Johanes Iskandar
VP / Director Sales | Enterprise SaaS | MarTech, Customer Data & eCommerce Platforms | New Logo Growth & Upmarket Expansion | ANZ
I’m a SaaS revenue leader with more than 20 years of experience building and scaling enterprise and mid-enterprise sales organisations across Australia and New Zealand.
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My career has focused on helping technology companies grow in markets where data, digital experience, and customer engagement are becoming critical competitive advantages. I’ve worked largely at the intersection of AI-enabled customer engagement, marketing technology, digital experience platforms, customer data platforms, and eCommerce ecosystems. Throughout my career I’ve partnered with CIO, CMO, Digital, and eCommerce leaders to help organisations modernise how they engage customers, employees, and partners through better use of first-party data, personalisation, and AI-driven lifecycle marketing. Most recently as Regional Vice President – New Business at Sitecore, I was brought in to rebuild the ANZ new logo engine. By implementing disciplined prospecting, structured discovery, and strategic account planning, the team moved from inconsistent pipeline generation to delivering over 200% of their H1 pipeline target and establishing more than 3x clean pipeline coverage entering FY27. The focus was also on improving deal inspection, increasing average deal size, and strengthening forecast visibility. Earlier in my career I led a mid-market to enterprise transition, turning around an underperforming segment while increasing deal size, improving pipeline quality, and building a more disciplined enterprise sales motion. A key part of my leadership approach has been building strong partner ecosystems to scale enterprise growth. I’ve worked closely with global consulting and systems integrator partners including Deloitte, Accenture Song, EY Studio+, and other digital transformation specialists, as well as specialist implementation partners across ANZ. These relationships helped drive complex enterprise opportunities and accelerate market expansion. Across roles at Sitecore, Qualtrics, Acquia, and within the Salesforce ecosystem, I’ve helped build high-performance SaaS sales teams while winning complex competitive deals in highly contested enterprise markets. I’m particularly interested in opportunities where companies are expanding into ANZ or APJ markets, scaling enterprise revenue motions, transitioning upmarket from commercial segments, or building new revenue engines in high-growth SaaS environments. In addition to English, I speak Bahasa Indonesia (fluent) and Mandarin Chinese (basic), which has been helpful when working across diverse customer and partner ecosystems across APAC.
GTM Index
- DATAWEAVERSJOB
- Strategic GTM Lead, APJ (C…6M
Strategic GTM Lead, APJ (Contract Role)
Dataweavers
- SITECOREJOB
- Regional VP of Sales11M
Regional Vice President of Sales
Sitecore
Led the rebuild of Sitecore’s ANZ new business engine, focused on accelerating enterprise and mid-enterprise growth across digital experience, customer data, and marketing technology solutions. Responsible for rebuilding pipeline generation discipline, strengthening deal qualification, and driving predictable revenue performance across the region. Key focus areas included: • Rebuilt and refocused the ANZ new logo sales motion, leading and coaching a team of Net New Account Executives. • Implemented disciplined prospecting (COMBO), structured discovery using Command of the Message, and Strategic Account Planning to improve pipeline quality and deal execution. • Transformed the team’s pip…
- Area VP, Australia & New Z…1Y 3M
Area Vice President, Australia & New Zealand
Sitecore
As AVP for Sitecore A/NZ, I head up sales for the region, leading and coaching the Regional Vice Presidents (RVPs) for Enterprise teams (my direct reports), and their Enterprise Account Executives. Working closely together with the cross-functional teams (partners, marketing, SDRs, CSMs, services, ops, presales, etc.), we aim to elevate our customers - leading brands such as ATO, Insignia Financial, Scenic Tours, Toyota, among others - to deliver unforgettable interactions for their customers across every touchpoint. We do this through our composable, headless, SaaS platforms, using data, content, and commerce, to deliver personalised experience across every channel.
- Regional VP of Sales2Y 3M
Regional Vice President of Sales
Sitecore
Leading and growing a team of highly skilled account executives, as part of the global expansion strategy and the billion-dollar investment that Sitecore has recently received. People buy experiences, not just products. With industry-leading content management, digital marketing and commerce solutions, and a unique content marketing platform, Sitecore empowers organisations to deliver memorable digital experiences that resonate with their customers - and ultimately ones that create customers for life.
- Senior Enterprise Account…6Y 11M
Senior Enterprise Account Executive
Sitecore
Sitecore is the global software provider of the Sitecore Experience Platform - a market leading .NET web content management, customer experience, and digital marketing platform. Through this platform, we have helped thousands of organisations create lifelong customers, deliver personalised experience, and provide relevant & timely information to their customers, partners, employees, and constituents. My role focuses on new business development, strategic accounts, and partner relationship management.
- SALESFORCEJOB
- Enterprise Digital Lead4M
Enterprise Digital Lead – Salesforce Marketing Cloud
Salesforce
Worked with enterprise customers across Australia and New Zealand to design and execute digital engagement strategies leveraging Salesforce’s customer data, personalisation, and marketing automation capabilities. Partnered with CMO, CIO, and Digital leaders to help organisations modernise customer engagement through lifecycle marketing, first-party data strategies, and AI-enabled personalisation. Key focus areas included: • Advising enterprise organisations on modern customer engagement architectures spanning marketing automation, customer data, and personalisation. • Supporting strategic opportunities involving Salesforce Marketing Cloud and broader customer engagement ecosystems. • En…
- QUALTRICSJOB
- Enterprise Account Executive1Y 6M
Enterprise Account Executive
Qualtrics
Qualtrics builds technology that closes the experience gaps, across the four key pillars in every business - your customers, employees, products, and brands.
- ELCOMJOB
- BD Mgr2Y 2M
Business Development Manager
Elcom
Elcom is a globally recognised Australian-based web content management software (CMS) company with offices in Australia and North America. I am responsible for new business development and strategic account management.
- DELL TECHNOLOGIESJOB
- BD Mgr for Mid-Market Segm…2M
Business Development Manager for Mid-Market Segment
Dell Technologies
EMC is a US$14 billion global information Infrastructure Company with market leadership across various market sectors including storage, backup & recovery, information security (RSA), virtualisation (VM Ware), and content management (Documentum). I work within the Content Management & Archiving division of EMC.
- Inside Sales2Y 6M
Inside Sales / Lead Development
Dell Technologies
- JAM SOFTWARE PTYJOB
- National Account Mgr3Y 11M
National Account Manager
JAM Software Pty Ltd
- Financial Controller4Y 11M
Financial Controller
JAM Software Pty Ltd
Managed the company's accounts payable, receivable, cashflow, payroll, and management reporting.
- Job: Sitecore — Regional Vice President of Sales · 2019-07 – 2021-10 · 2y 3mo — Leading and growing a team of highly skilled account executives, as part of the global expansion strategy and the billion-dollar investment that Sitecore has recently received. People buy experiences, not just products. With industry-leading content management, digital marketing and commerce solutions, and a unique content marketing platform, Sitecore empowers organisations to deliver memorable digital experiences that resonate with their customers - and ultimately ones that create customers for life.
- Job: Salesforce — Enterprise Digital Lead – Salesforce Marketing Cloud · 2025-01 – 2025-05 · 4 mo — Worked with enterprise customers across Australia and New Zealand to design and execute digital engagement strategies leveraging Salesforce’s customer data, personalisation, and marketing automation capabilities. Partnered with CMO, CIO, and Digital leaders to help organisations modernise customer engagement through lifecycle marketing, first-party data strategies, and AI-enabled personalisation. Key focus areas included: • Advising enterprise organisations on modern customer engagement architectures spanning marketing automation, customer data, and personalisation. • Supporting strategic opportunities involving Salesforce Marketing Cloud and broader customer engagement ecosystems. • En…
- Job: Sitecore — Area Vice President, Australia & New Zealand · 2021-10 – 2023-01 · 1y 3mo — As AVP for Sitecore A/NZ, I head up sales for the region, leading and coaching the Regional Vice Presidents (RVPs) for Enterprise teams (my direct reports), and their Enterprise Account Executives. Working closely together with the cross-functional teams (partners, marketing, SDRs, CSMs, services, ops, presales, etc.), we aim to elevate our customers - leading brands such as ATO, Insignia Financial, Scenic Tours, Toyota, among others - to deliver unforgettable interactions for their customers across every touchpoint. We do this through our composable, headless, SaaS platforms, using data, content, and commerce, to deliver personalised experience across every channel.
- Job: JAM Software Pty Ltd — Financial Controller · 2000 – 2004 · 4y — Managed the company's accounts payable, receivable, cashflow, payroll, and management reporting.
- Job: Qualtrics — Enterprise Account Executive · 2023-06 – 2024-12 · 1y 6mo — Qualtrics builds technology that closes the experience gaps, across the four key pillars in every business - your customers, employees, products, and brands.
- Job: Dell Technologies — Inside Sales / Lead Development · 2007-09 – 2010-03 · 2y 6mo
- Job: Sitecore — Regional Vice President of Sales · 2025-05 – 2026-04 · 11 mo — Led the rebuild of Sitecore’s ANZ new business engine, focused on accelerating enterprise and mid-enterprise growth across digital experience, customer data, and marketing technology solutions. Responsible for rebuilding pipeline generation discipline, strengthening deal qualification, and driving predictable revenue performance across the region. Key focus areas included: • Rebuilt and refocused the ANZ new logo sales motion, leading and coaching a team of Net New Account Executives. • Implemented disciplined prospecting (COMBO), structured discovery using Command of the Message, and Strategic Account Planning to improve pipeline quality and deal execution. • Transformed the team’s pip…
- Job: Elcom — Business Development Manager · 2010-06 – 2012-08 · 2y 2mo — Elcom is a globally recognised Australian-based web content management software (CMS) company with offices in Australia and North America. I am responsible for new business development and strategic account management.
- Job: JAM Software Pty Ltd — National Account Manager · 2004 – 2007 · 3y
- Job: Sitecore — Senior Enterprise Account Executive · 2012-08 – 2019-07 · 6y 11mo — Sitecore is the global software provider of the Sitecore Experience Platform - a market leading .NET web content management, customer experience, and digital marketing platform. Through this platform, we have helped thousands of organisations create lifelong customers, deliver personalised experience, and provide relevant & timely information to their customers, partners, employees, and constituents. My role focuses on new business development, strategic accounts, and partner relationship management.
- Job: Dell Technologies — Business Development Manager for Mid-Market Segment · 2010-04 – 2010-06 · 2 mo — EMC is a US$14 billion global information Infrastructure Company with market leadership across various market sectors including storage, backup & recovery, information security (RSA), virtualisation (VM Ware), and content management (Documentum). I work within the Content Management & Archiving division of EMC.
- Job: Dataweavers — Strategic GTM Lead, APJ (Contract Role) · 2026-04 – present · 4 mo
- School: UNSW — Master of Commerce, Information Systems
- School: UNSW — Bachelor of Commerce, Accounting and Information Systems
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