E.A. ROCKETT
AI Executive | Product Marketing, GTM, Partnerships, Enablement & Customer Success
AdobeSex-Saloon Records, Inc.“Why be ahead of the curve, when you can be the curve?” -
More
A. Rockett (2025) I’m an executive focused on helping global organizations turn emerging technologies into trusted, scalable business value. I re-imagine how organizations work by redesigning for impact and re-architecting with an AI-first approach—using AI to amplify human expertise—while translating complexity into clear, CXO-ready strategies and storytelling that scale adoption. I combine a deep technical foundation with enterprise GTM leadership, industry-recognized thought leadership, and operational rigor to turn frontier technologies—including GenAI, data platforms, and digital workflows—into solutions that earn trust and drive enterprise-wide adoption. My track record includes category creation and large-scale transformation, including a $450M+ EBITDA turnaround and multiple zero-to-one programs, spanning AI solutions, apps, and hardware. I’m also a trusted executive voice on responsible AI, enterprise trust, and human-in-the-loop systems.
GTM Index
- ADOBEJOB
- VP3Y 3M
Vice President — AI Enablement, GTM & Product Marketing — Legal & Document Technology
Adobe
At the intersection of design, data, and generative AI, Rockett transforms insight into influence — translating internal discoveries into design-led strategies, prototypes, and go-to-market narratives that make emerging, customer-facing technologies tangible, desirable, and scalable across global industries, and amplifying these stories through keynotes and as a panelist at industry-recognized events and podcasts with worldwide audiences.
- Senior Dir2Y 10M
Senior Director — Legal Technology & Product Innovation
Adobe
- TRIGER ROCKETT VENTURES → NOW DESIGN AUTEURSJOB
- Founding Principal9Y 9M
Founding Principal
TRIGER ROCKETT VENTURES → now DESIGN AUTEURS
Pre-dating the GenAI era, Rockett co-founded Triger Rockett Ventures to explore how data, pattern recognition, and digital collaboration could transform the music publishing industry. Grounded in customer insight and market strategy, the company sought to solve one of the industry’s most complex problems — connecting the right songwriters and producers while restoring transparency and trust to rights management.
- CORNING INCORPORATEDJOB
- Dir2Y 11M
Director — Global Contracts Strategy & Solutioning
Corning Incorporated
- NOOK DIGITAL LLC (SUBSIDIARY OF BARNES & NOBLE, INC.)JOB
- VP3Y 11M
Vice President — Digital Content & Device Strategy and Go-to-Market Activation
NOOK Digital LLC (subsidiary of Barnes & Noble, Inc.)
- MOTOROLA MOBILITYJOB
- VP11Y 11M
Vice President — Software Product Strategy & Go-to-Market Activation
Motorola Mobility
- SALOON RECORDS,JOB
- Co-Founder and VP3Y 11M
Co-Founder and Vice President
Saloon Records, Inc.
Concurrently while working at Motorola, launched a record label focused on compilations as ancillary marketing for lounge restaurant clients. Led all aspects of album licensing, artwork, final packaging, distribution (CD/digital), and sales. All compilation releases financially net positive within one fiscal quarter.
- BAKER BOTTSJOB
- Associate2Y 11M
Associate — Copyright, Trademark & Patent
Baker Botts
Engaged as a litigator for this firm founded by James A. Baker, former U.S. Secretary of State. Successfully represented the New York Stock Exchange and Richard Grasso (NYSE Chairman & Chief Executive) in U.S. Federal District Court. Prosecuted trademark applications for Fortune 500 consumer products (including FMCG companies).
- DICKSTEIN SHAPIRO LLPJOB
- Associate2Y 11M
Associate — Copyright, Trademark & Patent
Dickstein Shapiro LLP
During the dot.com boom, consulted to software start-ups in The Dulles Technology Corridor on IP and technology transfer. Founded and built the New York IP practice for this top national insurance litigation firm. Drafted sections in Grossman et al., Intellectual Property Legal Opinions, 2nd Edition (Aspen Publishers) regarding the Cyberpiracy Prevention Act of 1999.
- USPTOJOB
- Patent Examiner & Trademar…2Y 11M
Patent Examiner & Trademark Examining Attorney
USPTO
Recruited after law school as a patent examiner and rapidly moved up to become the 2nd person in U.S. history to have served as both a USPTO Trademark Attorney and Patent Examiner. For incoming class of Trademark Attorneys, received the highest score on trademark exam.
- LOCKHEED MARTINJOB
- Lead UI/UX Eng1Y 11M
Lead UI/UX Engineer
Lockheed Martin
Led UX/UI rapid design and prototype engineering/sales team. Led early development, and pitched concepts directly to U.S. government customers for “early buy-in” to trigger RFPs.
- Job: Adobe — Vice President — AI Enablement, GTM & Product Marketing — Legal & Document Technology · 2023-07 – present · 3y 1mo — At the intersection of design, data, and generative AI, Rockett transforms insight into influence — translating internal discoveries into design-led strategies, prototypes, and go-to-market narratives that make emerging, customer-facing technologies tangible, desirable, and scalable across global industries, and amplifying these stories through keynotes and as a panelist at industry-recognized events and podcasts with worldwide audiences.
- Job: Adobe — Senior Director — Legal Technology & Product Innovation · 2020-08 – 2023-06 · 2y 10mo
- Job: TRIGER ROCKETT VENTURES → now DESIGN AUTEURS — Founding Principal · 2017 – present · 9y 7mo — Pre-dating the GenAI era, Rockett co-founded Triger Rockett Ventures to explore how data, pattern recognition, and digital collaboration could transform the music publishing industry. Grounded in customer insight and market strategy, the company sought to solve one of the industry’s most complex problems — connecting the right songwriters and producers while restoring transparency and trust to rights management.
- Job: Saloon Records, Inc. — Co-Founder and Vice President · 2006 – 2009 · 3y — Concurrently while working at Motorola, launched a record label focused on compilations as ancillary marketing for lounge restaurant clients. Led all aspects of album licensing, artwork, final packaging, distribution (CD/digital), and sales. All compilation releases financially net positive within one fiscal quarter.
- Job: Baker Botts — Associate — Copyright, Trademark & Patent · 2001 – 2003 · 2y — Engaged as a litigator for this firm founded by James A. Baker, former U.S. Secretary of State. Successfully represented the New York Stock Exchange and Richard Grasso (NYSE Chairman & Chief Executive) in U.S. Federal District Court. Prosecuted trademark applications for Fortune 500 consumer products (including FMCG companies).
- Job: Dickstein Shapiro LLP — Associate — Copyright, Trademark & Patent · 1999 – 2001 · 2y — During the dot.com boom, consulted to software start-ups in The Dulles Technology Corridor on IP and technology transfer. Founded and built the New York IP practice for this top national insurance litigation firm. Drafted sections in Grossman et al., Intellectual Property Legal Opinions, 2nd Edition (Aspen Publishers) regarding the Cyberpiracy Prevention Act of 1999.
- Job: USPTO — Patent Examiner & Trademark Examining Attorney · 1997 – 1999 · 2y — Recruited after law school as a patent examiner and rapidly moved up to become the 2nd person in U.S. history to have served as both a USPTO Trademark Attorney and Patent Examiner. For incoming class of Trademark Attorneys, received the highest score on trademark exam.
- Job: Lockheed Martin — Lead UI/UX Engineer · 1993 – 1994 · 1y — Led UX/UI rapid design and prototype engineering/sales team. Led early development, and pitched concepts directly to U.S. government customers for “early buy-in” to trigger RFPs.
- Job: Corning Incorporated — Director — Global Contracts Strategy & Solutioning · 2018 – 2020 · 2y
- Job: Motorola Mobility — Vice President — Software Product Strategy & Go-to-Market Activation · 2003 – 2014 · 11y
- Job: NOOK Digital LLC (subsidiary of Barnes & Noble, Inc.) — Vice President — Digital Content & Device Strategy and Go-to-Market Activation · 2014 – 2017 · 3y
- School: Rensselaer Polytechnic Institute — Bachelor of Science, Electrical Engineering
- School: Albany Law School of Union University — Juris Doctor, Intellectual Property Law
- School: ICON Collective — Certificate in Digital Music Production, Blueprint Music Production Program
- School: UNH School of Law — Certificate & Credits, Intellectual Property Summer Institute & Advanced Licensing Institute at Franklin Pierce Law Center
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.
More GTM Engineers
Browse all →- Vipin GopinathAI Ethics & Human-AI Collaborator | Agentic AI Enthusiast @ Docusign Orchestrating Autonomous Multi-Agent Systems | Enterprise Revenue Intelligence Integrator | GTM Engineering | Salesforce CRM
DocuSignex-Axis Bank
- Alpesh PatelGTM Advisor | Helping Enterprise Software Companies Simplify and Scale Enterprise Sales Through Vertical Specialization and AI driven Strategy | Ex-Salesforce, DocuSign, H1 | Building Sales Engines That Scale
Outmarket AI
ex-H1
- Paramita BhattacharyaChief Marketing Officer 3x | AI-Native Marketing | Enterprise GTM | SMB SaaS | Cloud | Agentic AI | Ex-Adobe, Hitachi Vantara and Nokia | Forbes and HBR Councils
Athos Commerce
ex-Sortly
- Rachit JainHead of Partnerships | GTM Strategy, Commercial & Monetization Leader | Scaled WhatsApp to $80M+ @ Meta | xAdobe, VMware, HPE & IBM | SaaS, AdTech, Fintech & AI.
Flam
ex-Hewlett-Packard
