kumy veluppillai

founder @ anbu // building apps we want our daughter to grow up with + fractional gtm engineer

London6.6k followers
Go To Market Engineeringex-Prolificex-Kayako

I help B2B SaaS founders and GTM leaders start building their own AI-native go-to-market engines.

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How I work: → Diagnosis before tactics → Systems over slides → Validation over opinions → Humans + AI, wired into the same loop If you’re a founder or GTM leader trying to make AI actually move revenue, we’ll probably get on well.

Career Timeline

JobSchool

GTM Index

  1. GO TO MARKET ENGINEERINGJOB
    1. GTM Eng
      1Y 1M
  2. MIKE OLLEFSJOB
    1. GTM Eng
      1Y 1M
  3. PROLIFICJOB
    1. Growth Mktg Lead - AI Rese…
      1Y 11M
  4. HOWNOWJOB
    1. Head of Mktg & Revenue Ope…
      3Y 11M
  5. RAINMAKINGJOB
    1. Digital Transformation & I…
      3Y 11M
  6. SAASTOCKJOB
    1. Dir of Mktg & Revenue Oper…
      1Y 11M
  7. KAYAKOJOB
    1. Dir of Mktg & Revenue Oper…
      3Y 11M
  8. FORWARD INTERNET GROUPJOB
    1. Entrepreneur in Residence
      1Y 11M
    2. Analyst
      1Y 11M
  9. MITOO - PLATFORM FOR THE WORLD'S SPORTSJOB
    1. Co-Founder, Product & Growth
      2Y 11M
  10. ICROSSINGJOB
    1. Account Mgr
      1Y 11M
  11. UNIVERSITY OF NOTTINGHAMSCHOOL
    1. MSc, Management of Informa…
      1Y 11M
  12. UNIVERSITY OF EAST ANGLIASCHOOL
    1. BA, Economics
      3Y 11M

Time in market 21Y 9MOpen 2Closed 11Stints 13

gtmindex.io/p/kumaran-veluppillai

  1. Job: Go To Market Engineering — GTM Engineer · 2025-09 – present · 11 mo
  2. Job: Prolific — Growth Marketing Lead - AI Research Labs · 2024 – 2025 · 1y
  3. Job: Kayako — Director of Marketing & Revenue Operations (RevOps) · 2014 – 2017 · 3y
  4. Job: SaaStock — Director of Marketing & Revenue Operations (RevOps) · 2017 – 2018 · 1y
  5. Job: Rainmaking — Digital Transformation & Innovation Coach · 2018 – 2021 · 3y
  6. Job: iCrossing — Account Manager · 2010 – 2011 · 1y
  7. Job: Mitoo - platform for the world's sports — Co-Founder, Product & Growth · 2011 – 2013 · 2y — 500 Startups & Seedcamp Venture-backed Startup
  8. Job: Forward Internet Group — Entrepreneur in Residence · 2013 – 2014 · 1y
  9. Job: Mike Ollefs — GTM Engineer · 2025-09 – present · 11 mo
  10. Job: HowNow — Head of Marketing & Revenue Operations (RevOps) · 2021 – 2024 · 3y
  11. Job: Forward Internet Group — Analyst · 2012 – 2013 · 1y
  12. School: University of Nottingham — MSc, Management of Information Technlogy · 2008 – 2009
  13. School: University of East Anglia — BA, Economics · 2005 – 2008

Skills

MakeGrowth MarketingGTMExecutive LeadershipGo-to-Market StrategyABMPaid Media AdvertisingProduct ManagementGrowthDigital StrategyGoogle AdsWeb AnalyticsEmail MarketingEvent MarketingSponsorship MarketingTeam LeadershipUser Experience (UX)Search Engine Optimization (SEO)Account ManagementSocial Media MarketingPaid Social Media Advertising

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