Deep Trikannad
Building & Executing Scalable GTM & Sales Motions
Amazon Web Services (AWS)
ex-Akamai TechnologiesPartner sales leader with 15+ years driving revenue through Systems Integrators, global consulting firms, and strategic alliances. I build, coach, and scale high-performing partner sales teams while rolling up my sleeves on the deals that matter most—a true
More
My career has centered on one question: How do we create partner ecosystems that deliver transformational outcomes for THE HIGHLIGHTS:→ Built Partner Sales Teams & Processes from ScratchLed and developed teams of partner sales and sales engineering professionals. Created playbooks, processes, and best practices that scaled partner motions from early-stage to $100M+ revenue → Deep Systems Integrator & Consulting Firm ExperienceExpanded partnerships with Accenture, Deloitte, Capgemini, and other global SIs. Understand how these organizations operate, make decisions, and go to market—having worked alongside them for → Fortune 50 Alliance BuilderSecured and grew strategic partnerships with the world's largest enterprises, including Disney, Verizon, AT&T, T-Mobile, Fox, and Blizzard. Comfortable engaging C-suite executives and navigating complex, multi-stakeholder → Cloud, Security & AI ExpertiseCurrently at AWS leading GTM for CloudFront and Web Application Firewall. Previously drove 360% growth in cloud security at Verizon Media. Deeply interested in AI's transformative potential and committed to its responsible → Cross-Functional OperatorThrive at the intersection of Sales, Solutions Architecture, Customer Success, and Product. Led technical due diligence for $530M in acquisitions. Surface partner insights that shape product WHAT DRIVES ME:I believe AI will be the most transformative technology of our lifetime. Getting it right—building systems that are safe, beneficial, and trusted—matters enormously. I'm drawn to organizations tackling hard problems with integrity, and I'm energized by building the partner ecosystems that bring these technologies to market I'm also passionate about developing people. Some of my proudest moments have been watching team members I've coached step into bigger roles. Building talent is as important as building —Host of the Revenue Accelerators Podcast, where I explore how sales leaders overcome their toughest Let's connect if you're thinking about partner sales strategy, SI ecosystems, or the intersection of AI and go-to-market.
GTM Index
- AMAZON WEB SERVICES (AWS)JOB
- Sr Account Executive5M
Sr Account Executive
Amazon Web Services (AWS)
- BD & GTM Specialist - Peri…1Y 6M
BD & GTM Specialist - Perimeter Protection
Amazon Web Services (AWS)
Lead go-to-market strategies for AWS CloudFront and Web Application Firewall services, partnering across sales, product, and partner ecosystems to accelerate revenue. • Design and execute joint go-to-market campaigns with overlay sales specialists and enterprise account teams, aligning target accounts with partner capabilities • Build high-propensity account lists to drive partner-sourced and partner-influenced pipeline • Coordinate cross-functionally with Product Management, Product Marketing, Sales, and Legal to ensure flawless launch execution • Develop deal strategies for complex, multi-stakeholder enterprise sales cycles involving cloud infrastructure and AI/ML workloads • Collaborate…
- REVENUE ACCELERATORS PODCASTJOB
- Podcast Host - Revenue Acc…1Y 5M
Podcast Host - Revenue Accelerators
Revenue Accelerators Podcast
Podcast Host June 2023 - November 2024 Hosting conversations with B2B sales leaders exploring how they build teams, scale revenue, and overcome go-to-market challenges. Topics include partner sales strategy, sales leadership, and building high-performing revenue organizations.
- AKAMAI TECHNOLOGIESJOB
- Sr Dir, Partner Acquisition3Y 1M
Sr Director, Partner Acquisition
Akamai Technologies
Led partner sales team responsible for strategic alliances, Systems Integrators, and channel partnerships across North America for cybersecurity and cloud security solutions. TEAM LEADERSHIP: • Built and coached a team of senior business development and sales engineering professionals, developing their capabilities in managing complex SI relationships and driving partner-influenced revenue • Created partner sales playbooks, processes, and best practices to scale the function • Set strategic direction for partner engagement, including joint GTM planning, target account alignment, and deal strategy PARTNER GROWTH: • Expanded partnerships with global Systems Integrators including Accenture,…
- EDGECASTJOB
- Head of PMM, Cloud Security3Y 11M
Head of Product Marketing, Cloud Security
EdgeCast
Dual role leading cloud security product marketing and global alliance partnerships. Drove cross-functional alignment across Sales, Solutions Architecture, Customer Success, and Marketing. REVENUE & GROWTH: • Drove 360% growth in cloud security business (Web Application Firewall, DDoS, Bot Mitigation) through strategic marketing, sales enablement, and partner activation • Launched productized cloud security offerings generating $30M ARR through Verizon Business Group's enterprise sales organization PARTNER & ALLIANCE LEADERSHIP: • Managed global channel partnerships that increased deal flow and partner-influenced revenue • Enabled SI and channel partners with training, collateral, and too…
- Dir, BD, Global Alliances3Y 11M
Director, Business Development, Global Alliances
EdgeCast
Led channel management and partner business development between Verizon Digital Media Services and global alliance partners, including Systems Integrators and technology partners. • Drove new revenue through partner-sourced and partner-influenced opportunities • Designed and executed go-to-market strategies aligned with partner capabilities and market expectations • Delivered sales enablement training to customer-facing teams (Sales, Solutions Architects, Professional Services) • Evaluated third-party technologies and structured go-to-market partnerships • Leveraged customer relationships to accelerate partner-attached revenue
- AT&TJOB
- Senior Application Sales E…4Y 3M
Senior Application Sales Exec
AT&T
Technology overlay sales executive serving as subject matter expert to AT&T's Signature Client Group, closing complex enterprise deals through consultative, multi-stakeholder sales processes. • Top-producing sales executive: personally closed 3 of the top 5 revenue-generating accounts within Digital Media Solutions, totaling $38M in revenue • Developed joint account strategies with Global Account Directors, increasing combined revenue by $20M+ annually • Built strategic C-level relationships at enterprise clients including DirecTV, Disney, Blizzard Entertainment, and Forever 21 • Collaborated with Product Marketing, Product Management, and Solutions Architecture to design custom solutions…
- LEVEL 3 COMMUNICATIONSJOB
- Sr Sales Eng8M
Sr Sales Engineer
Level 3 Communications
- CLUPEDIA CORPORATIONJOB
- Chief Technology Officer1Y
Chief Technology Officer
Clupedia Corporation
- ENTRIQJOB
- Dir Sales Eng1Y
Director Sales Engineering / Solutions Architecture
Entriq
- Dir, Professional Services1Y 9M
Director, Professional Services
Entriq
- Job: Amazon Web Services (AWS) — Sr Account Executive · 2026-05 – present · 3 mo
- Job: Amazon Web Services (AWS) — BD & GTM Specialist - Perimeter Protection · 2024-11 – 2026-05 · 1y 6mo — Lead go-to-market strategies for AWS CloudFront and Web Application Firewall services, partnering across sales, product, and partner ecosystems to accelerate revenue. • Design and execute joint go-to-market campaigns with overlay sales specialists and enterprise account teams, aligning target accounts with partner capabilities • Build high-propensity account lists to drive partner-sourced and partner-influenced pipeline • Coordinate cross-functionally with Product Management, Product Marketing, Sales, and Legal to ensure flawless launch execution • Develop deal strategies for complex, multi-stakeholder enterprise sales cycles involving cloud infrastructure and AI/ML workloads • Collaborate…
- Job: Revenue Accelerators Podcast — Podcast Host - Revenue Accelerators · 2023-06 – 2024-11 · 1y 5mo — Podcast Host June 2023 - November 2024 Hosting conversations with B2B sales leaders exploring how they build teams, scale revenue, and overcome go-to-market challenges. Topics include partner sales strategy, sales leadership, and building high-performing revenue organizations.
- Job: Akamai Technologies — Sr Director, Partner Acquisition · 2021-01 – 2024-02 · 3y 1mo — Led partner sales team responsible for strategic alliances, Systems Integrators, and channel partnerships across North America for cybersecurity and cloud security solutions. TEAM LEADERSHIP: • Built and coached a team of senior business development and sales engineering professionals, developing their capabilities in managing complex SI relationships and driving partner-influenced revenue • Created partner sales playbooks, processes, and best practices to scale the function • Set strategic direction for partner engagement, including joint GTM planning, target account alignment, and deal strategy PARTNER GROWTH: • Expanded partnerships with global Systems Integrators including Accenture,…
- Job: EdgeCast — Head of Product Marketing, Cloud Security · 2017-02 – 2021-01 · 3y 11mo — Dual role leading cloud security product marketing and global alliance partnerships. Drove cross-functional alignment across Sales, Solutions Architecture, Customer Success, and Marketing. REVENUE & GROWTH: • Drove 360% growth in cloud security business (Web Application Firewall, DDoS, Bot Mitigation) through strategic marketing, sales enablement, and partner activation • Launched productized cloud security offerings generating $30M ARR through Verizon Business Group's enterprise sales organization PARTNER & ALLIANCE LEADERSHIP: • Managed global channel partnerships that increased deal flow and partner-influenced revenue • Enabled SI and channel partners with training, collateral, and too…
- Job: EdgeCast — Director, Business Development, Global Alliances · 2013-03 – 2017-02 · 3y 11mo — Led channel management and partner business development between Verizon Digital Media Services and global alliance partners, including Systems Integrators and technology partners. • Drove new revenue through partner-sourced and partner-influenced opportunities • Designed and executed go-to-market strategies aligned with partner capabilities and market expectations • Delivered sales enablement training to customer-facing teams (Sales, Solutions Architects, Professional Services) • Evaluated third-party technologies and structured go-to-market partnerships • Leveraged customer relationships to accelerate partner-attached revenue
- Job: AT&T — Senior Application Sales Exec · 2008-11 – 2013-02 · 4y 3mo — Technology overlay sales executive serving as subject matter expert to AT&T's Signature Client Group, closing complex enterprise deals through consultative, multi-stakeholder sales processes. • Top-producing sales executive: personally closed 3 of the top 5 revenue-generating accounts within Digital Media Solutions, totaling $38M in revenue • Developed joint account strategies with Global Account Directors, increasing combined revenue by $20M+ annually • Built strategic C-level relationships at enterprise clients including DirecTV, Disney, Blizzard Entertainment, and Forever 21 • Collaborated with Product Marketing, Product Management, and Solutions Architecture to design custom solutions…
- Job: Level 3 Communications — Sr Sales Engineer · 2008-03 – 2008-11 · 8 mo
- Job: Clupedia Corporation — Chief Technology Officer · 2007-03 – 2008-03 · 1y
- Job: Entriq — Director Sales Engineering / Solutions Architecture · 2006-03 – 2007-03 · 1y
- Job: Entriq — Director, Professional Services · 2004-07 – 2006-04 · 1y 9mo
- School: University of California, San Diego — Bachelors of Science
- School: West Texas A&M University — Master of Business Administration - MBA, Business Administration and Management, General
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.
More GTM Engineers
Browse all →- Christopher JenGo-To-Market Agentic | Cyber Security | AI Security | Agentic MonetizationAmazon Web Services (AWS)
ex-Zscaler
- Elie A.EMEA Head of Telecom, Media, Technology (TMT) industry GTM at ServiceNow
ServiceNow – The Enterprise Cloud Company
- Muhammad GillTechnology Leader | AI, Edge & Cloud | Product, GTM and Biz Dev
Supermicro
ex-Arm
- Jason RylandsAI Security GTM Leader | Head of Firewall for AI, EMEA | Akamai Technologiesex-Amazon Web Services (AWS)
