Alejandro Díaz Panizza
Enterprise Sales & GTM Strategy Leader | High-Performing Team Builder | B2B Solution Selling | AI | CX
Professional Summary Senior sales executive with over 20 years of success driving growth and profitability for enterprise software and Cloud solutions.
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A strategic leader with a consistent track record of building and managing high-performing, multi-geography sales teams and indirect channels. Expert in creating new markets, developing C-level relationships, and leading digital transformation initiatives across Latin America. Core Competencies & Skills Sales Leadership: Enterprise Sales Management, Channel Development, High-Performing Team Building, Solution Selling Strategy & Growth: Business Development, Go-to-Market Strategy, P&L Management, Digital Transformation Industry Expertise: Enterprise Software, SaaS, Cloud Solutions, Financial Services, Customer Experience (CX) Languages: Spanish (Native), English (Advanced) Argentinean, Spanish citizen and Chilean Work Visa
GTM Index
- INCODEJOB
- Growth GTM Lead SoLA8M
Growth GTM Lead SoLA
Incode
Driving the future of digital trust across South of Latin America, orchestrating the Go-to-Market strategy, focused on exponential revenue growth and market penetration. Scaling our Southern Latin America operations exponentially, building high-performing teams and fostering a culture of excellence. Positioning Incode as the standard for biometric security while acting as brand ambassador in SoLA, building strategic alliances and elevating our presence within the tech and financial ecosystems. Executing end-to-end GTM to consistently outperform regional growth objectives and delivering seamless, secure experiences for the region’s leading enterprises.
- EQUIFAXJOB
- Enterprise Sales Dir1Y 5M
Enterprise Sales Director
Equifax
Lead and mentor a high-performing sales team focused on delivering enterprise-level financial solutions to top-tier clients in Argentina. Cultivate C-level relationships to understand complex client needs and align Equifax solutions to drive their financial and operational success.
- SALESFORCEJOB
- Enterprise Account Dir, Fi…1Y 5M
Enterprise Account Director, Financial Services
Salesforce
Drove significant market share growth and profitability by expanding the Enterprise Financial Services client base in Chile.
- Industry Dir, Financial Se…1Y
Industry Director, Financial Services, Chile & Perú
Salesforce
Built the Salesforce Financial Services regional sales organization and partner ecosystem from the ground up in key Latin American growth regions (Chile & Perú).
- Industry Dir, Financial Se…1Y 1M
Industry Director, Financial Services & Healthcare, Perú, Ecuador, Uruguay, Paraguay, Bolivia
Salesforce
Directed a cross-vertical sales organization covering Financial Services and Healthcare & Life Sciences for emerging LATAM markets, including Perú, Ecuador, Uruguay, Paraguay, and Bolivia.
- SAPJOB
- Customer Experience Sales…2Y 1M
Customer Experience Sales Director
SAP
Directed the Customer Experience (CX) line of business for Argentina and Uruguay, achieving sales targets across the full suite of SAP CX solutions. Spearheaded sales strategies for SAP Sales, Service, Marketing, CPQ (Callidus), and Qualtrics CX/EX platforms, establishing a strong market presence.
- VRAVELJOB
- Strategic Partnership Deve…1Y 3M
Strategic Partnership Development
Vravel
Forged strategic partnerships and developed new market opportunities for a US-based Virtual & Augmented Reality tourism startup.
- SASJOB
- Sales Dir Latam South8Y 6M
Sales Director Latam South
SAS
Spearheaded the region's pivotal transition from a traditional on-premise model to a Software-as-a-Service (SaaS) cloud business, creating a significant recurring revenue stream. Built and scaled SAS's regional sales organization, establishing a multi-vertical, multi-country team of sales managers and representatives across Latam South.
- MICROSTRATEGYJOB
- Enterprise Account Mgr2Y 4M
Enterprise Account Manager
MicroStrategy
- PRETECOJOB
- Oracle Channel Mgr1Y 7M
Oracle Channel Manager
Preteco
- NIDERAJOB
- Business Planning Analyst1Y 8M
Business Planning Analyst
Nidera
- CARREFOURJOB
- Business Planning Analyst3Y 1M
Business Planning Analyst
Carrefour
- Job: Salesforce — Enterprise Account Director, Financial Services · 2023-02 – 2024-07 · 1y 5mo — Drove significant market share growth and profitability by expanding the Enterprise Financial Services client base in Chile.
- Job: Nidera — Business Planning Analyst · 2000-07 – 2002-03 · 1y 8mo
- Job: MicroStrategy — Enterprise Account Manager · 2006-08 – 2008-12 · 2y 4mo
- Job: Carrefour — Business Planning Analyst · 1997-06 – 2000-07 · 3y 1mo
- Job: Salesforce — Industry Director, Financial Services, Chile & Perú · 2022-02 – 2023-02 · 1y — Built the Salesforce Financial Services regional sales organization and partner ecosystem from the ground up in key Latin American growth regions (Chile & Perú).
- Job: Preteco — Oracle Channel Manager · 2004-12 – 2006-07 · 1y 7mo
- Job: SAP — Customer Experience Sales Director · 2018-11 – 2020-12 · 2y 1mo — Directed the Customer Experience (CX) line of business for Argentina and Uruguay, achieving sales targets across the full suite of SAP CX solutions. Spearheaded sales strategies for SAP Sales, Service, Marketing, CPQ (Callidus), and Qualtrics CX/EX platforms, establishing a strong market presence.
- Job: SAS — Sales Director Latam South · 2009-01 – 2017-07 · 8y 6mo — Spearheaded the region's pivotal transition from a traditional on-premise model to a Software-as-a-Service (SaaS) cloud business, creating a significant recurring revenue stream. Built and scaled SAS's regional sales organization, establishing a multi-vertical, multi-country team of sales managers and representatives across Latam South.
- Job: Equifax — Enterprise Sales Director · 2024-09 – 2026-02 · 1y 5mo — Lead and mentor a high-performing sales team focused on delivering enterprise-level financial solutions to top-tier clients in Argentina. Cultivate C-level relationships to understand complex client needs and align Equifax solutions to drive their financial and operational success.
- Job: Incode — Growth GTM Lead SoLA · 2026-02 – present · 6 mo — Driving the future of digital trust across South of Latin America, orchestrating the Go-to-Market strategy, focused on exponential revenue growth and market penetration. Scaling our Southern Latin America operations exponentially, building high-performing teams and fostering a culture of excellence. Positioning Incode as the standard for biometric security while acting as brand ambassador in SoLA, building strategic alliances and elevating our presence within the tech and financial ecosystems. Executing end-to-end GTM to consistently outperform regional growth objectives and delivering seamless, secure experiences for the region’s leading enterprises.
- Job: Salesforce — Industry Director, Financial Services & Healthcare, Perú, Ecuador, Uruguay, Paraguay, Bolivia · 2021-01 – 2022-02 · 1y 1mo — Directed a cross-vertical sales organization covering Financial Services and Healthcare & Life Sciences for emerging LATAM markets, including Perú, Ecuador, Uruguay, Paraguay, and Bolivia.
- Job: Vravel — Strategic Partnership Development · 2017-07 – 2018-10 · 1y 3mo — Forged strategic partnerships and developed new market opportunities for a US-based Virtual & Augmented Reality tourism startup.
- School: Universidad de Buenos Aires — Master’s Degree, Business Administration and Management, General
Skills
Playbooks
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