Jon Magnus
Scaled VC-backed SaaS (HowNow) as the 1st global hire to Series A | Revenue, GTM strategy & execution | Also building UK’s first intelligent padel club chain. | Mum still says I’m the best salesperson.
20+ years in commercial roles. 1st employee at VC backed HowNow, helped scale from Pre-Seed and Zero revenue to Post Series A and quite a lot of revenue.
More
Passionate about ideas, products and impact solutions. After living in Lisbon for 4 years, I ditched the AI tech world for Padel. Kind of. Get in touch if you want to get involved. Looking for backers, strategic advisors and as always, sites.
GTM Index
- HOWNOWJOB
- GTM - Strategic & Partners…5M
GTM - Strategic & Partnerships Lead
HowNow
Leading go-to-market strategy, strategic partnerships and market development across HowNow’s new product portfolio, focused on products at the intersection of trusted knowledge, AI and workplace performance.
- Chief Revenue Officer (CRO)2Y 2M
Chief Revenue Officer (CRO)
HowNow
- Built, hired, trained and led a team of SDR's, BDM's, and AE's - Grew GTM team to 20+ - Helped generate a further £2m ARR whilst focusing on key strategic accounts, partnerships and new revenue streams. - ACV - £30,000 - 76 days average sales cycle
- Founding Member3Y
Founding Member
HowNow
- 1st employee, globally across all teams. - 1400 competitors when launched - Sole revenue contributor - Zero to £1million ARR within 15 months - Generated £30million in pipeline - Built out sales process, Grew sales team - Product development support - Customer Success support - First ever customer was Gymshark - First big enterprise was Investec - Others include Telenor, Sanofi, Telefonica, Mercer, Depop, Fitflop and Coca-Cola.
- PADEL PODJOB
- Founder2Y 2M
Founder
Padel Pod
Padel in the UK is booming. That’s exactly why it’s about to get hard. As supply increases, “nice courts + coaching + community” becomes interchangeable. Every club in essence, sounds the same, looks the same and feels the same. The next phase is retention. The venue people return to weekly, wins. I’m building Padel Pod on a simple bet: courts are a commodity; habit is a product. We design padel like modern experiential leisure; formats, rituals, and moments that make it feel like a night out and a weekly routine, without needing a hospitality-heavy model. I started this the hard way; bootstrapped, outbid, unsavoury landlords, forced to learn fast. So everything we build is designed to…
- PADEL CORNERJOB
- Dir (Fractional)6M
Director (Fractional)
Padel Corner
On a mission to be the No 1 company for all things Padel in the UK and beyond. Official distributors in the UK for Slazenger and Drop Shot. Leading brands for all levels.
- PARTA.IOJOB
- Dir (Fractional)7M
Director (Fractional)
Parta.io
Parta.io is a collaborative eLearning creation platform that streamlines workflows and boosts team productivity for L&D and beyond. The end-to-end solution empowers teams to curate & create faster and more efficiently, without switching between different apps. Inspired by trailblazers like Notion, Figma, and Miro, Parta brings a new architecture & different level of collaboration to the world of eLearning. Build efficient workflows, break down silos, scale effortlessly, and boost productivity with Parta.io.
- ANTLERJOB
- Entrepreneur2M
Entrepreneur
Antler
- MANARAJOB
- Fractional - VP Sales6M
Fractional - VP Sales
Manara
Manara is a social impact business whose mission is to unlock human potential and diversify the global tech sector while uplifting the economies of the Middle East & North Africa (MENA), with a focus on women. We identify the best computer scientists in the region, teach them how to pass interviews, vet them, and help them find remote or on-site jobs. Current partners include Google and Meta
- BOARDINGWAREJOB
- VP of Sales3Y 4M
VP of Sales
Boardingware
Boardingware is a simple student management software (SaaS) that provides a cloud based service to boarding schools world-wide. - Launched UK arm - From SDR to AE and CS. End to End. - Prospecting to close - Grew ARR by 300% www.boardingware.com
- INTREPID TRAVELJOB
- Senior Travel Consultant3Y
Senior Travel Consultant
Intrepid Travel
180 Career change. Finance into Travel.
- CUMBERLAND PLACE FINANCIAL MANAGEMENTJOB
- Investment Sales Analyst2Y 5M
Investment Sales Analyst
Cumberland Place Financial Management
End to end Fund research and recommendations to the Investment Committee (included CIO of Allianz Global Investors) for discretionary HNW client portfolios
- Job: HowNow — Founding Member · 2018-02 – 2021-02 — - 1st employee, globally across all teams. - 1400 competitors when launched - Sole revenue contributor - Zero to £1million ARR within 15 months - Generated £30million in pipeline - Built out sales process, Grew sales team - Product development support - Customer Success support - First ever customer was Gymshark - First big enterprise was Investec - Others include Telenor, Sanofi, Telefonica, Mercer, Depop, Fitflop and Coca-Cola.
- Job: Antler — Entrepreneur · 2023-10 – 2023-12
- Job: Intrepid Travel — Senior Travel Consultant · 2011-10 – 2014-10 — 180 Career change. Finance into Travel.
- Job: HowNow — Chief Revenue Officer (CRO) · 2021-02 – 2023-04 — - Built, hired, trained and led a team of SDR's, BDM's, and AE's - Grew GTM team to 20+ - Helped generate a further £2m ARR whilst focusing on key strategic accounts, partnerships and new revenue streams. - ACV - £30,000 - 76 days average sales cycle
- Job: Padel Corner — Director (Fractional) · 2024-03 – 2024-09 — On a mission to be the No 1 company for all things Padel in the UK and beyond. Official distributors in the UK for Slazenger and Drop Shot. Leading brands for all levels.
- Job: Manara — Fractional - VP Sales · 2023-04 – 2023-10 — Manara is a social impact business whose mission is to unlock human potential and diversify the global tech sector while uplifting the economies of the Middle East & North Africa (MENA), with a focus on women. We identify the best computer scientists in the region, teach them how to pass interviews, vet them, and help them find remote or on-site jobs. Current partners include Google and Meta
- Job: HowNow — GTM - Strategic & Partnerships Lead · 2026-03 – present — Leading go-to-market strategy, strategic partnerships and market development across HowNow’s new product portfolio, focused on products at the intersection of trusted knowledge, AI and workplace performance.
- Job: Padel Pod — Founder · 2024-06 – present — Padel in the UK is booming. That’s exactly why it’s about to get hard. As supply increases, “nice courts + coaching + community” becomes interchangeable. Every club in essence, sounds the same, looks the same and feels the same. The next phase is retention. The venue people return to weekly, wins. I’m building Padel Pod on a simple bet: courts are a commodity; habit is a product. We design padel like modern experiential leisure; formats, rituals, and moments that make it feel like a night out and a weekly routine, without needing a hospitality-heavy model. I started this the hard way; bootstrapped, outbid, unsavoury landlords, forced to learn fast. So everything we build is designed to…
- Job: Parta.io — Director (Fractional) · 2024-01 – 2024-08 — Parta.io is a collaborative eLearning creation platform that streamlines workflows and boosts team productivity for L&D and beyond. The end-to-end solution empowers teams to curate & create faster and more efficiently, without switching between different apps. Inspired by trailblazers like Notion, Figma, and Miro, Parta brings a new architecture & different level of collaboration to the world of eLearning. Build efficient workflows, break down silos, scale effortlessly, and boost productivity with Parta.io.
- Job: Boardingware — VP of Sales · 2014-10 – 2018-02 — Boardingware is a simple student management software (SaaS) that provides a cloud based service to boarding schools world-wide. - Launched UK arm - From SDR to AE and CS. End to End. - Prospecting to close - Grew ARR by 300% www.boardingware.com
- Job: Cumberland Place Financial Management — Investment Sales Analyst · 2009-05 – 2011-10 — End to end Fund research and recommendations to the Investment Committee (included CIO of Allianz Global Investors) for discretionary HNW client portfolios
- School: University of Birmingham — Asian Studies and Sociology
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.
More GTM Engineers
Browse all →- Johnathan P.Head of Business Development – ANZ at IES | Building Performance Simulation, Digital Twins & Decarbonisation
Prompt Engineering Consulting
ex-DiUS
- Hashim SyedAI GTM Lead, Startups @ Google | TEDx Keynote Speaker | xMeta & xMicrosoft | Entrepreneur | Techstars Mentor | Forbes Council
Googleex-Meta
- Mike WeirCRO at Consumer Edge | GTM Executive | Advisor | Investor
Consumer Edge
ex-Finalis - kumy veluppillaifounder @ anbu // building apps we want our daughter to grow up with + fractional gtm engineer
Go To Market Engineering
ex-Prolific
