Liang Zhang, ACC
Building People Systems & Solutions @ Notion | Organizational Strategist | Capability Builder | Purpose + Impact
Notion
ex-LinkedInWith 15+ years of strategic leadership experience, I serve as the Global GTM People Partner Lead at Notion, collaborating with senior GTM executives to align talent strategies with business goals.
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My focus is on organizational development, leadership effectiveness, and creating cohesive global talent, performance, and operational outcomes alongside cross-functional teams. My career spans impactful roles in people strategy, GTM operations, and organizational effectiveness at companies like Toast and LinkedIn. Bringing expertise in artificial intelligence, organizational development, and organizational effectiveness, I am committed to fostering people-centric solutions that drive growth and transformation in dynamic and innovative environments.
GTM Index
- NOTIONJOB
- Global GTM People Partner…5M
Global GTM People Partner Lead
Notion
• Global leader of GTM People Partners responsible for driving GTM strategy, AI transformation, and team focus in alignment with People priorities • Trusted partner to senior GTM leadership on organization design, leadership effectiveness, and talent strategy • Drive cohesive global talent, performance, and org health outcomes in partnership with Legal, Finance, TA, Total Rewards, and People Operations
- NYU STERN SCHOOL OF BUSINESSJOB
- Adjunct Professor2Y 11M
Adjunct Professor
NYU Stern School of Business
Teach, advise, and mentor Stern MBA and undergraduate students - Advisor on GTM strategy for Monday.com CRM channel partners - Advisor for Product Optimization & Growth Strategy MBA project as part of Stern Signature Projects - Instructor for Role of a Consultant Workshop as part of NYC Consulting Capstone for graduating seniors
- TOASTJOB
- Dir, GTM People Success Pa…1Y 6M
Director, GTM People Success Partner
Toast
People & Organization Success Partner (HRBP) to the CRO driving outcomes at the intersection of business strategy and talent strategy.
- LINKEDINJOB
- Dir, GTM Strategy & Operat…2Y 6M
Director, GTM Strategy & Operations
LinkedIn
I led our GTM Tech strategy & operations team focused on platform delivery, operational excellence, automation, process transformation, and enablement as part of Global GTM Operations.
- Senior Mgr, GTM Strategy &…2Y 1M
Senior Manager, GTM Strategy & Operations
LinkedIn
Led global strategy & operations for large-scale GTM transformation across multiple lines of business.
- User Experience Researcher6M
User Experience Researcher
LinkedIn
Provided end-to-end quantitative and qualitative research solutions, from research design to communication of actionable insights, for LinkedIn's monetization products.
- ACTIONIQJOB
- Head of Customer Engagement1Y 4M
Head of Customer Engagement
ActionIQ
Backed by a16z, Sequoia, and FirstMark Capital. Led Customer Engagement team serving media, technology, retail, and SaaS clients. Ensured customer success for Marketing, Data, and Analytics teams to utilize their first-party customer data to drive better customer experiences at scale.
- MCKINSEY & COMPANYJOB
- Engagement Mgr8M
Engagement Manager
McKinsey & Company
Responsible for the end-to-end execution of consulting projects and for managing day-to-day relationships with client sponsors and executives. I managed and coached teams of 3-5 associates to drive analysis and insights. I specialized in commercial growth strategy and digital marketing engagements (10+) across enterprise B2B (chemicals, agribusiness, basic materials) and B2C (consumer tech, retail, auto) companies.
- Associate2Y 3M
Associate
McKinsey & Company
Generalist management consultant serving a wide-range of clients on topics including commercial growth, digital marketing, service operations, customer experience (CX), and organizational design.
- METAJOB
- User Experience Research L…1Y 9M
User Experience Research Lead
Meta
Making the world more open and connected. My work focused on improving business-oriented products on Facebook and Instagram.
- ANSWERLABJOB
- User Experience Mgr1Y 3M
User Experience Manager
AnswerLab
AnswerLab delivers trusted customer insights that help the world’s leading brands build outstanding digital products and services.
- Senior User Experience Res…2Y 5M
Senior User Experience Researcher
AnswerLab
- HSBCJOB
- Senior Mktg Analyst1Y 11M
Senior Marketing Analyst
HSBC
Optimized the customer segmentation, marketing channel, and promotional offers strategies for HSBC portfolio management programs.
- Job: HSBC — Senior Marketing Analyst · 2006-09 – 2008-08 · 1y 11mo — Optimized the customer segmentation, marketing channel, and promotional offers strategies for HSBC portfolio management programs.
- Job: LinkedIn — Senior Manager, GTM Strategy & Operations · 2020-02 – 2022-03 · 2y 1mo — Led global strategy & operations for large-scale GTM transformation across multiple lines of business.
- Job: Toast — Director, GTM People Success Partner · 2024-09 – 2026-03 · 1y 6mo — People & Organization Success Partner (HRBP) to the CRO driving outcomes at the intersection of business strategy and talent strategy.
- Job: AnswerLab — User Experience Manager · 2012-06 – 2013-09 · 1y 3mo — AnswerLab delivers trusted customer insights that help the world’s leading brands build outstanding digital products and services.
- Job: Notion — Global GTM People Partner Lead · 2026-03 – present · 5 mo — • Global leader of GTM People Partners responsible for driving GTM strategy, AI transformation, and team focus in alignment with People priorities • Trusted partner to senior GTM leadership on organization design, leadership effectiveness, and talent strategy • Drive cohesive global talent, performance, and org health outcomes in partnership with Legal, Finance, TA, Total Rewards, and People Operations
- Job: AnswerLab — Senior User Experience Researcher · 2010-01 – 2012-06 · 2y 5mo
- Job: LinkedIn — User Experience Researcher · 2009-06 – 2009-12 · 6 mo — Provided end-to-end quantitative and qualitative research solutions, from research design to communication of actionable insights, for LinkedIn's monetization products.
- Job: McKinsey & Company — Associate · 2015-09 – 2017-12 · 2y 3mo — Generalist management consultant serving a wide-range of clients on topics including commercial growth, digital marketing, service operations, customer experience (CX), and organizational design.
- Job: LinkedIn — Director, GTM Strategy & Operations · 2022-03 – 2024-09 · 2y 6mo — I led our GTM Tech strategy & operations team focused on platform delivery, operational excellence, automation, process transformation, and enablement as part of Global GTM Operations.
- Job: Meta — User Experience Research Lead · 2013-09 – 2015-06 · 1y 9mo — Making the world more open and connected. My work focused on improving business-oriented products on Facebook and Instagram.
- Job: McKinsey & Company — Engagement Manager · 2018-01 – 2018-09 · 8 mo — Responsible for the end-to-end execution of consulting projects and for managing day-to-day relationships with client sponsors and executives. I managed and coached teams of 3-5 associates to drive analysis and insights. I specialized in commercial growth strategy and digital marketing engagements (10+) across enterprise B2B (chemicals, agribusiness, basic materials) and B2C (consumer tech, retail, auto) companies.
- Job: ActionIQ — Head of Customer Engagement · 2018-10 – 2020-02 · 1y 4mo — Backed by a16z, Sequoia, and FirstMark Capital. Led Customer Engagement team serving media, technology, retail, and SaaS clients. Ensured customer success for Marketing, Data, and Analytics teams to utilize their first-party customer data to drive better customer experiences at scale.
- Job: NYU Stern School of Business — Adjunct Professor · 2023-09 – present · 2y 11mo — Teach, advise, and mentor Stern MBA and undergraduate students - Advisor on GTM strategy for Monday.com CRM channel partners - Advisor for Product Optimization & Growth Strategy MBA project as part of Stern Signature Projects - Instructor for Role of a Consultant Workshop as part of NYC Consulting Capstone for graduating seniors
- School: New York University - Leonard N. Stern School of Business — MBA, Strategy and Corporate Finance
- School: London School of Economics and Political Science — MSc, International Management
- School: University of California, Berkeley — B.A., Economics
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