Arlando Velho
Frontier AI GTM @ Google
Google
ex-SAPI work at the intersection of frontier AI innovation and enterprise At Google, I work with AI startups and technology companies building new products on foundation models, agentic systems and generative AI infrastructure.
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I also help large organisations understand how to adopt these technologies securely, responsibly and at Before Google, I spent nearly 15 years across Salesforce, ChannelAdvisor, SAP and Apple, working with organisations through major shifts in enterprise technology. My experience spans commercial strategy, complex enterprise sales, cloud transformation and the governance required to move emerging technology into Over the course of my career, I have helped shape more than US$100 million in enterprise software bookings, including a 4 million LLM personalisation programme and a 2 million pan-European cloud integration. I also developed a milestone-based governance framework that was adopted globally at Salesforce, and reduced internal review deal desk cycles by more than What interests me most is the gap between what a new technology can do and what it takes to make it commercially useful. That includes product strategy, model selection, security, governance, integration, operating models and measurable business I am also developing the CLAIRE framework, focused on how organisations can evaluate and deploy AI systems with greater clarity, control and Longer term, I am interested in advisory and board roles spanning AI, enterprise technology and responsible innovation.
GTM Index
- GOOGLEJOB
- AI GTM Lead5M
AI GTM Lead
Google
Serve as principal AI GTM advisor at Google to UK founders and C‑suite leaders, shaping SOTA model roadmaps that turn AI spend into durable revenue and efficiency gains. Build and iterate token‑efficiency and “best bang‑for‑buck” playbooks that cut model costs while preserving or improving key commercial metrics (conversion, retention, NRR). Champion Google’s responsible AI and frontier‑model frameworks, helping startups and scaleups run rigorous risk evaluations and ship compliant, production‑grade LLM solutions. Orchestrate cross‑functional squads (Product, Engineering, Sales, Customer Success) to unblock complex technical questions and accelerate customers from first PoC to scaled rol…
- SALESFORCEJOB
- Strategic Account Dir4Y 3M
Strategic Account Director
Salesforce
Led GTM for Agentforce Commerce across UKI in Consumer Goods, Retail & Energy & Utilities. Served as principal SME and regular keynote speaker at the Salesforce UK AI Centre, advising executives on responsible GenAI deployments, data ethics, risk mitigation and guardrails. Delivered 50+ AI-commerce use cases and contributed to US$45M+ TCV across the portfolio, with repeated top-tier recognition. Structured large LLM and personalisation programmes, aligning Finance, Deal Desk, Product, Legal, InfoSec and board‑level stakeholders from initial design through closure and deployment. Architected a milestone-based governance and pricing framework adopted globally, reducing contract review tim…
- RITHUMJOB
- Sales Mgr, Enterprise Acco…3Y 6M
Sales Manager, Enterprise Accounts
Rithum
Led Western Europe enterprise expansion, managing an eight-person cross-border team across UK and continental Europe for £1B+ revenue accounts. Directed multi-cloud architecture alignment and closed a flagship €6.2M pan-regional enterprise integration (largest EMEA new-logo in 2020). Built a high-performance operating cadence that delivered 145% to management target and sustained top regional performance.
- SAPJOB
- Enterprise Strategic Custo…1Y 5M
Enterprise Strategic Customer Partner (SCP Portfolio)
SAP
Recruited into SAP’s selective Early Talent program; led complex transformations across a 20-account strategic portfolio, many with AU$1B+ revenues. Drove Governance, Risk & Compliance (GRC) positioning and partnerships (AICD, Deloitte, Accenture), strengthening board-level risk and data governance conversations. Reopened a dormant tier-one telecom relationship and delivered a landmark AU$2.5M transformation across CX and analytics capabilities.
- APPLEJOB
- Business Sales (Enterprise5Y
Business Sales (Enterprise / Public Sector / Education)
Apple
Advised Public-sector, Education, and Energy & Natural Resources enterprise leaders on secure technology adoption at scale, building early governance and stakeholder-management discipline. Selected for a Toronto strategy secondment to help architect and relaunch the “Apple in Business” programme in region. Contributed to material regional growth and enterprise expansion initiatives, forming the commercial foundation for later enterprise transformation work.
- Job: Rithum — Sales Manager, Enterprise Accounts · 2018-06 – 2021-12 · 3y 6mo — Led Western Europe enterprise expansion, managing an eight-person cross-border team across UK and continental Europe for £1B+ revenue accounts. Directed multi-cloud architecture alignment and closed a flagship €6.2M pan-regional enterprise integration (largest EMEA new-logo in 2020). Built a high-performance operating cadence that delivered 145% to management target and sustained top regional performance.
- Job: Google — AI GTM Lead · 2026-05 – present · 3 mo — Serve as principal AI GTM advisor at Google to UK founders and C‑suite leaders, shaping SOTA model roadmaps that turn AI spend into durable revenue and efficiency gains. Build and iterate token‑efficiency and “best bang‑for‑buck” playbooks that cut model costs while preserving or improving key commercial metrics (conversion, retention, NRR). Champion Google’s responsible AI and frontier‑model frameworks, helping startups and scaleups run rigorous risk evaluations and ship compliant, production‑grade LLM solutions. Orchestrate cross‑functional squads (Product, Engineering, Sales, Customer Success) to unblock complex technical questions and accelerate customers from first PoC to scaled rol…
- Job: SAP — Enterprise Strategic Customer Partner (SCP Portfolio) · 2017-01 – 2018-06 · 1y 5mo — Recruited into SAP’s selective Early Talent program; led complex transformations across a 20-account strategic portfolio, many with AU$1B+ revenues. Drove Governance, Risk & Compliance (GRC) positioning and partnerships (AICD, Deloitte, Accenture), strengthening board-level risk and data governance conversations. Reopened a dormant tier-one telecom relationship and delivered a landmark AU$2.5M transformation across CX and analytics capabilities.
- Job: Salesforce — Strategic Account Director · 2022-01 – 2026-04 · 4y 3mo — Led GTM for Agentforce Commerce across UKI in Consumer Goods, Retail & Energy & Utilities. Served as principal SME and regular keynote speaker at the Salesforce UK AI Centre, advising executives on responsible GenAI deployments, data ethics, risk mitigation and guardrails. Delivered 50+ AI-commerce use cases and contributed to US$45M+ TCV across the portfolio, with repeated top-tier recognition. Structured large LLM and personalisation programmes, aligning Finance, Deal Desk, Product, Legal, InfoSec and board‑level stakeholders from initial design through closure and deployment. Architected a milestone-based governance and pricing framework adopted globally, reducing contract review tim…
- Job: Apple — Business Sales (Enterprise / Public Sector / Education) · 2012-01 – 2017-01 · 5y — Advised Public-sector, Education, and Energy & Natural Resources enterprise leaders on secure technology adoption at scale, building early governance and stakeholder-management discipline. Selected for a Toronto strategy secondment to help architect and relaunch the “Apple in Business” programme in region. Contributed to material regional growth and enterprise expansion initiatives, forming the commercial foundation for later enterprise transformation work.
- School: University of Oxford — Postgraduate Diploma, Financial Strategy (DipFS / PGDip)
- School: Curtin University — Bachelor of Commerce - BCom, Entrepreneurship & Marketing Double Major
- School: Harvard University — Postgraduate Course, Negotiation & Organisational Change Management
- School: Aquinas College WA — High School
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