Karim Qasim

Ops Engineer @ Archera

Toronto2k followers

Archera

ex-Traction on Demand

ex-Aga Khan Rural Support Programme

I’m a GTM Engineer with deep experience building scalable systems across Sales, Marketing, and Growth teams. I specialize in RevOps strategy, data engineering, and automation, bridging the gap between GTM functions and technical implementation.
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• Designing custom automation workflows to improve lead routing, deal tracking, and lifecycle management. • Creating reporting frameworks and dashboards for leadership visibility into pipeline health, ARR, and team performance. • Partnering with cross-functional teams (Sales, Growth, Marketing, Data Engineering, Finance) to ensure HubSpot data is clean, accurate, and actionable. • Implementing RevOps best practices for scaling GTM processes, from inbound lead management to expansion motions. I’m passionate about combining technical problem-solving (SQL, dbt, Python) with business strategy to streamline operations, unlock insights, and drive growth. Skills: CRM & RevOps Tools • HubSpot CRM (Workflows, Custom Code, Reporting, Integrations) • Salesforce (Marketing & Sales Cloud) • n8n, Zapier, Clay, Chili Piper, Typeform Data & Analytics • SQL • dbt • Tableau • Google Analytics Automation & Cloud • Python • AWS (EC2, RDS, S3) • GCP 📂 Portfolio: com/karimqasim

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GTM Index

ARCHERAJOB
1. Senior GTM Eng
  11M
GORGIASJOB
1. Senior GTM Eng (Previously…
  2Y
GEORGIANJOB
1. Revenue Operations Lead
  1Y 11M
TRACTION ON DEMANDJOB
1. Data Specialist - Mktg Aut…
  9M
KLICKJOB
1. Data Specialist
  1Y
MCGILL UNIVERSITYSCHOOL
1. Professional Development C…
  1Y 11M
2. Master’s Degree, Economics
  1Y 11M
3. Bachelor of Science (B.Sc.…
  4Y 11M
ALDO GROUPJOB
1. Mktg Data Scientist
  9M
IQVIAJOB
1. Data Analyst
  2Y 1M
AGA KHAN RURAL SUPPORT PROGRAMMEJOB
1. Research Fellow
  3M

Job: Traction on Demand — Data Specialist - Marketing Automation · 2021-03 – 2021-12 · 9 mo
Job: Aga Khan Rural Support Programme — Research Fellow · 2014-05 – 2014-08 · 3 mo — • Designed the household survey questionnaire and administered its implementation in Gilgit Baltistan for a project funded by The Department of Foreign Affairs, Trade and Development (DFATD) and Aga Khan Foundation (AKF) Canada to enhance employability and leadership in youth • Led multi-stage data collection and created summary statistics on a weekly basis in the form of tables, graphs, and analyses to share with the Monitoring and Evaluation Team • Planned and executed workshops to train 90-member core team who were assigned the responsibility to provide training to 2,773 youth (1,422 men and 1,351 women) • Presented the program design and results to representatives from the DFATD and AKF…
Job: ALDO Group — Marketing Data Scientist · 2018-10 – 2019-07 · 9 mo — • Responsible for analytical support to drive valuable fact-based and quantitative consumer insights to inform business and strategic marketing strategies. • Built workflows & scripts that encompass data queries (SQL), ETL jobs in Salesforce Marketing Cloud, Amazon Athena and Spark SQL. • Supported Advanced Analytics and CRM teams to create customer segmentation and conducted analytics for A/B and multivariate tests and created prediction and behavioural models. • Worked with the IT team to build a Data Lake on AWS
Job: Klick — Data Specialist · 2020-03 – 2021-03 · 1y
Job: Georgian — Revenue Operations Lead (RevOps) · 2021-12 – 2023-11 · 1y 11mo — • Created operational metrics for Marketing, Sales, and Product via reporting and dashboards in Tableau. • Improved and scaled revenue operations processes to apply across the sales, marketing, data and finance teams. • Worked with Data Engineers to build end-to-end ELT pipelines leveraging Python, dbt, SQL, GCP etc.
Job: Gorgias — Senior GTM Engineer (Previously Senior Revenue Operations Analyst) (RevOps) · 2023-11 – 2025-11 · 2y
Job: IQVIA — Data Analyst · 2016-09 – 2018-10 · 2y 1mo — • Managed proprietary database of patient prescription information • Conducted data mining operations and compiled data from different sources • Reviewed monthly sales data, physician data and patient level data against targets and providing clients with insight, trends, and highlights • Performed data analysis using SAS and Excel including descriptive and inferential statistics • Oversaw cross-functional team (IT, commercial, and customer) to deliver real-time recommendation solution based on SQL analytics and BI Dashboards using Tableau
Job: Archera — Senior GTM Engineer · 2025-11 – present · 9 mo — • Own GTM infrastructure end-to-end, building operational systems with an engineering-first approach. • Architected outbound stack across Clay, Apollo, and Smartlead, ICP scoring, personalized sequences, and webhook-driven CRM sync via n8n. • Own Salesforce CRM architecture, custom objects, flows, and integration design across the full GTM stack. • Establishing Ops Engineering as a practice with agentic workflows, LLM-powered automation, and the shift from manual ops to shipped systems.
School: McGill University — Professional Development Certificate in Data Science and Machine Learning, Data Science · 2018 – 2019
School: McGill University — Master’s Degree, Economics · 2014 – 2015
School: McGill University — Bachelor of Science (B.Sc.), Honors · 2007 – 2011

Skills

Clayn8nHubSpotSalesforceZapierautomationsqlBusiness IntelligenceStatisticsStatistical ModelingAnalytical SkillsMachine LearningData VisualizationData WarehousingBig DataAnalyticsCustomer InsightDeep LearningData ScienceHadoopKerasNoSQLpythonData AnalysisExtract, Transform, Load (ETL)Microsoft Excel

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Karim Qasim

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