Banisha Singh Anand

Revenue & Monetisation | Passionate About Outcomes | Building Trusted Relationships

Location n/a
Global ESG Leadership Organizationex-zeotapex-Meta

I help AdTech, Retail Media, and Programmatic leaders turn partnerships into powerful revenue engines. 𝐌𝐲 𝐬𝐞𝐜𝐫𝐞𝐭 𝐬𝐚𝐮𝐜𝐞?

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I listen deeply, connect authentically, and lead with a blend of integrity and passion that drives real business outcomes for all stakeholders. For 15+ years, I’ve worked with global giants (LinkedIn, Meta, Flipkart) and high-growth AdTechs to deliver $100M+ in revenue through CXO-level partnerships, programmatic innovation, and ecosystem growth across APAC & MENA. What I bring to the table: -Transforming AdTech & Retail Media into high-margin monetization channels -Building CXO partnerships that unlock multimillion-dollar deals -Bridging product innovation with sales execution to accelerate adoption -Leading cross-functional global teams to scale results across markets Career Highlights: 1. At LinkedIn: Orchestrated upto 320% YoY growth for strategic accounts, secured 10+ multimillion-dollar JBPs, and designed APAC-first API integrations. 2. At Meta: Built India’s SMB agency ecosystem from scratch, driving $5M+ quarterly revenue. 3. At Flipkart: Launched Retail Media Ads, scaling 10,000+ sellers and 25+ agencies into the ecosystem. 4. At VerSe (Josh/Dailyhunt): Closed marquee deals (Dream11, Netflix, Amazon Prime) and doubled GTM deliverables. I don’t just build partnership, I build ecosystems that scale revenue, trust, and long-term value. Open to leadership opportunities in AdTech, Monetization, and Partnerships (remote or hybrid or onsite). Let’s connect if you’re building the next $100M growth story.

Career TimelineNOW → PAST

GTM Index

  1. GLOBAL ESG LEADERSHIP ORGANIZATIONJOB
    1. Principal Advisor (Honorar…
      1Y 3M
  2. LINKEDINJOB
    1. Lead - Agency Strategic Pa…
      2Y 1M
  3. VERSE INNOVATIONJOB
    1. Associate Dir, Lead - Stra…
      2Y 3M
    2. Associate Dir, Key Account…
      1Y
  4. METAJOB
    1. Country Partner Mgr, India…
      6M
  5. ZEOTAPJOB
    1. Head - BD, India
      10M
  6. FLIPKART [AN ENTITY OF WALMART]JOB
    1. Regional Mgr, Retails Medi…
      1Y 8M
  7. INMOBIJOB
    1. Agency Account Mgr - West…
      2Y 3M
  8. MEDIA.NETJOB
    1. BD Specialist
      1Y 4M
  9. S P JAIN SCHOOL OF GLOBAL MANAGEMENT - DUBAI, MUMBAI, SINGAPORE & SYDNEYJOB
    1. Mktg Coordinator (Internsh…
      3M

Time in market 16Y 2MOpen 1Closed 9Stints 10

gtmindex.io/p/bani

  1. Job: Global ESG Leadership Organization — Principal Advisor (Honorary ) · 2025-05 – present
  2. Job: zeotap — Head - Business Development, India · 2017-08 – 2018-06
  3. Job: Meta — Country Partner Manager, India (Independent Growth Agencies) - Impacted Role · 2018-07 – 2019-01
  4. Job: LinkedIn — Lead - Agency Strategic Partnerships, India (Holding Media Companies) · 2022-08 – 2024-09
  5. Job: VerSe Innovation — Associate Director, Key Accounts - Dailyhunt · 2019-03 – 2020-03
  6. Job: InMobi — Agency Account Manager - West & South · 2013-01 – 2015-04
  7. Job: S P Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney — Marketing Coordinator (Internship) · 2010-06 – 2010-09
  8. Job: Media.net — Business Development Specialist · 2011-07 – 2012-11
  9. Job: VerSe Innovation — Associate Director, Lead - Strategic Accounts (Dailyhunt & Josh) · 2020-04 – 2022-07
  10. Job: Flipkart [An Entity of Walmart] — Regional Manager, Retails Media - Flipkart Ads Group · 2015-11 – 2017-07

Skills

CXO Stakeholder ManagementB2B MarketingCommercial StrategyRetail Media MonetizationGo-to-Market StrategyCXO Stakeholder EngagementRetail MediaEcosystem DevelopmentSMB SalesAudience Segmentation & Data StrategyMarket Entry (APAC & MENA)Programmatic Advertising (RTB, DSP, SSP, DMP)Revenue Optimization & P&LAttribution & Privacy-first AdvertisingJoint Business Planning (JBP)Global Cross-Functional Team LeadershipPartnerships & Ecosystem DevelopmentStrategic Partnerships & AlliancesAgency Relationship Management

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