Ankit Chaturvedi

AI orchestrator | GTM Engineer | Head of Marketing

Noida, Uttar Pradesh, India6.3k followers

ProHance

ex-HCL Technologies

ex-Whirlpool Corporation

I currently lead marketing for Shipsy, one of the fastest growing AI-native startups from India selling to logistics and supply chain teams, backed by Peak XV. Going through an intense learning curve of implementing AI-first way of working in marketing to drive outcomes.
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Prior to this, as the Global Head of Marketing for RateGain, India's first publicly listed SaaS company I was responsible for growth contributing to 40 percent of new sales at RateGain annually. As part of the Global Leadership Team, I was part of the core team that took the company public and set up the product marketing, investor relations, communications I was responsible for the end-to-end marketing strategy and have helped in increasing marketing contribution by 70% YoY and growing inbound revenue by 50% YoY, and 8X growth of marketing sourced revenue since I also was responsible for owning the AI and automation strategy for GTM teams to drive better outcomes at each step of the funnel Before RateGain, I was part of the corporate marketing team at HCL where I was part of multiple award winning initiatives to scale the impact of content and digital marketing across a multi billion dollar organization and was responsible for automating processes across 40 teams and 300 team members.

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PROHANCEJOB
1. Global Head of Mktg and GT…
  2M
SHIPSYJOB
1. Head of Global Mktg
  11M
RATEGAINJOB
1. VP and Global Head-Mktg
  4Y 5M
2. Associate VP and Head-Corp…
  1Y 11M
3. Associate Dir - PMM
  10M
HCL TECHNOLOGIESJOB
1. Group Mgr - Brand and Digi…
  10M
2. Senior Mgr - Content and D…
  9M
3. Category Mktg Mgr
  1Y 4M
4. Associate Mktg Mgr
  1Y
5. Strategic Communications C…
  1Y 2M
SYMBIOSIS INSTITUTE OF BUSINESS MANAGEMENT, PUNESCHOOL
1. Master of Business Adminis…
  2Y 11M
WHIRLPOOL CORPORATIONJOB
1. Mktg Intern
  2M
TATA CONSULTANCY SERVICESJOB
1. Product Analyst
  2Y 9M
BIRLA INSTITUTE OF TECHNOLOGY, MESRASCHOOL
1. B.E., Electronics & Commun…
  4Y 11M

Job: HCL Technologies — Group Manager - Brand and Digital Marketing · 2017-07 – 2018-05 · 10 mo
Job: Whirlpool Corporation — Marketing Intern · 2012-04 – 2012-06 · 2 mo — Online Activation and Go-to-Market for Whirlpool Washing Machines - Identify relation between Post purchase dissonance and Pre purchase Intention due to service - Design and Implement Post Launch Effectiveness Survey - Psychographic analysis to identify Target segments - Competitor Analysis to identify Key price points & segments - Analyze best online practices in FMCD sector in India - Revamp digital presence of Washers Category on Whirlpool India website - Analysis of shop floor ratio and coverage by Whirlpool - Analysis of In store/Online activation and PoS Display
Job: Shipsy — Head of Global Marketing · 2025-09 – 2026-08 · 11 mo — Shipsy is the World's fastest growing AI-native company in logistics. I am actively unlearning the last 14 years of marketing lessons working with some of the best minds , to build one of the most advanced AI-first GTM engines in the Indian startup ecosystem.
Job: HCL Technologies — Associate Marketing Manager · 2014-07 – 2015-07 · 1y — As the category marketing lead for two verticals (Consumer Services and Retail/Telecom/Media) at HCL, I owned the end-to-end digital strategy and digital positioning to drive demand generation. I built and executed LinkedIn and Google campaigns, ensured brand consistency across channels and the website, and used Google Analytics to make data-driven decisions to improve inbound performance.
Job: RateGain — Associate Director - Product Marketing · 2018-05 – 2019-03 · 10 mo — I got the opportunity to work on building the GTM strategy for RateGain's travel offerings for Air and Car, as well as build an integrated story of RateGain for investors, focusing on higher Millennial spends on travel and hospitality, as well as articulating a need for more data with the rise of social media.
Job: HCL Technologies — Strategic Communications Consultant · 2013-05 – 2014-07 · 1y 2mo — I got an opportunity to be part of two of the largest Microsoft Transformations in Europe as part of Enterprise Transformation Practice, leading communications management to understand user challenges, drive product adoption and map as-is processes to the future state without any productivity loss.
Job: HCL Technologies — Senior Manager - Content and Digital Marketing · 2016-10 – 2017-07 · 9 mo — I identified bottlenecks in GTM processes, both for execution, strategy and optimization. Across a 300 member marketing team at HCL, spread across 40+ teams, the biggest challenge was to ensure that there is an easy way to create content, get inputs, publish and measure performance. I owned the strategy and implementation , as well as the adoption across all relevant team members. The implementation of the platform, changed the way teams worked - moving from emails to workflows, reducing time to market, saving carbon footprint and most importantly, making marketing analytics accessible to every member in the organization.
Job: HCL Technologies — Category Marketing Manager · 2015-07 – 2016-11 · 1y 4mo — I worked with a lean team to build a first-of-its-kind digital demand engine at HCLTech—scaling inbound growth across web and social and supporting a $1.5B pipeline target through always-on, digital-first campaigns. We also built a unique personalization engine custom-coded to solve for multiple customer journeys as well as ran a program to scale thought-leadership in the company to help HCLTech lead on the narrative of Cloud, IoT, Digital Transformation working with global teams to showcase that HCLTech was the right partner for creating the 21st Century Enterprise
Job: RateGain — Associate Vice President and Head-Corporate Marketing · 2019-04 – 2021-03 · 1y 11mo — A critical role in keeping RateGain relevant during the COVID year, played a key role in building marketing campaigns that positioned RateGain as a brand that focused on optimism, became a reliable provider of insights that lead to travel recovery. We started a two year long journey of reconfiguring the marketing organization with the support of RateGain's founder, Bhanu Chopra as we moved to a PLG model, building RateGain's future grounds-up. This included building RateGain's public relations image in India, priming it for IPO - working closely with leading journalists sharing critical insights about the industry and breaking the news of COVID recovery on the front page of Bloomberg as w…
Job: Tata Consultancy Services — Product Analyst · 2008-08 – 2011-05 · 2y 9mo — Functional Owner - Module leader for Transformation of Employee self-service – Visa/Passport/Insurance services - Process Models and Usecase Definition for creating To-Be state - Responsible for Requirement Gathering and Solution Creation for Customers - Team Lead for Business Validation of portal functions for Travel & My Profile module - Implementation of Quality management Procedures in the project/module - Process Improvements Identification and implementation to handle exception scenarios
Job: RateGain — Vice President and Global Head-Marketing · 2021-04 – 2025-09 · 4y 5mo — I got a great opportunity to scale RateGain's marketing organization from 4 people to 40, as well as scale marketing contribution to new sales by 6X, scaling growth of inbound by 8x, building a strong product marketing organization that owned outcomes and worked on taking RateGain public - becoming the first SaaS company in India to list on the stock exchange. I also got an opportunity to lead investor relations as well as be part of RateGain's growth journey across multiple acquisitions. We also built one of the biggest primary research in the hospitality industry with New York University and HEDNA, driving the direction for technology investment in hospitality.
Job: ProHance — Global Head of Marketing and GTM Engineering · 2026-08 – present · 0 mo
School: Symbiosis Institute of Business Management, Pune — Master of Business Administration (M.B.A.), Marketing · 2011 – 2013
School: Birla Institute of Technology, Mesra — B.E., Electronics & Communication · 2004 – 2008

Skills

automationStrategy ImplementationMarketing TechnologyDemand generationFundraisingInternational MarketingInbound Lead GenerationMulti-Channel MarketingProduct MarketingCustomer MarketingSales & MarketingLead GenerationMarketing LeadershipMarketing StrategyPositioning (Marketing)Software as a Service (SaaS)Initial Public Offerings (IPO)Social MediaMarketingBusiness-to-Business (B2B)Social Media Marketing

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Ankit Chaturvedi

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