Christina Koch
I build GTM systems that book 5-10 meetings/month on autopilot | GTM Engineer @OneGTMLab
ex-TheClaygencyMost founders and SDR teams burn $5k+/month on outbound that lands in we fix thatIn the last 12 months, we have built GTM systems that helped founders go from "0 replies" to 5-10 qualified meetings per month without hiring additional
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How? By engineering the entire outbound machine:1. we find your buyers using real-time signals (funding rounds, hiring patterns, tech stack changes) not stale lists2. enrich and filter until only decision-makers remain3. craft messages so relevant that prospects think you wrote them personally4. build follow-up sequences that turn "interested" into "booked"The flow: Database > Enrichment > Signal > CRM > Outbound , stitched together with AI so it runs while you Results from systems I've built:→ 2-3% reply rates on cold outbound→ 40+ qualified meetings booked/month across client campaigns→ 70% reduction in list-building time→ Helped 8+ B2B founders build their first repeatable pipelineCurrently building GTM infrastructure at OneGTMLab where we take companies from PMF → GTM → Scale.
GTM Index
- CLAYJOB
- Clay Expert1Y 8M
Clay Expert
Clay
Building signal-based prospecting workflows using Clay for B2B clients. Results: → 50+ Clay tables built for automated lead enrichment → 70% reduction in manual list-building time → 90% decrease in manual CRM Data Cleaning → Integrated with Smartlead, Instantly and Salesforce for end-to-end automation Need Clay workflows? → calendly.com/christinakoch/leadgen
- SMARTLEADJOB
- Smartlead Expert1Y 8M
Smartlead Expert
Smartlead
Managing multi-client cold email infrastructure on Smartlead. Results: → 10+ client sending accounts with 95%+ deliverability → 3-5% reply rates across campaigns (industry avg: 1-2%)
- ONEGTMLABJOB
- GTM Eng7M
GTM Engineer
ONEGTMLAB
We help founders & companies at every stage of their growth journey, whether you’re finding Product-Market Fit, building your GTM engine, or scaling up. By combining Product Marketing, AI GTM Engineering, Founder-Led Personal Branding, and AI Automation, we create one connected system that drives growth from PMF → GTM → Scale-Up. What we do: → Find your narrative and positioning that truly converts with Product Marketing → Build your outbound and demand workflows powered by AI GTM Engineering → Turn founders into category voices on LinkedIn → AI Automation & Custom Agents across industries → Help you move from a reactive GTM to a scalable growth engine Book a call here: https://onegtmlab…
- THECLAYGENCYJOB
- GTM Eng5M
GTM Engineer
TheClaygency
Built Clay-powered lead generation systems for B2B companies. → Designed automated prospecting workflows using Clay, Apollo, and LinkedIn data → Delivered signal based, enriched, campaign-ready lead lists to clients weekly → Integrated CRM systems (HubSpot, Salesforce) with outbound tools for seamless handoff
- CONNECT2THRIVEJOB
- Mktg Specialist1Y
Marketing Specialist
Connect2thrive
1. Created & managed content strategy that increased IG engagement by 62% in 3 months. 2. Helped the coach to reach 10k+ impressions within 30 days of LinkedIn revamp. 3. Designed visual storytelling campaigns that improved conversion rate.
- Job: Connect2thrive — Marketing Specialist · 2024-01 – 2025-01 · 1y — 1. Created & managed content strategy that increased IG engagement by 62% in 3 months. 2. Helped the coach to reach 10k+ impressions within 30 days of LinkedIn revamp. 3. Designed visual storytelling campaigns that improved conversion rate.
- Job: TheClaygency — GTM Engineer · 2025-09 – 2026-02 · 5 mo — Built Clay-powered lead generation systems for B2B companies. → Designed automated prospecting workflows using Clay, Apollo, and LinkedIn data → Delivered signal based, enriched, campaign-ready lead lists to clients weekly → Integrated CRM systems (HubSpot, Salesforce) with outbound tools for seamless handoff
- Job: Clay — Clay Expert · 2025-02 – present · 1y 6mo — Building signal-based prospecting workflows using Clay for B2B clients. Results: → 50+ Clay tables built for automated lead enrichment → 70% reduction in manual list-building time → 90% decrease in manual CRM Data Cleaning → Integrated with Smartlead, Instantly and Salesforce for end-to-end automation Need Clay workflows? → calendly.com/christinakoch/leadgen
- Job: Smartlead — Smartlead Expert · 2025-02 – present · 1y 6mo — Managing multi-client cold email infrastructure on Smartlead. Results: → 10+ client sending accounts with 95%+ deliverability → 3-5% reply rates across campaigns (industry avg: 1-2%)
- Job: ONEGTMLAB — GTM Engineer · 2026-03 – present · 5 mo — We help founders & companies at every stage of their growth journey, whether you’re finding Product-Market Fit, building your GTM engine, or scaling up. By combining Product Marketing, AI GTM Engineering, Founder-Led Personal Branding, and AI Automation, we create one connected system that drives growth from PMF → GTM → Scale-Up. What we do: → Find your narrative and positioning that truly converts with Product Marketing → Build your outbound and demand workflows powered by AI GTM Engineering → Turn founders into category voices on LinkedIn → AI Automation & Custom Agents across industries → Help you move from a reactive GTM to a scalable growth engine Book a call here: https://onegtmlab…
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