Whitney Morgan

VP, Marketing @ Skaleet | AI-Powered GTM & Growth | Fintech

Skaleetex-TL SASex-Coinfirm

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I’ve built my career at inflection points: new markets + new tech + new models of Over the past decade, I’ve worked across startups and scale-ups based in the US and Europe, operating globally.

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Different contexts but the same reality: growth is rarely clean, and context and execution shape outcomes as much as strategy. I’ve built partnerships and GTM functions from the ground up and transformed dormant marketing engines to fuel long-term growth. My experience concentrates in fintech, blockchain analytics, core banking infra, SaaS, both B2B and Most of it sits where technology, regulation and cross-border scale intersect, where growth is built while structure and markets are still forming. In these environments speed matters, and outcomes depend on having asked the hard questions + having the courage to challenge the obvious. The shift toward AI and agentic systems is accelerating that dynamic. It’s changing distribution and discovery, and raising the bar for brands that need to earn trust faster than Outside of work, I advise nonprofits focused on financial inclusion and expanding opportunities for girls and young women in STEM. These are spaces that have been core to my experience and for so many, remain barriers to overcome. Access still determines who gets to build what comes next.