Guillermo Ruiz

Sr. GTM Specialist Solutions Architect, Efficient Compute @ AWS | Helping Engineering Leaders Design Efficient AI & Confidential Compute Architectures | Grafana Champion & Arm Ambassador

Madrid, Community of Madrid, Spain8.8k followers

Amazon Web Services (AWS)

ex-Universidad Rey Juan Carlos

ex-Oracle

Cloud costs keep rising. AI infrastructure is becoming more complex, while engineering leaders are still asked to do more with
More
I know that world firsthand. After co-founding a startup and working as an infrastructure engineer, I became obsessed with solving the tension between innovation and efficiency. Along the way, I’ve built AIOps platforms, designed sentiment analysis systems for the gaming industry (PlayStation), and explored augmented reality for data center Today, as a Sr. GTM Specialist Solutions Architect in the Efficient Compute team at AWS, I help organizations design AI infrastructure that is efficient, secure, and measurable (from the underlying compute architecture to how models are served in My work sits at the intersection of AI infrastructure, inference engineering, confidential computing, and performance One principle drives much of my work: not every AI workload needs a GPU. The right architecture depends on latency, throughput, model characteristics, utilization, security, and Core focus areas:- Inference Engineering: CPU-based model serving, RAG, benchmarking, and price-performance - Confidential Computing: Nitro Enclaves, TPM, attestation, cryptographic isolation, and hardware-rooted trust for sensitive AI - Efficient Compute: Graviton, Spot, Karpenter, and architectures that improve utilization and performance per - Performance Engineering & Observability: profiling, benchmarking, microarchitectural analysis, and telemetry-driven I also share what I learn as an international speaker, technical writer, and co-host of Charlas Técnicas de AWS, ranked in the Top 10%. I’m a Grafana Champion and Arm Developer Ambassador, and previously VMware vExpert, Cisco Champion, and HashiCorp And my secret passion? Space. I build side projects to observe satellites, measure starlight, and experiment with efficient compute and AI at the edge. Because sometimes the best way to understand infrastructure is to give yourself a ridiculous engineering problem to My mission: make efficient AI infrastructure, performance engineering, and confidential computing the default, not the 👉🏻 If you’re a CTO, architect, or engineering leader rethinking how AI runs in production, let’s connect.

LinkedIn Browse people

Claim profile

Career Timeline

JobSchool

GTM Index

AMAZON WEB SERVICES (AWS)JOB
1. Sr. GTM Specialist Solutio…
  1Y 9M
2. Senior Developer Advocate
  1Y 11M
UNIVERSIDAD REY JUAN CARLOSJOB
1. Guest Lecturer Research Ce…
  7M
ORACLEJOB
1. Dir DevEx, Oracle for Star…
  1Y 2M
2. Head of Developer Relation…
  1Y 2M
3. Principal Product Mgr - Or…
  8M
4. EMEA Principal Sales Consu…
  3Y
DATADOPEJOB
1. Co-Founder
  1Y 7M
HUAWEI TECHNOLOGIESJOB
1. WEU Cloud & Datacenter Arc…
  2Y 4M
COMPUTER SCIENCES CORPORATION (CSC)JOB
1. EMEA Cloud Architect Lead
  4Y 9M
2. EMEA Principal Network Eng
  4Y
TELEFÓNICAJOB
1. Network Eng
  1Y 1M
INGENIAJOB
1. Network Eng
  9M

Job: Amazon Web Services (AWS) — Sr. GTM Specialist Solutions Architect Efficient Compute · 2025-01 – present · 1y 7mo — Helping customers across EMEA design and adopt efficient, secure AI infrastructure, with a focus on AWS Graviton, CPU-based AI inference, confidential computing, and performance engineering. - Led the technical support for Dashlane as they brought one of the first production deployments of Amazon EC2 Instance Attestation in EMEA to production. Worked closely with the customer and AWS engineering teams on a confidential AI architecture using Nitro Enclaves, TPM, and EC2 Instance Attestation to protect AI inference and cryptographic operations. - Led enterprise migrations from x86 to AWS Graviton (Arm64), delivering, on average, 20–40% better price-performance, ~20% lower compute costs, and…
Job: Amazon Web Services (AWS) — Senior Developer Advocate · 2023-02 – 2025-01 · 1y 11mo — - Scaled AWS Community impact in Iberia by launching the 1st AWS Spanish Community Day and growing AWS Community Builders by 53% and AWS Heroes by 100%. - Designed and led the AWS Summit Madrid Innovation Corner, a Top 3 most visited experience over two consecutive years, delivering 25+ demos to 18K attendees. - Built the Live F1 Racing Analytics Experience at the AWS Experience Center (Floor 11), enabling real-time telemetry visualization powered by an AI Track Engineer. - Launched the Spanish developer hub on dev.to/aws-espanol, driving 42K+ views in 16 months and expanding AWS technical reach. - Co-designed the 1st Spanish DeepRacer League (with German Arrocha), engaging 2,500 students a…
Job: Universidad Rey Juan Carlos — Guest Lecturer Research Centre for Intelligence Services and Democratic Systems · 2023-09 – 2024-04 · 7 mo — Guest lecturer on security and artificial intelligence, bringing a practitioner’s perspective on modern challenges such as AI-driven threats, secure architectures, and real-world applications of intelligent systems.
Job: Oracle — Director DevEx, Oracle for Startups · 2021-12 – 2023-02 · 1y 2mo — Scaled Oracle’s startup and developer ecosystem globally with programs blending cloud, open source, and community-driven adoption. - Helped startups shape their roadmaps and innovation paths, serving as an advisor to founders and technical boards. - Enabled 3rd-party integrations on OCI, including Spotify Backstage, Arm IoT Total Solutions, Coder.io & VMware ESXi on Arm. - Launched the first Gaming Sentiment Analysis service at Oracle, expanding adoption in enterprise + gaming sectors.
Job: Oracle — Head of Developer Relations (DevRel) · 2020-10 – 2021-12 · 1y 2mo — Reporting to the CMO, I lead Oracle’s global developer strategy, scaling programs and partnerships that reached 1M+ developers worldwide. - Built a 2-year content strategy around ML/AI, IoT, Cloud Native, and IaC - delivering high-tech content across multiple media formats. - Launched the Red Bull F1 Developer Program and Machine Learning Hands-on-Labs, attracting 12K+ developers in the first year and extending Oracle’s reach to a 24M+ esports audience. - Rebranded Oracle Developer Relations and migrated developer.oracle.com to a modern tech stack, creating a stronger entry point for global developer engagement. - Spearheaded Oracle’s OCI internal Open Source Program Office (OSPO), driving…
Job: Oracle — Principal Product Manager - Oracle Cloud Infrastructure · 2020-02 – 2020-10 · 8 mo — Shaped Go-To-Market programs and technical strategy for Oracle Cloud Infrastructure (OCI), driving adoption among cloud-native, DevOps, and ML/AI engineers. - Developed technical GTM programs with product, engineering, sales, and external partners to accelerate adoption. - Co-authored OCI whitepapers, including “SDN Integration with Nuage Networks” and “Unlocking the Cloud Operating Model”, enabling enterprise and multicloud deployments with HashiCorp and Nuage Networks. - Promoted OCI adoption through community building and evangelism, delivering best-practice architecture references.
Job: Oracle — EMEA Principal Sales Consultant (IaaS) · 2017-02 – 2020-02 · 3y — Delivered deep technical expertise for Oracle Cloud Infrastructure (OCI) across large enterprise and telco environments, driving new revenue and multicloud adoption. - Supported international enterprise deals, contributing to +$4M ARR. - Enabled Oracle’s first two multicloud global references: Red.es and eDreams. - Led workshops, proofs of concept, and POC-to-production migrations to accelerate OCI adoption. - Served as Global Technical Lead for Nokia Nuage SDN integration on OCI. - Active conference speaker, technical writer, and book reviewer, strengthening Oracle’s visibility in the cloud-native ecosystem.
Job: datadope — Co-Founder · 2017-01 – 2018-08 · 1y 7mo — Co-founded an observability startup focused on real-time analytics for enterprise and telco customers. Led Go-To-Market strategy, securing enterprise clients and positioning Datadope as a fast-scaling player in the analytics space. The team grew the business to $2.3M revenue within the first 18 months and launched a predictive analytics platform (IOMetrics) adopted by leading telcos, enabling data-driven decision-making and forecast analysis. Because when you map business KPIs with infrastructure performance, you unlock a truly holistic view of your company.
Job: Huawei Technologies — WEU Cloud & Datacenter Architect Lead · 2014-10 – 2017-02 · 2y 4mo — Led the creation of Huawei’s Cloud Business Unit in Europe, introducing the OTC cloud platform and scaling enterprise cloud adoption across the region. - Directed the Telefónica LATAM datacenter transformation, migrating operations in Ecuador, Peru, Chile, and Colombia to centralized hubs in Madrid. - Provided architecture leadership to major telecom operators across EMEA, including Telefónica, Vodafone, Orange, Deutsche Telekom, Ziggo and Bouygues Telecom, as well as ICBC Standard Bank. - Delivered end-to-end datacenter consolidation and migration strategies, ensuring technical integrity and standardized methodologies for enterprise-scale IT.
Job: Computer Sciences Corporation (CSC) — EMEA Cloud Architect Lead · 2010-01 – 2014-10 · 4y 9mo — Built CSC's cloud infrastructure across EMEA from the ground up. Designed and launched 4 cloud regions (UK, Germany, Denmark, Netherlands), directly contributing to CSC's Gartner Magic Quadrant IaaS positioning in 2012-2013. - Launched 4 cloud regions end-to-end: network architecture, IP planning, fabric deployment, and production handoff. - Owned EMEA architecture strategy for Cisco Nexus portfolio, defining reference designs adopted across multimillion-dollar datacenter builds. - Delivered datacenter transformations for Fortune 500 clients including greenfield deployments, DR site activation, and legacy modernization. - Defined and executed RIPE IP assignment strategy across EMEA cloud n…
Job: Computer Sciences Corporation (CSC) — EMEA Principal Network Engineer · 2006-01 – 2010-01 · 4y — Ran network migrations and Tier 3 escalations for Fortune 500 clients across EMEA, spanning automotive, financial services, and industrial manufacturing. - Migrated WAN/LAN infrastructure for global ISPs and enterprises, designing cutover sequences and rollback plans to maintain service. - Resolved complex L3 LAN/WAN incidents across multi-vendor environments for Fortune 500 accounts. - Conducted network security and compliance audits, closing gaps against ISO 27001 and industry-specific requirements.
Job: Telefónica — Network Engineer · 2004-12 – 2006-01 · 1y 1mo — Led core network migration from ATM/Frame Relay to MPLS for the Andalusian regional government, modernizing backbone infrastructure serving 2,000+ circuits across multiple sites. Provided Tier 3 NOC support ensuring 99.9%+ availability for public sector services. - Migrated legacy ATM/Frame Relay backbone to MPLS, reducing operational complexity and improving network resilience for regional government operations. - Managed 2,000+ communication lines across distributed government sites, maintaining SLA compliance under high-availability requirements. - Operated across 10+ protocol stacks (MPLS, VPN IP, GRE, ADSL, ISDN) to deliver end-to-end connectivity and rapid fault resolution.
Job: Ingenia — Network Engineer · 2004-03 – 2004-12 · 9 mo — Designed and deployed backbone network connecting 192 branch offices to central government infrastructure, enabling unified service delivery for mission-critical public applications. - Architected WAN connectivity for 192 sites, defining topology, routing policy, and failover design from greenfield to production. - Built and operated datacenter network infrastructure supporting mission-critical applications (CEUS, Employment History) with zero unplanned outages during tenure. - Reduced incident resolution time through Level 3 troubleshooting and root cause analysis across Cisco routing platforms, ADSL, and ISDN. - Created standardized technical documentation and deployment runbooks, acceler…
School: Universidad Politécnica de Madrid — MS in Telecom Management, Telecomunicaciones
School: Universidad de Jaén — Ingeniero Técnico en Telecomunicaciones, Esp. Telemática
School: Official Language School

Skills

MakeCiberseguridadMachine LearningIPCisco NexusNexusData CenterRoutersCloud ComputingVMwarePrivate CloudvCloudSolution ArchitectureCisco RoutersCisco IOSLAN SwitchingIT StrategyDisaster RecoveryIT OutsourcingEnterprise ArchitectureArtificial Intelligence (AI)

Playbooks

No playbooks indexed for this profile yet.

Guillermo Ruiz

Skills

Playbooks

More GTM Engineers