Carlos Bernardes
GTM Operations, LATAM & Iberia | CRM, Lifecycle & Revenue Operations | AI Automation | HubSpot
I build and scale the systems behind go-to-market execution across LATAM & My work sits at the intersection of GTM Operations, CRM, lifecycle marketing and revenue operations.
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I connect strategy, data and execution across Marketing, Sales, Product and Partnerships - turning regional growth priorities into measurable, repeatable operating At ai, I owned LATAM GTM strategy and CRM/outbound operations, generating $14M+ in pipeline across 300+ opportunities. I designed multichannel programs across email, LinkedIn and WhatsApp and led a stack including HubSpot, Lemlist, Apollo, Clay, Sales Navigator, Dripify and At Wati, I drive regional initiatives across lifecycle journeys, ICP/PQL logic, lead scoring and routing, SDR workflows, executive reporting, CRM automation and AI-assisted qualification and proposal My background spans 6+ years across WhatsApp Business, conversational commerce, customer growth and GTM operations. I am strongest at turning ambiguous growth challenges into scalable workflows that improve decision-making, reduce manual work and give revenue teams greater operational Core areas: GTM Operations | CRM Strategy | Lifecycle Marketing | Revenue Operations | Marketing Automation | HubSpot | AI Automation | Outbound Systems | Funnel Analytics | LATAM & Iberia
GTM Index
- WATIJOB
- GTM Operations, LATAM & Ib…3M
GTM Operations, LATAM & Iberia
Wati
- CONNECTLY.AIJOB
- LATAM GTM Strategy2Y
LATAM GTM Strategy | CRM & Outbound Operations
Connectly.ai
- OMNICHATJOB
- Customer Growth Specialist…4M
Customer Growth Specialist II
OmniChat
- Customer Growth Specialist I1Y
Customer Growth Specialist I
OmniChat
- Customer Service Specialist2M
Customer Service Specialist
OmniChat
- Customer Service Analyst S…10M
Customer Service Analyst Senior
OmniChat
- Customer Service Analyst P…4M
Customer Service Analyst Pleno
OmniChat
- Customer Service Analyst J…9M
Customer Service Analyst Junior
OmniChat
- VIVO (TELEFÔNICA BRASIL)JOB
- Customer Experience Analyst1Y
Customer Experience Analyst
Vivo (Telefônica Brasil)
- AVIVAJOB
- Service and tourist guide7M
Service and tourist guide
Aviva
- Job: Connectly.ai — LATAM GTM Strategy | CRM & Outbound Operations · 2024-05 – 2026-05
- Job: OmniChat — Customer Service Analyst Junior · 2021-01 – 2021-10
- Job: Vivo (Telefônica Brasil) — Customer Experience Analyst · 2020-01 – 2021-01
- Job: OmniChat — Customer Service Analyst Pleno · 2021-10 – 2022-02
- Job: OmniChat — Customer Growth Specialist I · 2023-01 – 2024-01
- Job: OmniChat — Customer Growth Specialist II · 2024-01 – 2024-05
- Job: OmniChat — Customer Service Analyst Senior · 2022-02 – 2022-12
- Job: Wati — GTM Operations, LATAM & Iberia · 2026-05 – present
- Job: Aviva — Service and tourist guide · 2019-06 – 2020-01
- Job: OmniChat — Customer Service Specialist · 2022-11 – 2023-01
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Zuddl
ex-Slack