Justin JW Lee

GTM & Product Marketing at OKX | Ex-HubSpot, Ahrefs

Singapore1.9k followers
OKXex-Patchmentex-Jotform

Simply building a great product isn't enough. To succeed, you need a killer distribution strategy.

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And that's where I come in. While honing my craft at HubSpot & Ahrefs, I've peeked under the hood of what makes a high growth company successful. Here's my takeaway - growing a business has never been more challenging. Your ideal customers are bombarded with offers, your competitors are pricing out your ads & Google seem to hate ranking your pages. So, if you're ready to take your growth to the next level, let's connect and make it happen! 🤝

Career Timeline

JobSchool

GTM Index

  1. OKXJOB
    1. PMM & GTM Lead
      1Y 10M
  2. PATCHMENTJOB
    1. Founder
      3Y 2M
  3. JOTFORMJOB
    1. GTM Advisor
      6Y 1M
  4. AHREFSJOB
    1. Product Dir
      1Y 11M
  5. HUBSPOTJOB
    1. Senior Mgr Growth Mktg
      1Y 3M
    2. Head of Growth, Chatbots
      1Y
    3. Head of Mktg, SEA & India
      1Y 4M
  6. GETKLARITYJOB
    1. Head of Product
      2Y 2M
  7. DEXTRA SINGAPOREJOB
    1. Data Eng
      1Y 1M

Time in market 13Y 4MOpen 2Closed 8Stints 10

gtmindex.io/p/justinjwlee

  1. Job: OKX — Product Marketing & GTM Lead · 2024-10 – present — I lead B2B & developer marketing for OKX's AI product (Onchain OS) & blockchain infrastructure (X Layer). Onchain OS is OKX's developer platform purpose-built for the agentic economy. Designed for builders working at the intersection of AI and financial infrastructure, Onchain OS enables agents to hold assets, execute transactions, and take real financial action in the world, programmatically and at scale. X Layer is OKX's high-performance EVM Layer 2 with 5000 TPS, 400ms block time and sub-cent transaction costs. It is designed to unify Web3, making stablecoins, tokens, and financial activity move seamlessly across networks.
  2. Job: Patchment — Founder · 2021-08 – 2024-10 — Patchment helps B2B SaaS companies generate revenue through content.
  3. Job: Jotform — GTM Advisor · 2018-09 – 2024-10 — Trusted by over 25 million users worldwide, Jotform’s powerful forms and suite of no-code tools are flexible enough for small businesses and robust enough for enterprises. I helped JotForm build a world-class B2B growth & SEO team for $100M ARR business.
  4. Job: Ahrefs — Product Director · 2019-09 – 2021-08
  5. Job: HubSpot — Senior Manager Growth Marketing · 2018-05 – 2019-08 — I was part of the team that transformed the way HubSpot grew by diversifying their acquisition channels.
  6. Job: HubSpot — Head of Growth, Chatbots · 2017-09 – 2018-09 — Moved to the Cambridge MA HubSpot HQ to drive growth for: - GrowthBot, an artificial intelligence powered chatbot for sales & marketing professionals - Demand generation in the chatbot, messaging & conversational experience space
  7. Job: HubSpot — Head of Marketing, SEA & India · 2016-05 – 2017-09 — Led HubSpot's marketing in Asia (SEA & India)
  8. Job: GetKlarity — Head of Product · 2014-03 – 2016-05 — I led a team of high performing product managers & engineers to consistently achieve product goals, roadmaps & retention growth.
  9. Job: DEXTRA Singapore — Data Engineer · 2013-04 – 2014-05 — DEXTRA is a new initiative bringing together data specialists and enterprises to leverage tools and technologies for crowdsourcing data-driven solutions to real-world problems. It is a public, private and people sector supported community of Data Specialists, which aims to promote Data Science and Business Analytics as a key driver of economic growth and competitiveness.
  10. School: The Johns Hopkins University — Data Science Specialisation, Data Science

Skills

HubSpotMakeData MiningMachine LearningBusiness IntelligenceInbound MarketingData StrategiesData VisualizationTechnologyProgrammingJournalismB2B MarketingLean StartupDatabasesStart-upsEntrepreneurshipData AnalysisMarketingBusiness DevelopmentPythonRWriting

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