David Zanazaka
Sales Leader | GTM Builder | Driving Predictable Growth in Data, Cloud & SaaS
ex-Yext20 years in B2B SaaS, Data and Cloud across companies such as Google, Meta, Oracle, Yext, Sitecore, OVHcloud. I operate at the intersection of strategy and execution, with a clear focus: set the frame, drive performance, and deliver impact.
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✔ Built and scaled sales engines from scratch ✔ Managed and coached teams up to 10+ people ✔ Strong expertise in data-driven GTM and complex enterprise sales ✔ Known for energy, intensity, and high standards of execution Core mindset: Preparation → Execution → Discipline → Results
GTM Index
- OVHCLOUDJOB
- Sales Mgr, Strategic Accou…2Y 1M
Sales Manager, Strategic Accounts
OVHcloud
Lead the Strategic ISV segment across France & Benelux • Manage and coach a team of 10 Account Executives • Define territory planning, account strategy, and growth plays • Drive pipeline discipline, deal reviews, forecasting rigor • Act as player-coach on strategic deals and negotiations • Build GTM with ecosystem: ISVs, MSPs, VARs Impact • Established execution framework (MEDDIC, QBR, deal inspection) • Managing a €100M+ ARR portfolio
- SITECOREJOB
- Senior Account Executive,…3Y
Senior Account Executive, Enterprise Sales
Sitecore
Owned full-cycle enterprise sales across Manufacturing & Real Estate • Built account plans and outbound strategies • Navigated complex multi-stakeholder deals (C-level, IT, Marketing) • Sold data-driven platforms (Content, CDP, Commerce) Impact • Grew portfolio from €800K to €1.8M ARR • Developed key accounts (Unibail, Klepierre, Michelin, Suez) • Created €2M+ pipeline/year on new logos (Ubisoft, Schneider Electric, Legrand)
- YEXTJOB
- Dir, Strategic Alliances S…1Y 7M
Director, Strategic Alliances Southern Europe
Yext
• Built the partner ecosystem from scratch across France, Spain and Italy (SIs, agencies, tech partners) • Designed and executed joint business plans and co-selling motions with C-level stakeholders • Established scalable frameworks for partner onboarding, enablement and pipeline generation Results • Grew partner-sourced revenue from €0 to €1M in 12 months
- ORACLEJOB
- Dir, GTM Strategy & Growth…2Y 10M
Director, GTM Strategy & Growth - Oracle Data Cloud
Oracle
• First hire in France; owned local GTM and growth for Oracle’s data platform • Drove enterprise adoption across data management, audiences and measurement • Accelerated growth via strategic data supply and agency partnerships • Closed direct agreements with top-tier media groups
- Dir, Agency Partnerships -…1Y 5M
Director, Agency Partnerships - Oracle Marketing Cloud
Oracle
• Landing team member for Oracle’s data & marketing platforms in France • Built scalable agency partnership models to drive enterprise adoption • Negotiated global partnership frameworks reused across regions
- BD Consultant1Y 5M
Business Development Consultant
Oracle
• Identify new business opportunities and generate pipeline revenue • Advise companies in technologies, innovation management and business intelligence areas • Advise industrial and services companies in their development process • Intervention in the elaboration and the progress of marketing campaigns Project Management : - Sales Coaching with 9 people to make the team overachieving its target. - Planning and reporting for the French Team (5 peoples). - Sales competition Organization:130 people achieving 200% of their targets during three months. - Launching of the new Consulting offer in the french Team (Training & coaching) - CRM Super User : Evangelised the French Sales Team to the imp…
- ADVERTSTREAMJOB
- Sales Dir2Y
Sales Director
Advertstream
• First senior leadership role with people management and revenue ownership • Doubled partnership and branding revenue YoY
- FACEBOOKJOB
- Client & Agency Partner2Y 11M
Client & Agency Partner
Facebook
• Built the French mid-market acquisition engine • Managed key agency relationships (Havas, WPP, Omnicom, IPG) • Hired and coached sales teams
- GOOGLEJOB
- Business Acquisition Mgr1Y 6M
Business Acquisition Manager
Google
• Prospecting & acquiring new customers on Real Estate, Media, Retail B2C & B2B, Technology and Automotive industries sectors • Direct selling of Online advertising (AdWords) with commercial follow-up • Regular phone and face to face meetings with customers • Account management of online campaigns • Set up innovative advertising strategies on new Media: SEM, YouTube, Mobile, Gadgets… • Maximising customer retention Project Management : - Coaching of 5 new starters - Sales Events Participation: Offline to Online Advertisement Awareness, France (50 attendees) - Organized France weekly team meetings - CRM Super User : Evangelised the French Sales Team to the importance of using SalesForce Aw…
- ALTRANJOB
- BD Mgr8M
Business Development Manager
Altran
• Define and manage a Business Development Plan in my Business Sector : Telecom • Aquire and manage a client portfolio • Recruit the necessary resources to help achieve our clients objectives • Manage and develop a team of consultants, mostly engineers. • Manage the cost in my own P&L
- Recruiter5M
Recruiter
Altran
• Full-cycle recruiting focused on sourcing qualified candidates to fill multiple and varied home office and field vacancies • Working with managers to define and prioritize recruiting needs • Preparing and coordinating job postings, drafting job descriptions, screening, collecting and tracking resumes, interviewing candidates, completing reference checks, and coordinating offers of employment • Establishing and maintaining effective working relationships with managers, staff, candidates, and recruitment agencies.
- OSIATISJOB
- IT Eng in the outsourcing…1Y 11M
IT Engineer in the outsourcing department
OSIATIS
• Coordinated the Network support’s team, • Implemented and controlled the team planning, • Led detailed studies and implementation, • Trained employees, • Started new applications (C, Ksh, Unix, SQL, …). Technical Environment : Windows – Unix – SSH – Telnet - VBA Excel – HPOV – NNM – SNMP - BMC Patrol Dashboard – Nortel Network – VPN -TCP/IP – Firewall – PostGreSQL – Oracle – Unix – C Shell – AMC Designor – MS Visio –– HP-UX – Crystal Report
- Job: OVHcloud — Sales Manager, Strategic Accounts · 2024-09 – present · 1y 11mo — Lead the Strategic ISV segment across France & Benelux • Manage and coach a team of 10 Account Executives • Define territory planning, account strategy, and growth plays • Drive pipeline discipline, deal reviews, forecasting rigor • Act as player-coach on strategic deals and negotiations • Build GTM with ecosystem: ISVs, MSPs, VARs Impact • Established execution framework (MEDDIC, QBR, deal inspection) • Managing a €100M+ ARR portfolio
- Job: Sitecore — Senior Account Executive, Enterprise Sales · 2021-06 – 2024-06 · 3y — Owned full-cycle enterprise sales across Manufacturing & Real Estate • Built account plans and outbound strategies • Navigated complex multi-stakeholder deals (C-level, IT, Marketing) • Sold data-driven platforms (Content, CDP, Commerce) Impact • Grew portfolio from €800K to €1.8M ARR • Developed key accounts (Unibail, Klepierre, Michelin, Suez) • Created €2M+ pipeline/year on new logos (Ubisoft, Schneider Electric, Legrand)
- Job: Yext — Director, Strategic Alliances Southern Europe · 2019-10 – 2021-05 · 1y 7mo — • Built the partner ecosystem from scratch across France, Spain and Italy (SIs, agencies, tech partners) • Designed and executed joint business plans and co-selling motions with C-level stakeholders • Established scalable frameworks for partner onboarding, enablement and pipeline generation Results • Grew partner-sourced revenue from €0 to €1M in 12 months
- Job: Oracle — Director, GTM Strategy & Growth - Oracle Data Cloud · 2016-10 – 2019-08 · 2y 10mo — • First hire in France; owned local GTM and growth for Oracle’s data platform • Drove enterprise adoption across data management, audiences and measurement • Accelerated growth via strategic data supply and agency partnerships • Closed direct agreements with top-tier media groups
- Job: Oracle — Director, Agency Partnerships - Oracle Marketing Cloud · 2015-04 – 2016-09 · 1y 5mo — • Landing team member for Oracle’s data & marketing platforms in France • Built scalable agency partnership models to drive enterprise adoption • Negotiated global partnership frameworks reused across regions
- Job: Advertstream — Sales Director · 2013-03 – 2015-03 · 2y — • First senior leadership role with people management and revenue ownership • Doubled partnership and branding revenue YoY
- Job: Facebook — Client & Agency Partner · 2010-04 – 2013-03 · 2y 11mo — • Built the French mid-market acquisition engine • Managed key agency relationships (Havas, WPP, Omnicom, IPG) • Hired and coached sales teams
- Job: Google — Business Acquisition Manager · 2008-10 – 2010-04 · 1y 6mo — • Prospecting & acquiring new customers on Real Estate, Media, Retail B2C & B2B, Technology and Automotive industries sectors • Direct selling of Online advertising (AdWords) with commercial follow-up • Regular phone and face to face meetings with customers • Account management of online campaigns • Set up innovative advertising strategies on new Media: SEM, YouTube, Mobile, Gadgets… • Maximising customer retention Project Management : - Coaching of 5 new starters - Sales Events Participation: Offline to Online Advertisement Awareness, France (50 attendees) - Organized France weekly team meetings - CRM Super User : Evangelised the French Sales Team to the importance of using SalesForce Aw…
- Job: Oracle — Business Development Consultant · 2007-04 – 2008-09 · 1y 5mo — • Identify new business opportunities and generate pipeline revenue • Advise companies in technologies, innovation management and business intelligence areas • Advise industrial and services companies in their development process • Intervention in the elaboration and the progress of marketing campaigns Project Management : - Sales Coaching with 9 people to make the team overachieving its target. - Planning and reporting for the French Team (5 peoples). - Sales competition Organization:130 people achieving 200% of their targets during three months. - Launching of the new Consulting offer in the french Team (Training & coaching) - CRM Super User : Evangelised the French Sales Team to the imp…
- Job: Altran — Business Development Manager · 2006-08 – 2007-04 · 8 mo — • Define and manage a Business Development Plan in my Business Sector : Telecom • Aquire and manage a client portfolio • Recruit the necessary resources to help achieve our clients objectives • Manage and develop a team of consultants, mostly engineers. • Manage the cost in my own P&L
- Job: Altran — Recruiter · 2006-03 – 2006-08 · 5 mo — • Full-cycle recruiting focused on sourcing qualified candidates to fill multiple and varied home office and field vacancies • Working with managers to define and prioritize recruiting needs • Preparing and coordinating job postings, drafting job descriptions, screening, collecting and tracking resumes, interviewing candidates, completing reference checks, and coordinating offers of employment • Establishing and maintaining effective working relationships with managers, staff, candidates, and recruitment agencies.
- Job: OSIATIS — IT Engineer in the outsourcing department · 2003-10 – 2005-09 · 1y 11mo — • Coordinated the Network support’s team, • Implemented and controlled the team planning, • Led detailed studies and implementation, • Trained employees, • Started new applications (C, Ksh, Unix, SQL, …). Technical Environment : Windows – Unix – SSH – Telnet - VBA Excel – HPOV – NNM – SNMP - BMC Patrol Dashboard – Nortel Network – VPN -TCP/IP – Firewall – PostGreSQL – Oracle – Unix – C Shell – AMC Designor – MS Visio –– HP-UX – Crystal Report
- School: Université Paris Dauphine - PSL — Master's Degree, Business Management and Information Technology
- School: IAE FRANCE - Ecoles Universitaires de Management — Master, Business Administration
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ex-Amazon Web Services (AWS)