Kavish Lodha
GTM Engineer | Built GTM + Outbound Systems for VC & YC-backed Companies
I've build and scaled outbound GTM systems that turn early-stage startups into predictable pipeline engines.
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As a founder and GTM operator, I’ve generated $500K+ in deal value and driven 200%+ increases in qualified pipeline using data-driven outbound and structured experimentation. I've work across outbound, growth, and international expansion, helping startups move from zero to repeatable acquisition. What I do: - Define ICPs and buyer personas using firmographic, technographic, and intent data - Build targeted lead lists using Clay, Apollo, and LinkedIn Sales Navigator - Design and execute multi-channel outbound (cold email and LinkedIn) - Write high-converting messaging, sequences, and personalization frameworks - Set up and manage CRM systems like HubSpot for pipeline tracking and attribution - Run GTM experiments across messaging, offers, and acquisition channels - Build outbound playbooks that are repeatable and scalable Results: - Generated $500K+ in pipeline across SaaS and AI startups - Increased qualified lead generation by 200%+ through outbound systems - Achieved 15 to 25%+ reply rates on cold campaigns through ICP refinement and messaging iteration I’ve worked with YC and VC-backed startups on early GTM, outbound infrastructure, and international expansion. I focus on outcomes over activity. Pipeline, conversions, and revenue matter. Tools I use:Clay, Apollo, Instantly, Lemlist, HubSpot, LinkedIn Sales Navigator, Claude, n8n and many Best fit: - Early-stage startups with product market fit - Teams without a repeatable outbound system - Founders looking to turn outbound into a reliable growth channel
GTM Index
- VARIOUS COMPANIESJOB
- GTM Eng9M
GTM Engineer
Various Companies
Consulting with B2B companies on GTM systems. Two modes of work: 1) Framework consulting for teams with partial GTM setups and consolidating them into repeatable systems they can operate after handover. Clay tables, cost-tiered enrichment waterfalls, HubSpot architecture, n8n automation for connective tissue, Instantly and HeyReach sequencing, deliverability infrastructure. 2) Full-build engagements by owning outbound end-to-end for clients without internal capacity. Signal-based targeting, list building and enrichment, campaign design, launch, and ongoing optimization. Systems I've built over this period include: - A Clay-based candidate sourcing and outbound pipeline for a US executiv…
- FELLA & DELILAH HEALTHJOB
- GTM International Expansion8M
GTM International Expansion
Fella & Delilah Health
- Led international expansion efforts for AI healthcare products across India - Built outbound and partnership pipelines to enter new markets - Worked on GTM strategy including ICP definition, messaging, and early distribution channels - Collaborated with product and leadership on market entry experiments and traction validation
- Founding BDR - GTM6M
Founding BDR - GTM
Fella & Delilah Health
In my role as a Business Development Representative at Fella & Delilah Health, I'm working with Go To Market (GTM team) for the Embedded, focusing on the US B2B market.
- ARAVALI ASSET MANAGEMENTJOB
- GTM Sales2M
GTM Sales
Aravali Asset Management
• Collaborated with cross-functional teams to enhance data management processes at Aravali Asset Management. • Utilized the withIntelligence platform for data sourcing and organization, ensuring accuracy and relevance. • Implemented RV/Macro filters for insightful data analysis, focusing on hedge funds and private markets. • Streamlined data migration from Mailchimp to PipeDrive, improving marketing and sales integration.
- X97 MARKETINGJOB
- Agency Owner (GTM as a Ser…3Y 7M
Agency Owner (GTM as a Service)
X97 Marketing
Built and scaled a GTM-as-a-Service agency helping YC/VC-backed startups generate pipeline through GTM and outbound systems. • Founded and scaled outbound sales and media agency serving SaaS and VC-backed startups • Generated and closed $500K+ in total deal value; average deal size ~$8K • Increased client lead generation by 200%+ through outbound prospecting and personalised outreach • Expanded client base by 50% year-over-year • Built and managed outbound sales systems including cold email, LinkedIn prospecting, and CRM workflows • Worked with YC/VC-backed startups to accelerate revenue growth • Negotiated and closed B2B service contracts with founders and growth leaders
- TECHNO INDIA NJR INSTITUTE OF TECHNOLOGY, UDAIPURSCHOOL
- Bachelor's degree, Compute…4Y 11M
Bachelor's degree, Computer Software Engineering
Techno India NJR Institute of Technology, Udaipur
- STARTUP SCHOOL ONLINESCHOOL
- Online Learning, Entrepren…2Y 11M
Online Learning, Entrepreneurship/Entrepreneurial Studies
Startup School Online
- NANYANG TECHNOLOGICAL UNIVERSITYJOB
- Blockchain Research Intern2M
Blockchain Research Intern
Nanyang Technological University
Review compliance or non-compliance issues between blockchain platform/technology and privacy laws of a country
- MCMK B2B TECHNOLOGY MARKETINGJOB
- Growth Mktg Mgr3M
Growth Marketing Manager
MCMK B2B Technology Marketing
Growth Marketing Manager at MCMK | Growth Consultant | Launch Strategy | Growth Hacker | Digital Marketing Specialist | Brand Building and Brand Creation
- DOMYSALEJOB
- Co-Founder1Y 1M
Co-Founder
DoMySale
- Job: Aravali Asset Management — GTM Sales · 2024-10 – 2024-12 · 2 mo — • Collaborated with cross-functional teams to enhance data management processes at Aravali Asset Management. • Utilized the withIntelligence platform for data sourcing and organization, ensuring accuracy and relevance. • Implemented RV/Macro filters for insightful data analysis, focusing on hedge funds and private markets. • Streamlined data migration from Mailchimp to PipeDrive, improving marketing and sales integration.
- Job: Nanyang Technological University — Blockchain Research Intern · 2021-07 – 2021-09 · 2 mo — Review compliance or non-compliance issues between blockchain platform/technology and privacy laws of a country
- Job: Fella & Delilah Health — Founding BDR - GTM · 2025-02 – 2025-08 · 6 mo — In my role as a Business Development Representative at Fella & Delilah Health, I'm working with Go To Market (GTM team) for the Embedded, focusing on the US B2B market.
- Job: X97 Marketing — Agency Owner (GTM as a Service) · 2021-02 – 2024-09 · 3y 7mo — Built and scaled a GTM-as-a-Service agency helping YC/VC-backed startups generate pipeline through GTM and outbound systems. • Founded and scaled outbound sales and media agency serving SaaS and VC-backed startups • Generated and closed $500K+ in total deal value; average deal size ~$8K • Increased client lead generation by 200%+ through outbound prospecting and personalised outreach • Expanded client base by 50% year-over-year • Built and managed outbound sales systems including cold email, LinkedIn prospecting, and CRM workflows • Worked with YC/VC-backed startups to accelerate revenue growth • Negotiated and closed B2B service contracts with founders and growth leaders
- Job: Fella & Delilah Health — GTM International Expansion · 2025-06 – 2026-02 · 8 mo — - Led international expansion efforts for AI healthcare products across India - Built outbound and partnership pipelines to enter new markets - Worked on GTM strategy including ICP definition, messaging, and early distribution channels - Collaborated with product and leadership on market entry experiments and traction validation
- Job: MCMK B2B Technology Marketing — Growth Marketing Manager · 2021-06 – 2021-09 · 3 mo — Growth Marketing Manager at MCMK | Growth Consultant | Launch Strategy | Growth Hacker | Digital Marketing Specialist | Brand Building and Brand Creation
- Job: DoMySale — Co-Founder · 2020-01 – 2021-02 · 1y 1mo
- Job: Various Companies — GTM Engineer · 2026-01 – present · 7 mo — Consulting with B2B companies on GTM systems. Two modes of work: 1) Framework consulting for teams with partial GTM setups and consolidating them into repeatable systems they can operate after handover. Clay tables, cost-tiered enrichment waterfalls, HubSpot architecture, n8n automation for connective tissue, Instantly and HeyReach sequencing, deliverability infrastructure. 2) Full-build engagements by owning outbound end-to-end for clients without internal capacity. Signal-based targeting, list building and enrichment, campaign design, launch, and ongoing optimization. Systems I've built over this period include: - A Clay-based candidate sourcing and outbound pipeline for a US executiv…
- School: Techno India NJR Institute of Technology, Udaipur — Bachelor's degree, Computer Software Engineering · 2018 – 2022
- School: Startup School Online — Online Learning, Entrepreneurship/Entrepreneurial Studies · 2020 – 2022
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Clay
ex-Verkada
AirOps