Patrick Payette
GTM and Sales Strategy @ Zoom
ZoomI’m a global business strategy leader with 15+ years of experience scaling AI and SaaS businesses, driving go-to-market execution, and delivering measurable revenue growth.
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At Microsoft, I’ve led global teams, influenced EVP-level product strategy, and built sales blueprints that delivered YoY growth. Passionate about unlocking business value through AI-driven transformation, I specialize in aligning sales, product, and partner ecosystems to accelerate growth.
GTM Index
- ZOOMJOB
- GTM & Sales Strategy Lead…9M
GTM & Sales Strategy Lead - Workplace
Zoom
- MICROSOFTJOB
- Dir Business Strategy - Mo…2Y 1M
Director Business Strategy - Modern Work
Microsoft
• Global strategy leader for Microsoft 365 Copilot and Microsoft Viva, architecting all aspects of the businesses including revenue targets, sales blueprint, compensation, product strategy, pricing & packaging, and GTM execution. • Creating sales execution strategy for 2k+ field sellers, growing revenue YoY. • Leading a cross-functional team of 85+ across Marketing, Sales, and Engineering to execute on GTM strategy and achieve revenue targets. • Developing scale partner programs focused on securing customer intent pre-sales & partner-led deployment • Amplifying the voices of customers & guided product strategy at EVP-level, including product development priorities and product strategy for n…
- Worldwide Business Archite…1Y 9M
Worldwide Business Architect - Modern Work
Microsoft
• Global strategy leader for Microsoft Viva, architecting all aspects of the business including revenue targets, sales blueprint, compensation, product strategy, pricing & packaging, and GTM execution. • Led a cross-functional team of 50+ across Marketing, Sales, and Engineering to execute on GTM strategy and achieve revenue targets. • Implement new advisory partner sales methodology integrated into Microsoft field sales strategy, focused on consultative selling & unlocking business value through partners • Worked with field sellers & sales leaders to unblock deals & secure wins, growing revenue 46% YoY. • Led executive-level monthly rhythms of business, including Monthly Sales Reviews focu…
- Worldwide Field & Channel…1Y 11M
Worldwide Field & Channel Marketing Manager - Modern Work & Security
Microsoft
• Built and executed the GTM strategy for both field & partners sellers for Microsoft 365 and Azure Sentinel. • Led GTM & marketing strategy for the launches of both Windows 11 and Windows 365, building scale execution engines that increased demand-generation & revenue opportunities • Leader of Modern Work Partner Advisory Council, consisting of 25+ top partners for Windows & endpoint management, ensuring strategic channel alignment. • Incubated a Managed Security Services Provider (MSSP) program, creating the framework for net-new security revenue opportunities with partners & field sellers • Architected & launched partner pre-sales workshops, leading to thousands of partner-led engagement…
- SOFTWAREONEJOB
- North America Solutions Sa…9M
North America Solutions Sales Specialist - Microsoft
SoftwareONE
• Supported global customers in planning, building, and operating Microsoft solutions with a focus on Office 365 and Microsoft 365. • Managed customer engagements with Account Executives and Inside Sales Executives to achieve quarterly revenue targets, executing on Enterprise Agreements and CSP agreements. • Strategically aligned with Microsoft ATU & STU sellers for Modern Work and Security opportunities, with a focus on Exchange, Teams, ODSP, Azure Information Protection, Conditional Access, and ATP. • Supported marketing & demand-gen events through technical & sales presentations
- YORKTELJOB
- Sr. Microsoft Solutions Ar…8M
Sr. Microsoft Solutions Architect, Office of the CTO
Yorktel
• Joined as a complementary addition to an acquisition made by Yorktel to develop a Microsoft solutions practice, joining forces with a world class team highly skilled in UC and collaboration technologies. • Developed a hosted telephony solution, leveraging Azure, Teams Phone, and Direct Routing, creating new revenue streams for the company. • Led sales engagements architecting Office 365 & Microsoft 365 solutions, with emphasis on device management with Intune and collaboration solutions with Microsoft Teams. • Designed and installed Microsoft Surface Hub and Teams Meeting Rooms solutions for enterprise clients, including integration to 3rd-party collaboration solutions.
- ARROW ELECTRONICSJOB
- Technical Solutions Mgr -…5M
Technical Solutions Manager - Microsoft Solutions
Arrow Electronics
Responsible for Microsoft services and solutions offerings for Arrow customers around the world. This includes unified communications, collaboration, platform and deployment solutions, and cloud architecture such as: - Windows 10 and Windows Server - Office 365 / Microsoft 365 - Exchange / Exchange Online - Microsoft Teams - Skype for Business / Skype for Business Online - Cloud PBX / Microsoft Phone System in Office 365 - Azure infrastructure / Azure Active Directory - SharePoint Online / OneDrive for Business Responsibilities include: • Pre-sales support • Post-sales technical solutions delivery following proven methodology • Day 2 support • Management of solution delivery consultants •…
- Dir, Microsoft Solutions4Y 6M
Director, Microsoft Solutions
Arrow Electronics
As part of Arrow SI's Microsoft Solutions practice, our team provided products and service offerings around the Office suite including: • Office 365 • Microsoft Exchange • Microsoft SharePoint • Microsoft Skype for Business Our core offerings included the latest developments around Cloud PBX, Microsoft Teams, Secure Productive Enterprise (SPE, including Enterprise Mobility and Security), Azure Information Protection, and Compliance. Our team also provided a wide-range of services for all Microsoft 365 solutions as well as: • Active Directory / Azure AD • Windows Server • Windows Azure • System Center • Surface Devices Also an early adopter and launch partner for Microsoft Surface Hub.…
- Application Specialist1Y 6M
Application Specialist
Arrow Electronics
Designed and implemented Unified Communications solutions for customers. Responsible for providing technical and sales support across all Unified Communications applications including UC and UM products, core IP and SIP PBX telephony applications, audio/video conferencing solutions, and collaboration solutions. Application supported include: • Unified Messaging applications (Modular Messaging, Aura Messaging, Exchange Unified Messaging) • IP and SIP telephony applications (Communication Manager, Session Manager, OCS, Lync 2010 / 2013) • Audio and Video Conferencing (Meeting Exchange, Aura Conferencing, Lync 2010 / 2013, Radvision, Polycom) • Mobility applications (One-X Portal / Mobile, A…
- Application Specialist4Y 5M
Application Specialist
Arrow Electronics
Implementation and design specialist for Unified Communications applications, installing and training solutions for customers across the United States. Additionally responsible for providing pre-sales support across all Unified Communications applications including: • Unified Messaging applications (Modular Messaging, Aura Messaging, Exchange Unified Messaging) • IP and SIP telephony applications (Communication Manager, Session Manager, OCS, Lync 2010 / 2013) • Audio and Video Conferencing (Meeting Exchange, Aura Conferencing, Lync 2010 / 2013, Radvision, Polycom) • Mobility applications (One-X Portal / Mobile, Avaya Client Enablement Services, Lync 2010 / 2013) Responsible for design ass…
- Job: Microsoft — Worldwide Field & Channel Marketing Manager - Modern Work & Security · 2020-01 – 2021-12 · 1y 11mo — • Built and executed the GTM strategy for both field & partners sellers for Microsoft 365 and Azure Sentinel. • Led GTM & marketing strategy for the launches of both Windows 11 and Windows 365, building scale execution engines that increased demand-generation & revenue opportunities • Leader of Modern Work Partner Advisory Council, consisting of 25+ top partners for Windows & endpoint management, ensuring strategic channel alignment. • Incubated a Managed Security Services Provider (MSSP) program, creating the framework for net-new security revenue opportunities with partners & field sellers • Architected & launched partner pre-sales workshops, leading to thousands of partner-led engagement…
- Job: Arrow Electronics — Application Specialist · 2007-08 – 2012-01 · 4y 5mo — Implementation and design specialist for Unified Communications applications, installing and training solutions for customers across the United States. Additionally responsible for providing pre-sales support across all Unified Communications applications including: • Unified Messaging applications (Modular Messaging, Aura Messaging, Exchange Unified Messaging) • IP and SIP telephony applications (Communication Manager, Session Manager, OCS, Lync 2010 / 2013) • Audio and Video Conferencing (Meeting Exchange, Aura Conferencing, Lync 2010 / 2013, Radvision, Polycom) • Mobility applications (One-X Portal / Mobile, Avaya Client Enablement Services, Lync 2010 / 2013) Responsible for design ass…
- Job: Arrow Electronics — Application Specialist · 2012-01 – 2013-07 · 1y 6mo — Designed and implemented Unified Communications solutions for customers. Responsible for providing technical and sales support across all Unified Communications applications including UC and UM products, core IP and SIP PBX telephony applications, audio/video conferencing solutions, and collaboration solutions. Application supported include: • Unified Messaging applications (Modular Messaging, Aura Messaging, Exchange Unified Messaging) • IP and SIP telephony applications (Communication Manager, Session Manager, OCS, Lync 2010 / 2013) • Audio and Video Conferencing (Meeting Exchange, Aura Conferencing, Lync 2010 / 2013, Radvision, Polycom) • Mobility applications (One-X Portal / Mobile, A…
- Job: Arrow Electronics — Technical Solutions Manager - Microsoft Solutions · 2018-01 – 2018-06 · 5 mo — Responsible for Microsoft services and solutions offerings for Arrow customers around the world. This includes unified communications, collaboration, platform and deployment solutions, and cloud architecture such as: - Windows 10 and Windows Server - Office 365 / Microsoft 365 - Exchange / Exchange Online - Microsoft Teams - Skype for Business / Skype for Business Online - Cloud PBX / Microsoft Phone System in Office 365 - Azure infrastructure / Azure Active Directory - SharePoint Online / OneDrive for Business Responsibilities include: • Pre-sales support • Post-sales technical solutions delivery following proven methodology • Day 2 support • Management of solution delivery consultants •…
- Job: Zoom — GTM & Sales Strategy Lead - Workplace · 2025-11 – present · 9 mo
- Job: Microsoft — Worldwide Business Architect - Modern Work · 2021-12 – 2023-09 · 1y 9mo — • Global strategy leader for Microsoft Viva, architecting all aspects of the business including revenue targets, sales blueprint, compensation, product strategy, pricing & packaging, and GTM execution. • Led a cross-functional team of 50+ across Marketing, Sales, and Engineering to execute on GTM strategy and achieve revenue targets. • Implement new advisory partner sales methodology integrated into Microsoft field sales strategy, focused on consultative selling & unlocking business value through partners • Worked with field sellers & sales leaders to unblock deals & secure wins, growing revenue 46% YoY. • Led executive-level monthly rhythms of business, including Monthly Sales Reviews focu…
- Job: Arrow Electronics — Director, Microsoft Solutions · 2013-07 – 2018-01 · 4y 6mo — As part of Arrow SI's Microsoft Solutions practice, our team provided products and service offerings around the Office suite including: • Office 365 • Microsoft Exchange • Microsoft SharePoint • Microsoft Skype for Business Our core offerings included the latest developments around Cloud PBX, Microsoft Teams, Secure Productive Enterprise (SPE, including Enterprise Mobility and Security), Azure Information Protection, and Compliance. Our team also provided a wide-range of services for all Microsoft 365 solutions as well as: • Active Directory / Azure AD • Windows Server • Windows Azure • System Center • Surface Devices Also an early adopter and launch partner for Microsoft Surface Hub.…
- Job: Microsoft — Director Business Strategy - Modern Work · 2023-09 – 2025-10 · 2y 1mo — • Global strategy leader for Microsoft 365 Copilot and Microsoft Viva, architecting all aspects of the businesses including revenue targets, sales blueprint, compensation, product strategy, pricing & packaging, and GTM execution. • Creating sales execution strategy for 2k+ field sellers, growing revenue YoY. • Leading a cross-functional team of 85+ across Marketing, Sales, and Engineering to execute on GTM strategy and achieve revenue targets. • Developing scale partner programs focused on securing customer intent pre-sales & partner-led deployment • Amplifying the voices of customers & guided product strategy at EVP-level, including product development priorities and product strategy for n…
- Job: SoftwareONE — North America Solutions Sales Specialist - Microsoft · 2019-03 – 2019-12 · 9 mo — • Supported global customers in planning, building, and operating Microsoft solutions with a focus on Office 365 and Microsoft 365. • Managed customer engagements with Account Executives and Inside Sales Executives to achieve quarterly revenue targets, executing on Enterprise Agreements and CSP agreements. • Strategically aligned with Microsoft ATU & STU sellers for Modern Work and Security opportunities, with a focus on Exchange, Teams, ODSP, Azure Information Protection, Conditional Access, and ATP. • Supported marketing & demand-gen events through technical & sales presentations
- Job: Yorktel — Sr. Microsoft Solutions Architect, Office of the CTO · 2018-07 – 2019-03 · 8 mo — • Joined as a complementary addition to an acquisition made by Yorktel to develop a Microsoft solutions practice, joining forces with a world class team highly skilled in UC and collaboration technologies. • Developed a hosted telephony solution, leveraging Azure, Teams Phone, and Direct Routing, creating new revenue streams for the company. • Led sales engagements architecting Office 365 & Microsoft 365 solutions, with emphasis on device management with Intune and collaboration solutions with Microsoft Teams. • Designed and installed Microsoft Surface Hub and Teams Meeting Rooms solutions for enterprise clients, including integration to 3rd-party collaboration solutions.
- School: University of Central Florida — BSBA, Management of Information Systems
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