Allan Cheow (he/him)
GTM Engineer | Customer Success Manager | Frontend Developer (HTML | CSS | JavaScript)
Apollo.io
ex-Chili PiperWith my extensive experience spanning diverse industries and a two decade-long tenure in sales and customer service, I bring a unique perspective to the field of Customer Success.
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I possess a keen ability to navigate client challenges while catering to their specific needs and financial constraints. This journey has instilled in me a deep appreciation for creativity, effective team communication, critical thinking, data analysis, and relentless research. Recognizing the significance of staying abreast of emerging trends, I pursued further education in web development to broaden my knowledge base. Among my strengths, I excel in rapidly acquiring new skills, devising innovative solutions to complex problems, and maintaining an insatiable appetite for personal growth. My resourcefulness and reliability have consistently earned me accolades. Thankfully, the constantly evolving landscape of technology presents a multitude of opportunities for continuous learning and advancement in this dynamic field of Customer Success.
GTM Index
- APOLLO.IOJOB
- GTM Eng9M
GTM Engineer
Apollo.io
• Design GTM motions for strategic accounts, mapping enrichment waterfalls, routing logic, and sequence infrastructure from first signal to booked meeting. • Build and deliver programmatic GTM playbooks covering ICP design, enrichment provider rankings, and full sequence write-outs across multiple client accounts. • Evaluate and select outbound tooling, including a ranked assessment of six email validation providers for waterfall enrichment flows. • Diagnosed and resolved a Mimecast-layer deliverability failure, pinpointing content and sender reputation as root cause and restoring inbox placement within one send cycle. • Prototype automation workflows and enrichment configurations using AI…
- Customer Success Mgr1Y 6M
Customer Success Manager
Apollo.io
• Manage the full post-sales lifecycle for strategic accounts, owning onboarding, adoption, retention, and renewal forecasting. • Secured a $59k ARR renewal and $9k ARR expansion on a newly assigned strategic account within 90 days by identifying workflow gaps and building a remediation roadmap. • Partner cross-functionally with Sales and RevOps to align platform configuration to commercial outcomes, not just product usage. • Serve as a trusted advisor to executive stakeholders, translating Apollo capabilities into pipeline and revenue impact. • Developed deep platform expertise within 90 days, becoming a go-to resource for complex account configurations and escalations across the team.
- CHILI PIPERJOB
- Principal Customer Success…6M
Principal Customer Success Manager - Mid Market
Chili Piper
- Senior Customer Success Mg…1Y 2M
Senior Customer Success Manager - Mid Market
Chili Piper
- Customer Success Mgr - Mid…1Y 3M
Customer Success Manager - Mid Market
Chili Piper
• Own customer onboarding, ensuring fast time to value • Train customers and help them implement new use cases • Hold the customer and Chili Piper teams accountable to meeting defined success criteria • Engage across the Customers organization and work cross-functionally within Chili Piper to identify opportunities and risks, and present recommendations & solutions • Proactively solve and act as a point of escalation for technical issues • Ensure internal visibility by providing regular updates, status and next steps on a regular cadence through Slack and Email, and via weekly 1:1s with your Manager • Produce internal best practices and customer user stories to make customers lives easier…
- FREEMAN COMPANYJOB
- Technical Customer Success…8M
Technical Customer Success Manager
Freeman Company
• Customer Excellence • Exceeds customer expectations by effectively communicating technical requirements for the creation of their virtual/hybrid events then working closely with customers to gather assets and implement production plans • Identifies and mitigates risks associated to product use and creates technical contingency plans • Conducts technical training with clients, Freeman staff and vendors as required • Provides live technical troubleshooting and support to ensure excellence in delivery of Digital products • Maintains deep knowledge of Digital Products and associated roadmaps • Maintains deep knowledge of Event Technology processes • Cross Functional Collaboration • Collaborat…
- PRMCONNECTJOB
- Technical Customer Success…6Y
Technical Customer Success Manager
PRMconnect
• Drove team success through shared vision and recognition of quality performance. • Developed in an Agile environment for multiple events/projects across life cycle; monitored workflow, set checkpoints and tested for quality before deployment within strict client timeline. • Worked alongside Account Executives during discovery calls to demonstrate product and provide solutions to technical objections. • Designed, developed and implemented software applications for websites based on analyzed requirements and understanding of industry technical standards. • Managed system-wide operating system and software deployments, as well as related software upgrade problems. • Assisted with client adop…
- DEVMOUNTAINSCHOOL
- Full Stack Web Development…11M
Full Stack Web Development Program
Devmountain
- CASH FACTORY USAJOB
- Jr. Application Developer…1Y 2M
Jr. Application Developer & IT Support Technician
Cash Factory USA
• Develop web-based applications, define and develop procedures for testing applications. • Provide development support via bug fixes and minor enhancements for existing applications. • Perform routine network and PC installation, configured hardware, devices and software to set up workstations for employees. • Create and maintain desktop images and explain problems, solutions and made recommendations. • Actively participate in product planning and team meetings. • Effectively interact and communicate with all levels of employees, management, vendors, and customers. • Assist in developing long-term strategies and capacity planning for meeting future desktop hardware needs.
- WYNN LAS VEGASJOB
- Guest Services Representat…8M
Guest Services Representative
Wynn Las Vegas
• Checked guests into and out of hotel, developed and implemented strategies to improve guest experiences and build loyalty. • Reviewed and kept up to date on hotel and local happenings, including events, restaurant menu, occupancies, staff updates and VIP guests and planned for expected challenges. • Applied sales skills to maintain full hotel occupancy. • Managed costs and billing and resolved financial discrepancies effectively through organizational management of account information using Opera software. • Adhering to company Standards/Core Values, policies and procedures for a Five Star/Five Diamond Resort.
- BANK OF AMERICAJOB
- Assistant Branch Mgr6M
Assistant Branch Manager
Bank of America
• Supervised, trained and developed new and experienced team members in alignment with branch service standards and objectives. • Conducted daily staff meetings to motivate staff members, address concerns and questions, plan improvements, and evaluate progress toward goals. • Implement sales strategies and tactics to process improvements to increase productivity • Maximized efficiency through effective resource allocation and employee management. • Protected company assets with strategic risk management approaches. • Graduate of Signature Series Program
- Personal Banker4Y 8M
Personal Banker
Bank of America
• Networked to increase client base and encourage existing clients to expand financial portfolios. • Developed top-performing teams, leading to increased branch efficiency and positive customer feedback. • Provided innovative financial solutions to meet customer needs and provide competitive edge; assisted customers with setting up or closing accounts, completing loan applications and signing up for new services • Conducted detailed financial reviews for business clients to offer appropriate products to fit client’s needs. • Established rapport with new clients to increase satisfaction and loyalty with G.U.E.S.T Standards. • Promoted to Assistant Manager
- WACHOVIA BANK, N.A.JOB
- Roving Teller/Teller Mgr1Y 4M
Roving Teller/Teller Manager
Wachovia Bank, N.A.
• Greeted and welcomed customers with courteous and professional approach to drive prompt, accurate and efficient transactions. • Complied with security and internal control procedures and policies and conducted mandatory trainings to educate staff on new and existing processes. • Investigated staff out-of-balance conditions and instituted corrective procedures. • Evaluated employees' performance and offered recommendations for improvement to enhance operations efficiency. • Resolved escalated issues with customer transactions to facilitate improved process flow and encourage good customer relations. • Performed vault, alarm and door duties to facilitate opening and closing of operations.
- FOOT LOCKERJOB
- Sales Associate2Y 4M
Sales Associate
Foot Locker
• Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise. • Maintained organized, presentable merchandise to drive continuous sales. • Worked alongside retail representatives to boost sales by enhancing product presentations and advertising collateral. • Trained and developed new sales team associates in products, selling techniques and company procedures. • Tracked stock using company inventory management software. • Applied security and loss prevention training toward recognizing risks and reducing store theft. • Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases. • Answered cust…
- MIDDLESEX COLLEGESCHOOL
- Certificate of Achievement…2Y 11M
Certificate of Achievement - MECCD.COA, COMPUTER AIDED DRAFTING
Middlesex College
- A.A.S. Degree, Mechanical…4Y 11M
A.A.S. Degree, Mechanical Engineering Technology
Middlesex College
- JOE'S AUTO PARTSJOB
- Account Mgr/Store Manger5Y 3M
Account Manager/Store Manger
Joe's Auto Parts
• Engaged and interacted with customers to create positive shopping experiences and drive revenue growth. • Responded to customer concerns with friendly and knowledgeable service and remedied issues promptly and effectively. • Managed all aspects of store operations, including organization, maintenance and purchasing functions. • Protected store from loss or theft by setting and enforcing clear security policies. • Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities. • Exceeded sales goals and market competitions through effective negotiation of product and material pricing, freight and delivery rates and emp…
- PERTH AMBOY HIGH SCHOOLSCHOOL
- High School Diploma4Y 11M
High School Diploma
Perth Amboy High School
- Job: Apollo.io — GTM Engineer · 2026-01 – present · 7 mo — • Design GTM motions for strategic accounts, mapping enrichment waterfalls, routing logic, and sequence infrastructure from first signal to booked meeting. • Build and deliver programmatic GTM playbooks covering ICP design, enrichment provider rankings, and full sequence write-outs across multiple client accounts. • Evaluate and select outbound tooling, including a ranked assessment of six email validation providers for waterfall enrichment flows. • Diagnosed and resolved a Mimecast-layer deliverability failure, pinpointing content and sender reputation as root cause and restoring inbox placement within one send cycle. • Prototype automation workflows and enrichment configurations using AI…
- Job: Apollo.io — Customer Success Manager · 2025-04 – present · 1y 4mo — • Manage the full post-sales lifecycle for strategic accounts, owning onboarding, adoption, retention, and renewal forecasting. • Secured a $59k ARR renewal and $9k ARR expansion on a newly assigned strategic account within 90 days by identifying workflow gaps and building a remediation roadmap. • Partner cross-functionally with Sales and RevOps to align platform configuration to commercial outcomes, not just product usage. • Serve as a trusted advisor to executive stakeholders, translating Apollo capabilities into pipeline and revenue impact. • Developed deep platform expertise within 90 days, becoming a go-to resource for complex account configurations and escalations across the team.
- Job: Chili Piper — Principal Customer Success Manager - Mid Market · 2024-10 – 2025-04 · 6 mo
- Job: Chili Piper — Senior Customer Success Manager - Mid Market · 2023-08 – 2024-10 · 1y 2mo
- Job: Chili Piper — Customer Success Manager - Mid Market · 2022-05 – 2023-08 · 1y 3mo — • Own customer onboarding, ensuring fast time to value • Train customers and help them implement new use cases • Hold the customer and Chili Piper teams accountable to meeting defined success criteria • Engage across the Customers organization and work cross-functionally within Chili Piper to identify opportunities and risks, and present recommendations & solutions • Proactively solve and act as a point of escalation for technical issues • Ensure internal visibility by providing regular updates, status and next steps on a regular cadence through Slack and Email, and via weekly 1:1s with your Manager • Produce internal best practices and customer user stories to make customers lives easier…
- Job: Freeman Company — Technical Customer Success Manager · 2021-08 – 2022-04 · 8 mo — • Customer Excellence • Exceeds customer expectations by effectively communicating technical requirements for the creation of their virtual/hybrid events then working closely with customers to gather assets and implement production plans • Identifies and mitigates risks associated to product use and creates technical contingency plans • Conducts technical training with clients, Freeman staff and vendors as required • Provides live technical troubleshooting and support to ensure excellence in delivery of Digital products • Maintains deep knowledge of Digital Products and associated roadmaps • Maintains deep knowledge of Event Technology processes • Cross Functional Collaboration • Collaborat…
- Job: PRMconnect — Technical Customer Success Manager · 2015-08 – 2021-08 · 6y — • Drove team success through shared vision and recognition of quality performance. • Developed in an Agile environment for multiple events/projects across life cycle; monitored workflow, set checkpoints and tested for quality before deployment within strict client timeline. • Worked alongside Account Executives during discovery calls to demonstrate product and provide solutions to technical objections. • Designed, developed and implemented software applications for websites based on analyzed requirements and understanding of industry technical standards. • Managed system-wide operating system and software deployments, as well as related software upgrade problems. • Assisted with client adop…
- Job: Cash Factory USA — Jr. Application Developer & IT Support Technician · 2014-01 – 2015-03 · 1y 2mo — • Develop web-based applications, define and develop procedures for testing applications. • Provide development support via bug fixes and minor enhancements for existing applications. • Perform routine network and PC installation, configured hardware, devices and software to set up workstations for employees. • Create and maintain desktop images and explain problems, solutions and made recommendations. • Actively participate in product planning and team meetings. • Effectively interact and communicate with all levels of employees, management, vendors, and customers. • Assist in developing long-term strategies and capacity planning for meeting future desktop hardware needs.
- Job: Wynn Las Vegas — Guest Services Representative · 2013-05 – 2014-01 · 8 mo — • Checked guests into and out of hotel, developed and implemented strategies to improve guest experiences and build loyalty. • Reviewed and kept up to date on hotel and local happenings, including events, restaurant menu, occupancies, staff updates and VIP guests and planned for expected challenges. • Applied sales skills to maintain full hotel occupancy. • Managed costs and billing and resolved financial discrepancies effectively through organizational management of account information using Opera software. • Adhering to company Standards/Core Values, policies and procedures for a Five Star/Five Diamond Resort.
- Job: Bank of America — Assistant Branch Manager · 2012-08 – 2013-02 · 6 mo — • Supervised, trained and developed new and experienced team members in alignment with branch service standards and objectives. • Conducted daily staff meetings to motivate staff members, address concerns and questions, plan improvements, and evaluate progress toward goals. • Implement sales strategies and tactics to process improvements to increase productivity • Maximized efficiency through effective resource allocation and employee management. • Protected company assets with strategic risk management approaches. • Graduate of Signature Series Program
- Job: Bank of America — Personal Banker · 2007-12 – 2012-08 · 4y 8mo — • Networked to increase client base and encourage existing clients to expand financial portfolios. • Developed top-performing teams, leading to increased branch efficiency and positive customer feedback. • Provided innovative financial solutions to meet customer needs and provide competitive edge; assisted customers with setting up or closing accounts, completing loan applications and signing up for new services • Conducted detailed financial reviews for business clients to offer appropriate products to fit client’s needs. • Established rapport with new clients to increase satisfaction and loyalty with G.U.E.S.T Standards. • Promoted to Assistant Manager
- Job: Wachovia Bank, N.A. — Roving Teller/Teller Manager · 2006-01 – 2007-05 · 1y 4mo — • Greeted and welcomed customers with courteous and professional approach to drive prompt, accurate and efficient transactions. • Complied with security and internal control procedures and policies and conducted mandatory trainings to educate staff on new and existing processes. • Investigated staff out-of-balance conditions and instituted corrective procedures. • Evaluated employees' performance and offered recommendations for improvement to enhance operations efficiency. • Resolved escalated issues with customer transactions to facilitate improved process flow and encourage good customer relations. • Performed vault, alarm and door duties to facilitate opening and closing of operations.
- Job: Foot Locker — Sales Associate · 2003-09 – 2006-01 · 2y 4mo — • Organized racks and shelves to maintain store visual appeal, engage customers and promote specific merchandise. • Maintained organized, presentable merchandise to drive continuous sales. • Worked alongside retail representatives to boost sales by enhancing product presentations and advertising collateral. • Trained and developed new sales team associates in products, selling techniques and company procedures. • Tracked stock using company inventory management software. • Applied security and loss prevention training toward recognizing risks and reducing store theft. • Implemented up-selling strategies, encompassing recommendation of accessories and complementary purchases. • Answered cust…
- Job: Joe's Auto Parts — Account Manager/Store Manger · 1998-06 – 2003-09 · 5y 3mo — • Engaged and interacted with customers to create positive shopping experiences and drive revenue growth. • Responded to customer concerns with friendly and knowledgeable service and remedied issues promptly and effectively. • Managed all aspects of store operations, including organization, maintenance and purchasing functions. • Protected store from loss or theft by setting and enforcing clear security policies. • Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities. • Exceeded sales goals and market competitions through effective negotiation of product and material pricing, freight and delivery rates and emp…
- School: Devmountain — Full Stack Web Development Program · 2015 – 2015
- School: Middlesex College — A.A.S. Degree, Mechanical Engineering Technology · 2001 – 2005
- School: Middlesex College — Certificate of Achievement - MECCD.COA, COMPUTER AIDED DRAFTING · 2003 – 2005
- School: Perth Amboy High School — High School Diploma · 1994 – 1998
Skills
Playbooks
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