUSINESS PODCASTJOB
- Co-Host and Executive Prod…3Y
Co-Host and Executive Producer
The Braving Business Podcast
Co-Host and Executive Producer of the Wildly popular Braving Business Podcast, currently ranked a Top 0.5% Global podcast by Listen Notes. Found on all streaming services. What are you waiting for??? Go check it out!
- SKIP TO THE GOOD PART PODCASTJOB
- Co-Host, Co-Owner, Co-Prod…4Y 2M
Co-Host, Co-Owner, Co-Producer
Skip to the Good Part Podcast
Co-Host of our new, additional podcast, "Skip to the Good Part", where my RomCom-Author Wife, @CaraLockwood, and I sit with Authors and get to know the person behind the keyboard. A fascinating, fun, and frolicking good time had by all! Catch episodes at www.skip2thegoodpart.com, and listen to us on any of your favorite podcast streaming services!
- EMMETT'S BREWINGJOB
- Emcee/Announcer8Y 5M
Emcee/Announcer
Emmett's Brewing Co.
Emcee/Announcer for the Big Wheel Race, the annual outrageously-fun event hosted by Emmett's Brewing in West Dundee,IL. Nothing like announcing the races of full-grown adults hurtling themselves down a large, steep hill on Big Wheels, Green Machines, and karts of their own creation. Love spending the day with 3500+ fans, cheering the competitors on. Good times had by all!
- VYBBERJOB
- Founder & Principal Advisor7M
Founder & Principal Advisor
Vybber
Vybber is built for founders, executives, and leaders who need a neutral, peer-level sounding board to find clarity, make stronger decisions, and regain momentum. I work with a select number of leaders who are navigating high-stakes choices, internal complexity, competing inputs, and the weight of the final call. Vybber is not therapy, performative consulting, or recycled frameworks. It is a trusted, confidential space for honest conversation, sharper thinking, and practical next steps. My approach is shaped by 25 years across entrepreneurship, enterprise growth, media, international business, interpersonal communication and relationship-driven leadership. The goal is simple: help leaders…
- SIDEKIX HQJOB
- Fractional COO/CSO4M
Fractional COO/CSO
SideKix HQ Inc.
SideKix is a mission-driven software startup dedicated to democratizing entrepreneurship by providing AI-powered guidance, personalized support, and community resources to aspiring founders across underrepresented communities. As Fractional COO and Chief Sales Officer, I serve as a senior operational and strategic partner to the founding team, providing executive-level leadership across business development, go-to-market strategy, and organizational structure. My role is to help translate the company's vision into executable strategy while building the operational foundation needed to scale with intention and efficiency. Working at the intersection of technology, community, and entreprene…
- Job: Rockford University — Member of the Board of Advisors for CX Program · 2025-04 – present — Appointed to the Advisory Board for the Customer Experience Program at Rockford University.
- Job: RevGenius — Member · 2020-09 – present
- Job: Peridot: Curated Matchmaking — Founding GTM and Community Lead · 2026-05 – present — You aren't just a profile. Peridot isn't just an app. Peridot is curated matchmaking based on Trust, Science, and Real Connection. Now live in Seattle, and coming soon to a market close to you! (https://www.tryperidot.com/updates) Go check it out for yourself at: www.tryperidot.com - web @tryperidot - insta
- Job: What The Parent? Podcast — Co-Host, Co-Owner, Co-Producer · 2021-01 – present — Co-Host of the always entertaining podcast, "What The Parent?", which is all about parenting Teens and Tweens. In all actuality, it is a forum that allows my most excellent author-wife, @CaraLockwood, and I to commiserate, explore, and speak to some wildly entertaining people about their lives and how it ties in to some life lessons for us all. Catch episodes at www.whattheparent.com, and listen to us on any of your favorite podcast streaming services!
- Job: Blackhawks Daily — Host · 2025-07 – present — Blackhawks Daily is a proud member of member of the Fan Arch family of sports channels. We follow the Chicago Blackhawks 5 days a week, giving the latest news, scores, trades, injury reports, and rumors around your favorite NHL team. Tune in at: https://www.youtube.com/@BlackhawksDaily
- Job: SideKix HQ Inc. — Fractional COO/CSO · 2026-01 – 2026-05 — SideKix is a mission-driven software startup dedicated to democratizing entrepreneurship by providing AI-powered guidance, personalized support, and community resources to aspiring founders across underrepresented communities. As Fractional COO and Chief Sales Officer, I serve as a senior operational and strategic partner to the founding team, providing executive-level leadership across business development, go-to-market strategy, and organizational structure. My role is to help translate the company's vision into executable strategy while building the operational foundation needed to scale with intention and efficiency. Working at the intersection of technology, community, and entreprene…
- Job: The Braving Business Podcast — Co-Host and Executive Producer · 2023-08 – present — Co-Host and Executive Producer of the Wildly popular Braving Business Podcast, currently ranked a Top 0.5% Global podcast by Listen Notes. Found on all streaming services. What are you waiting for??? Go check it out!
- Job: Skip to the Good Part Podcast — Co-Host, Co-Owner, Co-Producer · 2022-06 – present — Co-Host of our new, additional podcast, "Skip to the Good Part", where my RomCom-Author Wife, @CaraLockwood, and I sit with Authors and get to know the person behind the keyboard. A fascinating, fun, and frolicking good time had by all! Catch episodes at www.skip2thegoodpart.com, and listen to us on any of your favorite podcast streaming services!
- Job: Emmett's Brewing Co. — Emcee/Announcer · 2018-03 – present — Emcee/Announcer for the Big Wheel Race, the annual outrageously-fun event hosted by Emmett's Brewing in West Dundee,IL. Nothing like announcing the races of full-grown adults hurtling themselves down a large, steep hill on Big Wheels, Green Machines, and karts of their own creation. Love spending the day with 3500+ fans, cheering the competitors on. Good times had by all!
- Job: Vybber — Founder & Principal Advisor · 2026-01 – present — Vybber is built for founders, executives, and leaders who need a neutral, peer-level sounding board to find clarity, make stronger decisions, and regain momentum. I work with a select number of leaders who are navigating high-stakes choices, internal complexity, competing inputs, and the weight of the final call. Vybber is not therapy, performative consulting, or recycled frameworks. It is a trusted, confidential space for honest conversation, sharper thinking, and practical next steps. My approach is shaped by 25 years across entrepreneurship, enterprise growth, media, international business, interpersonal communication and relationship-driven leadership. The goal is simple: help leaders…
- School: Marquette University — BS, Major: Advertising Minors: Psychology, Sociology, Philosophy
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