Kavish Lodha

GTM Engineer | Built GTM + Outbound Systems for VC & YC-backed Companies

San Francisco12.5k followers
Various Companiesex-Aravali Asset Managementex-Nanyang Technological University

I've build and scaled outbound GTM systems that turn early-stage startups into predictable pipeline engines.

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As a founder and GTM operator, I’ve generated $500K+ in deal value and driven 200%+ increases in qualified pipeline using data-driven outbound and structured experimentation. I've work across outbound, growth, and international expansion, helping startups move from zero to repeatable acquisition. What I do: - Define ICPs and buyer personas using firmographic, technographic, and intent data - Build targeted lead lists using Clay, Apollo, and LinkedIn Sales Navigator - Design and execute multi-channel outbound (cold email and LinkedIn) - Write high-converting messaging, sequences, and personalization frameworks - Set up and manage CRM systems like HubSpot for pipeline tracking and attribution - Run GTM experiments across messaging, offers, and acquisition channels - Build outbound playbooks that are repeatable and scalable Results: - Generated $500K+ in pipeline across SaaS and AI startups - Increased qualified lead generation by 200%+ through outbound systems - Achieved 15 to 25%+ reply rates on cold campaigns through ICP refinement and messaging iteration I’ve worked with YC and VC-backed startups on early GTM, outbound infrastructure, and international expansion. I focus on outcomes over activity. Pipeline, conversions, and revenue matter. Tools I use:Clay, Apollo, Instantly, Lemlist, HubSpot, LinkedIn Sales Navigator, Claude, n8n and many Best fit: - Early-stage startups with product market fit - Teams without a repeatable outbound system - Founders looking to turn outbound into a reliable growth channel

Career Timeline

JobSchool

GTM Index

  1. VARIOUS COMPANIESJOB
    1. GTM Eng
      9M
  2. FELLA & DELILAH HEALTHJOB
    1. GTM International Expansion
      8M
    2. Founding BDR - GTM
      6M
  3. ARAVALI ASSET MANAGEMENTJOB
    1. GTM Sales
      2M
  4. X97 MARKETINGJOB
    1. Agency Owner (GTM as a Ser…
      3Y 7M
  5. TECHNO INDIA NJR INSTITUTE OF TECHNOLOGY, UDAIPURSCHOOL
    1. Bachelor's degree, Compute…
      4Y 11M
  6. STARTUP SCHOOL ONLINESCHOOL
    1. Online Learning, Entrepren…
      2Y 11M
  7. NANYANG TECHNOLOGICAL UNIVERSITYJOB
    1. Blockchain Research Intern
      2M
  8. MCMK B2B TECHNOLOGY MARKETINGJOB
    1. Growth Mktg Mgr
      3M
  9. DOMYSALEJOB
    1. Co-Founder
      1Y 1M

Time in market 8Y 9MOpen 1Closed 9Stints 10

gtmindex.io/p/kavishlodha

  1. Job: Aravali Asset Management — GTM Sales · 2024-10 – 2024-12 · 2 mo — • Collaborated with cross-functional teams to enhance data management processes at Aravali Asset Management. • Utilized the withIntelligence platform for data sourcing and organization, ensuring accuracy and relevance. • Implemented RV/Macro filters for insightful data analysis, focusing on hedge funds and private markets. • Streamlined data migration from Mailchimp to PipeDrive, improving marketing and sales integration.
  2. Job: Nanyang Technological University — Blockchain Research Intern · 2021-07 – 2021-09 · 2 mo — Review compliance or non-compliance issues between blockchain platform/technology and privacy laws of a country
  3. Job: Fella & Delilah Health — Founding BDR - GTM · 2025-02 – 2025-08 · 6 mo — In my role as a Business Development Representative at Fella & Delilah Health, I'm working with Go To Market (GTM team) for the Embedded, focusing on the US B2B market.
  4. Job: X97 Marketing — Agency Owner (GTM as a Service) · 2021-02 – 2024-09 · 3y 7mo — Built and scaled a GTM-as-a-Service agency helping YC/VC-backed startups generate pipeline through GTM and outbound systems. • Founded and scaled outbound sales and media agency serving SaaS and VC-backed startups • Generated and closed $500K+ in total deal value; average deal size ~$8K • Increased client lead generation by 200%+ through outbound prospecting and personalised outreach • Expanded client base by 50% year-over-year • Built and managed outbound sales systems including cold email, LinkedIn prospecting, and CRM workflows • Worked with YC/VC-backed startups to accelerate revenue growth • Negotiated and closed B2B service contracts with founders and growth leaders
  5. Job: Fella & Delilah Health — GTM International Expansion · 2025-06 – 2026-02 · 8 mo — - Led international expansion efforts for AI healthcare products across India - Built outbound and partnership pipelines to enter new markets - Worked on GTM strategy including ICP definition, messaging, and early distribution channels - Collaborated with product and leadership on market entry experiments and traction validation
  6. Job: MCMK B2B Technology Marketing — Growth Marketing Manager · 2021-06 – 2021-09 · 3 mo — Growth Marketing Manager at MCMK | Growth Consultant | Launch Strategy | Growth Hacker | Digital Marketing Specialist | Brand Building and Brand Creation
  7. Job: DoMySale — Co-Founder · 2020-01 – 2021-02 · 1y 1mo
  8. Job: Various Companies — GTM Engineer · 2026-01 – present · 7 mo — Consulting with B2B companies on GTM systems. Two modes of work: 1) Framework consulting for teams with partial GTM setups and consolidating them into repeatable systems they can operate after handover. Clay tables, cost-tiered enrichment waterfalls, HubSpot architecture, n8n automation for connective tissue, Instantly and HeyReach sequencing, deliverability infrastructure. 2) Full-build engagements by owning outbound end-to-end for clients without internal capacity. Signal-based targeting, list building and enrichment, campaign design, launch, and ongoing optimization. Systems I've built over this period include: - A Clay-based candidate sourcing and outbound pipeline for a US executiv…
  9. School: Techno India NJR Institute of Technology, Udaipur — Bachelor's degree, Computer Software Engineering · 2018 – 2022
  10. School: Startup School Online — Online Learning, Entrepreneurship/Entrepreneurial Studies · 2020 – 2022

Skills

Clayn8nApolloInstantlyHubSpotoutbound systemautomationProgram ImplementationWorkflow AutomationHubSpot Sales HubGo-to-Market StrategyPartnershipsSales ProspectingOutbound SalesAccount ExecutivesInside SalesBusinessSales ProcessesArtificial Intelligence (AI)Building Automation Systems (BAS)Customer Relationship Management (CRM)Strategic Business DevelopmentStart-upsStrategyEntrepreneurshipBusiness Development

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