David Roddy
Enabling company growth by designing and engineering GTM systems & strategies
B2B growth specialist with 10+ years of experience building and scaling GTM engines (before they were called "GTM Engines") for start-ups, scale-ups and training Enterprise teams.
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I have experience built from first hire to advisory roles helping overhaul the full sales cycle end-to-end while building data strategies, outbound playbooks, and repeatable processes that have delivered multi-millions in revenue and helped secure VC funding through demonstrable, scalable I'm an advocate of "GTM Alpha", curious, data-obsessed and am always looking for the cutting Don't be a stranger
GTM Index
- PEAKORAJOB
- Senior GTM Eng9M
Senior GTM Engineer
Peakora
Peakora is the leading revenue enablement partner for startups and IT-SMBs in the DACH region. The team at Peakora consists of former directors from high-growth companies such as Beekeeper, Frontify, or Dropbox. By enabling and guiding entire teams, the latest systems in marketing, sales, customer success, and revenue operations get implemented to scale their revenues. To date, Peakora has supported over 200 companies and is the preferred partner for revenue enablement for many leading investors in DACH. As a HubSpot gold Partner and the first Clay enterprise partner in Europe I support clients who are building strong GTM systems that scale.
- SALES FOUNDATIONSJOB
- Founder5Y 1M
Founder
Sales Foundations
HubSpot - Implementation, onboarding, audits, merges GTM Engineering 360 Sales Consultancy Growth strategies Sales Infrastructure & Enablement
- RONIN SEARCHJOB
- Strategic Advisor2Y 3M
Strategic Advisor
Ronin Search
Retained/exec search and headhunting ad-hoc
- FLEXIFYJOB
- Strategic Advisor4Y 2M
Strategic Advisor
Flexify
GTM advisory - Building a growth strategy, implementing outbound tools and connecting CRM. Supporting SME's and scale-ups as they look to upgrade or downsize their workspace
- DOGS 4 RESCUEJOB
- Interim CEO2M
Interim CEO
Dogs 4 Rescue
Connecting corporate partnerships, implementing a CRM, becoming more sophisticated with data and helping add efficiencies, structure and process while managing growth and culture
- FUELIUSJOB
- Senior CRM Consultant5M
Senior CRM Consultant
Fuelius
Embedding into the HubSpot ecosystem, trialling new outbound strategies
- HAYSTACKJOB
- Head Of BD & Partnerships1Y 6M
Head Of Business Development & Partnerships
Haystack
GTM engineer, strategies & growth: Building a repeatable and scalable outbound and partnerships strategy, new logo generation, sales team management & growth
- GENIUS GROUPJOB
- Head Of BD7M
Head Of Business Development
Genius Group Ltd
Introducing a myriad of SAAS products & career sites to private and public sector clients
- CAROOJOB
- Head of Client Services2Y 2M
Head of Client Services
Caroo
Everything GTM - Commercial (Business Development/Account Management building a repeatable & scalable strategy) Operational (implementing/maintaining HubSpot, training & managing, team development) Marketing (nonsense on the internet) Product (user/market research, product improvements, bug/UAT testing)
- HIRING HUBJOB
- BD Mgr10M
Business Development Manager
HIRING HUB
Learning the fundamentals of GTM strategies (especially when looking for VC funding)
- UNIVERSITY OF CENTRAL LANCASHIRESCHOOL
- Bachelor's Degree, Mktg/Mk…3Y 11M
Bachelor's Degree, Marketing/Marketing Management, General
University of Central Lancashire
- Job: Peakora — Senior GTM Engineer · 2026-01 – present · 7 mo — Peakora is the leading revenue enablement partner for startups and IT-SMBs in the DACH region. The team at Peakora consists of former directors from high-growth companies such as Beekeeper, Frontify, or Dropbox. By enabling and guiding entire teams, the latest systems in marketing, sales, customer success, and revenue operations get implemented to scale their revenues. To date, Peakora has supported over 200 companies and is the preferred partner for revenue enablement for many leading investors in DACH. As a HubSpot gold Partner and the first Clay enterprise partner in Europe I support clients who are building strong GTM systems that scale.
- Job: Sales Foundations — Founder · 2021-09 – present · 4y 11mo — HubSpot - Implementation, onboarding, audits, merges GTM Engineering 360 Sales Consultancy Growth strategies Sales Infrastructure & Enablement
- Job: Ronin Search — Strategic Advisor · 2024-07 – present · 2y 1mo — Retained/exec search and headhunting ad-hoc
- Job: Flexify — Strategic Advisor · 2021-09 – 2025-11 · 4y 2mo — GTM advisory - Building a growth strategy, implementing outbound tools and connecting CRM. Supporting SME's and scale-ups as they look to upgrade or downsize their workspace
- Job: Dogs 4 Rescue — Interim CEO · 2024-05 – 2024-07 · 2 mo — Connecting corporate partnerships, implementing a CRM, becoming more sophisticated with data and helping add efficiencies, structure and process while managing growth and culture
- Job: Fuelius — Senior CRM Consultant · 2023-11 – 2024-04 · 5 mo — Embedding into the HubSpot ecosystem, trialling new outbound strategies
- Job: Haystack — Head Of Business Development & Partnerships · 2022-05 – 2023-11 · 1y 6mo — GTM engineer, strategies & growth: Building a repeatable and scalable outbound and partnerships strategy, new logo generation, sales team management & growth
- Job: Genius Group Ltd — Head Of Business Development · 2021-10 – 2022-05 · 7 mo — Introducing a myriad of SAAS products & career sites to private and public sector clients
- Job: Caroo — Head of Client Services · 2019-07 – 2021-09 · 2y 2mo — Everything GTM - Commercial (Business Development/Account Management building a repeatable & scalable strategy) Operational (implementing/maintaining HubSpot, training & managing, team development) Marketing (nonsense on the internet) Product (user/market research, product improvements, bug/UAT testing)
- Job: HIRING HUB — Business Development Manager · 2018-09 – 2019-07 · 10 mo — Learning the fundamentals of GTM strategies (especially when looking for VC funding)
- Job: No-company. (Self-employed.) — Head of Client Services · unknown – present
- Job: Go To Market Engineering — Head of Client Services · unknown – present
- Job: Mike Ollefs — Head of Client Services · unknown – present
- School: University of Central Lancashire — Bachelor's Degree, Marketing/Marketing Management, General · 2011 – 2014
Skills
Playbooks
All playbooks →No playbooks indexed for this profile yet.
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