Adam Daigian
Head of Go-to-market Engineering at Altruist
I build AI-native revenue operating systems. These are the rails that unify RevOps, Growth, Sales, Product, and Data into one engine, now rebuilt for a GTM motion where agents and LLM-powered workflows are first-class citizens.
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Over 10+ years, I've helped scale HoneyBook, Hustle, Vouch, and Puzzle from zero to $100M+ ARR by sitting at the intersection of growth, operations, data, and technology. I've built lead-to-cash infrastructure for PLG, sales-assist, partner-led, and enterprise motions across 100+ client-facing reps. I've owned P&Ls up to $6M and led teams up to 35 against a single revenue forecast, so I've sat on both sides: the revenue leader buying RevOps and the operator delivering it. I'm AI-fluent and actively building the next layer: agent systems, data products, context layers, and tools that help companies move faster and grow more efficiently. As comfortable in a Snowflake schema as a board-deck unit-economics model. The GTM playbook is being rewritten, and the best operators will be the ones who know how to leverage existing technology, new technology, and people effectively. com/adamdaigian Projects:Northstar (agentic BI and analysis): aiPolaris (open source MDX/vega-lite powered code-based BI)Contra (horizontal agents for technical accounting)Folio (beautiful reader/editor for markdown files with agent harness)
GTM Index
- VARIOUS COMPANIESJOB
- Fractional RevOps & GTM AI…9M
Fractional RevOps & GTM AI transformation
Various Companies
Advising and building alongside early-stage AI companies on RevOps foundations, GTM systems, and the agent and context infrastructure that powers an AI-native revenue motion. Hands-on work across data infrastructure, metrics intelligence, and horizontal agents for reasoning-intensive GTM workflows.
- ALTRUISTJOB
- Head of GTM Eng4M
Head of Go-to-market Engineering
Altruist
I lead GTM engineering at Altruist which includes revenue operations, applied AI, data and analytics.
- PUZZLE 🧩🚀JOB
- Head of Growth, Revenue Op…1Y 5M
Head of Growth, Revenue Operations, and Analytics
Puzzle 🧩🚀
Owned end-to-end revenue target, GTM P&L, strategy, operations, and business intelligence for modern accounting software platform. Built revenue engine from scratch, launched direct acquisition channels, build accounting channel, and built rETL powered RevOps foundation for 15+ client facing team members.
- FLEXPORTJOB
- Group PM, Product-led Grow…10M
Group PM, Product-led Growth Initiatives
Flexport
Led Product, GTM, and RevOps for Flexport's product-led growth initiatives, building distribution-focused products on Flexport's tech platform such as real-time quoting, shipment visibility, and Shopify integration.
- VOUCH INSURANCEJOB
- Head of Growth and Revenue…1Y 1M
Head of Growth and Revenue Operations
Vouch Insurance
Owned all direct acquisition channels, partner marketing , and built a RevOps function from scratch supporting 100+ client-facing team members in Sales, Partnerships, Marketing, and Underwriting.
- HUSTLEJOB
- VP of Growth and Revenue O…1Y 9M
VP of Growth and Revenue Operations
Hustle
Managed 35-person org across Marketing, Inside Sales, RevOps, Sales Engineering, and Partnerships with ~$6M P&L. Promoted twice in <2 years; maintained highest SLT eNPS. Managed Revenue Operations for ~120 client facing team members in Marketing, Sales, Sales Engineering, Success, and Channel.
- Dir of Growth7M
Director of Growth
Hustle
Built full stack Marketing organization to deliver against aggressive Marketing led Pipeline and ARR targets.
- HONEYBOOKJOB
- Senior Growth Mgr1Y 1M
Senior Growth Manager
HoneyBook
Scaled company 16x in ARR through critical growth phase. Managed acquisition channels, PLG trial funnel, in-product growth, and RevOps infrastructure.
- Growth Hacker1Y
Growth Hacker
HoneyBook
- ELASTICBOX -- ACQUIRED BY CENTURYLINKJOB
- Growth Product Mgr1Y 2M
Growth Product Manager
ElasticBox -- Acquired by CenturyLink
I managed all marketing channels and product-led growth initiatives for an enterprise PaaS solution that sold to Century Link.
- GENERAL ASSEMBLYSCHOOL
- Web Development Immersive11M
Web Development Immersive
General Assembly
- SEATHOS FOUNDATIONJOB
- Dir, Product & Growth2Y 5M
Director, Product & Growth
Seathos Foundation
Seathos was an ocean awareness non-profit built as an ed-tech startup. There I managed all marketing and product development efforts as well as development and research.
- ASR LTD -- ACQUIRED BY HANDSON GLOBAL MANAGEMENTJOB
- Mktg Mgr2Y 2M
Marketing Manager
ASR ltd -- Acquired by HandsOn Global Management
- UCSCSCHOOL
- BA, Politics Major, Arts &…4Y 11M
BA, Politics Major, Arts & Visual Culture Minor
UCSC
- Job: Puzzle 🧩🚀 — Head of Growth, Revenue Operations, and Analytics (RevOps) · 2024-07 – 2025-12 · 1y 5mo — Owned end-to-end revenue target, GTM P&L, strategy, operations, and business intelligence for modern accounting software platform. Built revenue engine from scratch, launched direct acquisition channels, build accounting channel, and built rETL powered RevOps foundation for 15+ client facing team members.
- Job: HoneyBook — Growth Hacker · 2015-01 – 2016-01 · 1y
- Job: ASR ltd -- Acquired by HandsOn Global Management — Marketing Manager · 2010-03 – 2012-05 · 2y 2mo
- Job: Hustle — VP of Growth and Revenue Operations (RevOps) · 2017-09 – 2019-06 · 1y 9mo — Managed 35-person org across Marketing, Inside Sales, RevOps, Sales Engineering, and Partnerships with ~$6M P&L. Promoted twice in <2 years; maintained highest SLT eNPS. Managed Revenue Operations for ~120 client facing team members in Marketing, Sales, Sales Engineering, Success, and Channel.
- Job: Various Companies — Fractional RevOps & GTM AI transformation (RevOps) · 2026-01 – present · 7 mo — Advising and building alongside early-stage AI companies on RevOps foundations, GTM systems, and the agent and context infrastructure that powers an AI-native revenue motion. Hands-on work across data infrastructure, metrics intelligence, and horizontal agents for reasoning-intensive GTM workflows.
- Job: Altruist — Head of Go-to-market Engineering (Head of GTM Engineering) · 2026-06 – present · 2 mo — I lead GTM engineering at Altruist which includes revenue operations, applied AI, data and analytics.
- Job: Hustle — Director of Growth · 2017-11 – 2018-06 · 7 mo — Built full stack Marketing organization to deliver against aggressive Marketing led Pipeline and ARR targets.
- Job: ElasticBox -- Acquired by CenturyLink — Growth Product Manager · 2013-10 – 2014-12 · 1y 2mo — I managed all marketing channels and product-led growth initiatives for an enterprise PaaS solution that sold to Century Link.
- Job: Vouch Insurance — Head of Growth and Revenue Operations (RevOps) · 2021-04 – 2022-05 · 1y 1mo — Owned all direct acquisition channels, partner marketing , and built a RevOps function from scratch supporting 100+ client-facing team members in Sales, Partnerships, Marketing, and Underwriting.
- Job: HoneyBook — Senior Growth Manager · 2016-01 – 2017-02 · 1y 1mo — Scaled company 16x in ARR through critical growth phase. Managed acquisition channels, PLG trial funnel, in-product growth, and RevOps infrastructure.
- Job: Flexport — Group PM, Product-led Growth Initiatives · 2022-05 – 2023-03 · 10 mo — Led Product, GTM, and RevOps for Flexport's product-led growth initiatives, building distribution-focused products on Flexport's tech platform such as real-time quoting, shipment visibility, and Shopify integration.
- Job: Seathos Foundation — Director, Product & Growth · 2010 – 2012-06 · 2y 5mo — Seathos was an ocean awareness non-profit built as an ed-tech startup. There I managed all marketing and product development efforts as well as development and research.
- School: General Assembly — Web Development Immersive · 2013 – 2013
- School: UCSC — BA, Politics Major, Arts & Visual Culture Minor · 2003 – 2007
Skills
Playbooks
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