Willem V.

CCO - Revenue Operator & CEO Advisor | Buy-and-Hold & Growth PE | Investor | Scaling SaaS & Vertical Software | Software Development - AI Native, PropTech, FinTech, HRTech, Cloud Computing, IoT, Industrial Automation.

Amsterdam3.2k followers
Klikaex-Magnet.meex-SPACEWELL | A Nemetschek Company

Let's Talk; Schedule an introduction meeting via my contact infoAs CCO of Klika, I help build companies and cultures that grow through trust, clarity, and purpose.

More

It is our vision to be the trusted partner driving innovation through the perfect blend of human insight and intelligent engineering. We see it as our mission to partner with ambitious companies to create intelligent digital solutions that strengthen businesses, empower people and shape better 💡 Entrepreneurship meets strategic growthI am a commercial leader and operator, working at the intersection of scaling SaaS businesses and building commercial engines that support sustainable Over the past 20+ years, I have worked with companies at different stages of growth — from scale-ups to more established enterprise environments — helping them build and evolve their commercial engine. This includes designing go-to-market strategies, building revenue organizations, improving retention, and creating more predictable and scalable ARR In recent years, I have held CRO roles at Spacewell (Nemetschek Group) and me, and earlier led enterprise expansion for GitHub in Northern Europe during the period leading up to the Microsoft Across these environments, I have seen a recurring pattern: strong software products and loyal customer bases are often already in place, while the commercial organization still has room to mature. Supporting that transition — from founder-led or relationship-driven growth to a more structured, data-informed and repeatable revenue model — is where I tend to add the most Alongside my operational roles, I act as a CEO advisor to a small number of software companies, supporting leadership teams on go-to-market strategy, revenue architecture and commercial I am particularly interested in working with organizations that build and develop software companies over the long term, where operational improvement and sustainable growth go hand in Competencies: SaaS Revenue Architecture | Go-to-Market Strategy | ARR Growth & Retention | Revenue Transformation | P&L Leadership | Building High-Performing Teams | Enterprise Sales | Customer Success & Expansion | Channel & Ecosystem Strategy | Post-Acquisition Integration | Commercial Due Diligence | Data-Driven GTM & Forecasting | Account-Based Marketing (ABM) | Cross-Functional Leadership | Digital & AI-Driven Marketing | MEDDPIC | Salesforce (SFDC) | HubSpot

Career Timeline

JobSchool

GTM Index

  1. KLIKAJOB
    1. Chief Commercial Officer
      4M
  2. PRECAST FZCOJOB
    1. CEO- and Board advisor in…
      6M
  3. GUIDEPOINT GLOBALJOB
    1. Strategic Consultant
      1Y 11M
  4. ALPHASIGHTSJOB
    1. Advisor - Consultant - Ope…
      2Y 6M
  5. PROSAPIENTJOB
    1. Strategic Advisor - Operator
      2Y 8M
  6. OLLI VENTURES; TRANSFORM, AND TURN AROUND SAAS REVENUE ORGANISATIONS FROM THE INSIDE.JOB
    1. Independent CRO-CEO
      4Y 5M
  7. MAGNET.MEJOB
    1. Chief Revenue Officer
      1Y
  8. SPACEWELL | A NEMETSCHEK COMPANYJOB
    1. Chief Revenue Officer (CRO)
      1Y 2M
    2. Senior VP Direct Sales
      6M
  9. HELLOMAAS | MARKETING AS A SERVICEJOB
    1. Investor & Member Of The B…
      6Y 11M
  10. CRYSTAL BLOCKCHAIN ANALYTICSJOB
    1. Senior VP International Ma…
      1Y 6M

Time in market 8Y 9MOpen 16Closed 5Stints 21

gtmindex.io/p/willemvdmarksaas

  1. Job: Klika — Chief Commercial Officer · 2026-06 – present · 2 mo — As CCO of Klika, I help build companies and cultures that grow through trust, clarity, and purpose. It is our vision to be the trusted partner driving innovation through the perfect blend of human insight and intelligent engineering. Headquartered in the USA, with engineering hubs in Europe, Klika employs 220+ technical experts, specializing in software development, embedded system development and consulting services.   We see it as our mission to partner with ambitious companies to create intelligent digital solutions that strengthen businesses, empower people and shape better experiences.
  2. Job: Precast FZCO — CEO- and Board advisor in European Operations & Strategy · 2026-04 – present · 4 mo — Strategic Initiatives | European Market Development | Precast | Fractional role Precast is a pioneer in the Middle East and Africa as a consulting distributor for industrial digitalization, combining state-of-the-art software and hardware with strategic advisory, and is now extending its footprint into EMEA and selected global strategic markets.
  3. Job: Guidepoint Global — Strategic Consultant | Advisor (IWMS/CAFM/PropTech/EAM) · 2024-11 – present · 1y 9mo — Strategic advisor for PE-, VC- and Consulting Firms in Go To Market, due dilligence and market reasearch
  4. Job: AlphaSights — Advisor - Consultant - Operator (IWMS/PropTech/EAM) · 2024-04 – present · 2y 4mo — Independent Advisor for PE-, VC- and Consulting Firms in Go To Market, due diligence and market research.
  5. Job: proSapient — Strategic Advisor - Operator · 2024-02 – present · 2y 6mo — Strategic Advisor - operator for VC-, PE-, and consulting firms for due diligence or market research | Smart Buildings & Asset Operations (IWMS / CAFM / PropTech / EAM)
  6. Job: Olli Ventures; Transform, and turn around SaaS revenue organisations from the inside. — Independent CRO-CEO | Enterprise GTM & Revenue Transformation, EMEA · 2022-05 – present · 4y 3mo — I help software companies move from founder-led or relationship-driven growth to a structured, scalable revenue model — with data-driven GTM architecture, repeatable sales playbooks, and predictable ARR rhythm. Precast FZCO | April 2026 - Fractional | Magnet.me | April 2025 - April 2026 | Spacewell | Januari 2024 - March 2025 | Crystal Blockchain Analytics May 2022 - November 2023
  7. Job: Magnet.me — Chief Revenue Officer · 2025-04 – 2026-04 · 1y — Building & leading high performing revenue organisation | Strategizing & executing scale Go2Market | Cultivating resilient, customer-obsessed teams | *** Magnet.me is the #1 career network for students, graduates and employers in the Netherlands. 🚀 Magnet.me uses AI to empower every student to build a network of interested employers and to discover jobs based on their profile and preferences. More than 300,000 students are on the network to kickstart their careers. On the employer side, 5000+ companies - from multinationals like Unilever, ABN AMRO and McKinsey to startups and scale ups - use Magnet.me to establish meaningful connections with young talent and to fill their internships and…
  8. Job: SPACEWELL | A Nemetschek Company — Chief Revenue Officer (CRO) · 2024-01 – 2025-03 · 1y 2mo — In my role as Chief Revenue Officer at SPACEWELL, I spearheaded the development and implementation of global marketing and sales strategies for our data-driven intelligent building technology SaaS solutions. By leading the international go-to-market transformation and building a robust sales leadership team, I successfully drove revenue growth and market expansion for the company.
  9. Job: SPACEWELL | A Nemetschek Company — Senior Vice President Direct Sales · 2023-07 – 2024-01 · 6 mo
  10. Job: HelloMaaS | Marketing as a Service — Investor & Member Of The Board Of Advisors · 2018 – 2024-12 · 6y 11mo — Advisory role in commercial strategy and go-to-market for the CEO.
  11. Job: Crystal Blockchain Analytics — Senior Vice President International Markets · 2022-05 – 2023-11 · 1y 6mo — Led the international expansion strategy, driving growth across key global markets through the design and execution of scalable go-to-market frameworks. Optimized sales, channel development, and forecasting processes, resulting in measurable increases in pipeline velocity, revenue performance, and partner engagement. Played a pivotal role in positioning Crystal as a leading blockchain intelligence provider for financial institutions, regulators, and compliance teams worldwide.
  12. School: Schedule a brief introduction-call via contact info
  13. School: Schedule a brief introduction-call via my contact details.
  14. School: Schedule a meeting here: https://calendly.com/willemvandermark65
  15. School: Former GitHub, Spacewell Fortive | Schedule a Meeting here; https://calendly.com/willemvandermark65
  16. School: Former: GitHub | Spacewell | Fortive | Riverbed | Dell-EMC | SAP -BO | Heineken
  17. School: Former: GitHub | Riverbed | Fortive | Dell-EMC | SAP-BO| Heineken
  18. School: Former GitHub | Riverbed | Dell-EMC | SAP-Business Objects | Heineken
  19. School: Catharijne College — Marketing - Economics
  20. School: NIMA, Nederlands Instituut voor Marketing
  21. School: Former: GitHub | Riverbed | Fortive | SAP -BO | Heineken

Skills

SalesforceHubSpotStrategic AlliancesEco SystemComplex TransactionsDeal ClosureSales and MarketingAccount PlanningConversie-optimalisatieStrategic salesTalentmanagementSales executionSales leadershipConsultative SellingCloud computingStrategic Go To MarketCross-functional Team LeadershipRevenue & Profit GrowthStrategic Partner AcquisitionMarketingSoftware as a Service (SaaS)Sales

No playbooks indexed for this profile yet.