JJ Nubi
GM & Regional Sales Lead | Stripe | Middle East
StripeI’m a GTM & Regional Revenue Lead (IC) specializing in B2B SaaS and FinTech, with deep experience owning market entry, enterprise sales, and revenue growth in new and developing regions.
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I currently manage an entire region end-to-end — from go-to-market strategy and pipeline generation to enterprise deal execution, expansion, and long-term account growth. As the sole in-region sales owner, I’m fully accountable for ARR, GTM execution, forecast accuracy, and regional performance, working cross-functionally with product, marketing, legal, risk, and operations to scale sustainably. My strength is translating complex platforms and emerging markets into predictable revenue engines. I design and execute GTM motions, build pipeline from zero, lead multi-stakeholder enterprise deals, and close with discipline across both strategic and high-velocity sales cycles. I operate comfortably at the intersection of revenue leadership and hands-on execution, particularly in ambiguous, high-growth environments. I bring a founder-operator mindset, the execution rigor of a top-performing individual contributor, and the commercial judgment of a GTM and revenue leader. I’m most effective where ownership is real, outcomes matter, and growth is earned.
GTM Index
- STRIPEJOB
- General Mgr & Dir, Stripe…2Y 3M
General Manager & Director, Stripe UAE
Stripe
- Manage country's P&L and legal entity for Stripe UAE, including board-level governance, regulatory oversight, operational execution, and commercial performance. - Act as regional business and revenue owner, representing Stripe with regulators, enterprise customers, partners, and ecosystem stakeholders.
- Account Executive4Y 11M
Account Executive / Regional GTM Lead
Stripe
- Own end-to-end GTM and revenue for the region as sole sales representative, spanning market entry, pipeline creation, closing, expansion, and long-term customer growth. - Built the regional pipeline and consistently exceeded net-new revenue targets by 200%+ annually, including 370% attainment in 2024 and 305% in 2025. - Lead complex enterprise and mid-market deals, navigating multi-stakeholder buying committees across fintech, marketplaces, and digital platforms. - Partner cross-functionally to unlock new use cases, accelerate adoption, and drive expansion revenue.
- Global Co-Lead, Black Stri…1Y 9M
Global Co-Lead, Black Stripes ERG
Stripe
- Led Stripe’s global ERG, contributing to inclusion strategy, leadership programming, and executive engagement across regions.
- BLOOMBERG LPJOB
- Product Lead, Education -…1Y 10M
Product Lead, Education - Middle East & Africa
Bloomberg LP
- Owned revenue growth, GTM execution, and delivery of Bloomberg Education products across MEA. - Closed the largest country-level education deal in the region with MISK Foundation (Saudi Arabia), deploying Bloomberg labs across 15+ schools. - Launched Bloomberg’s first regional trading education GTM initiative, onboarding 25 universities across multiple countries.
- Growth & Revenue, Saudi Ar…3Y 2M
Growth & Revenue, Saudi Arabia
Bloomberg LP
- Managed strategic accounts and consistently ranked in the top 1% of regional performers for revenue growth.
- LONDON STOCK EXCHANGE GROUP (LSEG)JOB
- FX Product & BD3Y 10M
FX Product & Business Development
London Stock Exchange Group (LSEG)
- Contributed to FX product strategy and commercial development initiatives.
- Emerging Market Strategy,…6M
Emerging Market Strategy, China & Africa
London Stock Exchange Group (LSEG)
- Played an instrumental role in establishing the LSE African Advisory Group, supporting capital markets access and investor engagement.
- TREND RUNNERSJOB
- Co-Founder1Y
Co-Founder
Trend Runners
- FORD MOTOR COMPANYJOB
- Technology Analyst (Intern…2M
Technology Analyst (Internship)
Ford Motor Company
- Job: Stripe — Account Executive / Regional GTM Lead · 2021-11 – present · 4y 9mo — - Own end-to-end GTM and revenue for the region as sole sales representative, spanning market entry, pipeline creation, closing, expansion, and long-term customer growth. - Built the regional pipeline and consistently exceeded net-new revenue targets by 200%+ annually, including 370% attainment in 2024 and 305% in 2025. - Lead complex enterprise and mid-market deals, navigating multi-stakeholder buying committees across fintech, marketplaces, and digital platforms. - Partner cross-functionally to unlock new use cases, accelerate adoption, and drive expansion revenue.
- Job: Stripe — Global Co-Lead, Black Stripes ERG · 2022-12 – 2024-09 · 1y 9mo — - Led Stripe’s global ERG, contributing to inclusion strategy, leadership programming, and executive engagement across regions.
- Job: Stripe — General Manager & Director, Stripe UAE · 2024-07 – present · 2y 1mo — - Manage country's P&L and legal entity for Stripe UAE, including board-level governance, regulatory oversight, operational execution, and commercial performance. - Act as regional business and revenue owner, representing Stripe with regulators, enterprise customers, partners, and ecosystem stakeholders.
- Job: Ford Motor Company — Technology Analyst (Internship) · 2012-08 – 2012-10 · 2 mo
- Job: Trend Runners — Co-Founder · 2017-04 – 2018-04 · 1y
- Job: Bloomberg LP — Product Lead, Education - Middle East & Africa · 2019-12 – 2021-10 · 1y 10mo — - Owned revenue growth, GTM execution, and delivery of Bloomberg Education products across MEA. - Closed the largest country-level education deal in the region with MISK Foundation (Saudi Arabia), deploying Bloomberg labs across 15+ schools. - Launched Bloomberg’s first regional trading education GTM initiative, onboarding 25 universities across multiple countries.
- Job: Bloomberg LP — Growth & Revenue, Saudi Arabia · 2018-08 – 2021-10 · 3y 2mo — - Managed strategic accounts and consistently ranked in the top 1% of regional performers for revenue growth.
- Job: London Stock Exchange Group (LSEG) — Emerging Market Strategy, China & Africa · 2015-09 – 2016-03 · 6 mo — - Played an instrumental role in establishing the LSE African Advisory Group, supporting capital markets access and investor engagement.
- Job: London Stock Exchange Group (LSEG) — FX Product & Business Development · 2014-09 – 2018-07 · 3y 10mo — - Contributed to FX product strategy and commercial development initiatives.
- School: Loughborough University — Master of Engineering (MEng), Electronic and Electrical Engineering
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