Balaaj Khan Niazi
GTM & AI | Building GTM motions for B2B startups
The world of B2B SaaS is crazy, with countless companies all competing for the same attention. Making your voice heard requires relevance, targeting, and strategy.
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That’s where I thrive. What I do: -Design outbound campaigns that get noticed -Diagnose and fix issues in cold outreach efforts -Use new tech and AI to supercharge lead generation -Advise startups on improving their outbound tactics -Research the latest trends in outbound Whether you want to chat or need some advice on your GTM motions, I’m here to help.
GTM Index
- REVGENIUSJOB
- Member1Y 7M
Member
RevGenius
- CYMATEJOB
- CSM / GTM Eng7M
CSM / GTM Engineer
Cymate
- Engineer and execute end-to-end go-to-market motions for B2B clients - Own campaign infrastructure, from domain setup and deliverability to sequence logic and A/B testing - Translate client GTM goals into executable outreach strategies, aligning on ICP, messaging angles, and channel approach - Analyze campaign metrics and surface insights that drive strategic pivots - Act as a GTM partner to clients, guiding them through outbound strategy, market positioning, and pipeline development
- ZEVENUEJOB
- GTM Eng1Y
GTM Engineer
Zevenue
Sales and Marketing automation Tech Stack Management and Integrations Pipeline Generation Data Analytics
- SDR1Y
SDR
Zevenue
- VENTURENOXJOB
- Digital Product Consultant1Y
Digital Product Consultant
Venturenox
- TESTFUSEJOB
- Account Executive1Y
Account Executive
Testfuse
- PUNCH GROUPJOB
- BD Executive4M
Business Development Executive
Punch Group
- KESTREL EDUCATIONJOB
- Mktg Executive3M
Marketing Executive
Kestrel Education
- LAHORE UNIVERSITY OF MANAGEMENT SCIENCESSCHOOL
- Bachelor's degree, Economics4Y 9M
Bachelor's degree, Economics / Political Science
Lahore University of Management Sciences
- SYSTEMS LIMITEDJOB
- Customer Service Represent…4M
Customer Service Representative
Systems Limited
- Job: Venturenox — Digital Product Consultant · 2023-08 – 2024-08 · 1y
- Job: Testfuse — Account Executive · 2023-08 – 2024-08 · 1y
- Job: Punch Group — Business Development Executive · 2023-03 – 2023-07 · 4 mo
- Job: Zevenue — GTM Engineer · 2025-05 – 2026-05 · 1y — Sales and Marketing automation Tech Stack Management and Integrations Pipeline Generation Data Analytics
- Job: Zevenue — SDR · 2024-06 – 2025-06 · 1y
- Job: Systems Limited — Customer Service Representative · 2018-03 – 2018-07 · 4 mo
- Job: RevGenius — Member · 2025-03 – present · 1y 5mo
- Job: Kestrel Education — Marketing Executive · 2022-10 – 2023-01 · 3 mo
- Job: Cymate — CSM / GTM Engineer · 2026-03 – present · 5 mo — - Engineer and execute end-to-end go-to-market motions for B2B clients - Own campaign infrastructure, from domain setup and deliverability to sequence logic and A/B testing - Translate client GTM goals into executable outreach strategies, aligning on ICP, messaging angles, and channel approach - Analyze campaign metrics and surface insights that drive strategic pivots - Act as a GTM partner to clients, guiding them through outbound strategy, market positioning, and pipeline development
- School: Lahore University of Management Sciences — Bachelor's degree, Economics / Political Science · 2017-08 – 2022-05
Skills
Playbooks
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