Brian Roth

GTM Operator & Revenue Leader | Sales, RevOps, AI Automation, GTM Strategy | Building & Scaling Revenue Engines

San Francisco16.9k followers

Tough Customer AI

ex-Elevated Signals

ex-Kanha Technology Solutions

I grow SaaS revenue and market share for early and mid-stage startups with efficiency and flexibility.
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With an affinity for nascent markets and disruptive technology, I’ve succeeded creating and executing GTM plans via direct sales, strategic partnerships, and sales team leadership.

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GTM Index

PROPSWOTJOB
1. Founder
  11M
TOUGH CUSTOMER AIJOB
1. Advisor
  3Y
SALES ENABLEMENT COLLECTIVEJOB
1. Member
  3Y 1M
EV CHARGING SERVICESJOB
1. Small Business Owner
  3Y 8M
FILERIGHT.COM - IMMIGRATION PAPERWORK JUST GOT EASIERJOB
1. VP of Sales | General Mgr
  1Y 11M
ELEVATED SIGNALSJOB
1. Head of US Sales
  1Y 10M
KANHA TECHNOLOGY SOLUTIONSJOB
1. VP Sales
  2Y 1M
2. Advisor - Sales & BD
  2Y 4M
SALONHQJOB
1. Advisor
  4M
KUDU TECHNOLOGIESJOB
1. Sales Consultant
  1Y
IMMERSV,JOB
1. VP Sales
  2Y

Job: Elevated Signals — Head of US Sales · 2021-03 – 2023-01 · 1y 10mo — Led the international market expansion of Canada's leading Manufacturing Execution System (SaaS) for biological asset production.
Job: Kanha Technology Solutions — VP Sales · 2019-02 – 2021-03 · 2y 1mo
Job: PropSWOT — Founder · 2025-11 – present · 9 mo — Founded PropSWOT to build an end-to-end AI property maintenance platform and develop production software using AI-assisted development. • Full-Stack Execution: Architected and deployed an end-to-end platform from concept through database design, API integrations, AI orchestration, and front-end experience. • AI Maintenance Triage: Built an autonomous triage engine that diagnoses tenant issues, guides safe self-service fixes to deflect minor dispatches, and escalates complex repairs. • Multi-Channel Orchestration: Built multi-channel workflows across AI Voice, SMS, and transactional Email utilizing ElevenLabs, Twilio, and Resend. • Fixed Asset Intelligence: Linked maintenance issues to prop…
Job: Kanha Technology Solutions — Advisor - Sales & Business Development · 2018-11 – 2021-03 · 2y 4mo
Job: Tough Customer AI — Advisor | GTM Engineer | AI Revenue Systems | RevOps | Sales Automation | Fractional GTM Leader (RevOps) · 2023-10 – present · 2y 10mo — Partnered with the founder to evolve from strategic advisor to hands-on GTM operator, building the commercial infrastructure, AI-enabled workflows, and repeatable revenue processes for an early-stage AI SaaS company. • Built the company’s GTM operating system from the ground up, spanning ICP and segmentation, positioning, outbound strategy, discovery, pipeline management, messaging, and enterprise prospecting. • Designed and optimized AI-enabled prospecting workflows combining buyer signals, segmentation, personalized messaging, LinkedIn campaigns, sequencing, and automation to create scalable pipeline generation within significant budget and resource constraints. • Helped evolve product…
Job: KUDU Technologies — Sales Consultant · 2018-03 – 2019-03 · 1y — Led Kudu's revenue growth and customer acquisition for our SaaS solution for supply-chain logistics, warehouse inventory management, and 3PL.
Job: FileRight.com - Immigration Paperwork Just Got Easier — Vice President of Sales | General Manager · 2024-04 – 2026-03 · 1y 11mo — Led sales strategy and operations for a B2C digital services business, reporting directly to the CEO as a member of the senior leadership team. Owned sales performance across an 8-person internal sales organization and outsourced BPO operations. • Grew phone sales revenue 38% YoY while lead volume declined 26%, increasing revenue generated from each sales opportunity through improvements in sales strategy, conversion, pricing/offer execution, and rep performance. • Increased average transaction value 28% and grew annual transactions 8%, contributing to significantly higher revenue productivity. • Built and optimized inbound and outbound sales motions spanning lead management, follow-up s…
Job: Immersv, Inc. — VP Sales · 2015-11 – 2017-11 · 2y — Led revenue growth and GTM for our ad network technology (SaaS) for monetization and discovery solution for virtual reality applications and experiences.
Job: Sales Enablement Collective — Member · 2023-09 – present · 2y 11mo — The Sales Enablement Collective exists to create a space to help individuals and organizations drive company-wide alignment around sales enablement as the scalable, sustainable source of business growth.
Job: SalonHQ — Advisor · 2018-12 – 2019-04 · 4 mo
Job: EV Charging Services — Small Business Owner · 2023-02 – present · 3y 6mo — We provide services for property owners with Electric Vehicle charging stations, and consumers using them.
School: University of Colorado at Boulder — BA
School: New Trier High School

Skills

automationProduct DevelopmentProduct StrategyPrompt EngineeringSales TrainingsSales ManagementSales GrowthSales StrategyGTMSales ProspectingConsultative SellingEnterprise Technology SalesSales ProcessesContract NegotiationSales PresentationsSales LeadershipGo-to-Market StrategyArtificial Intelligence (AI)Software as a Service (SaaS)Account ManagementStartups

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Brian Roth

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