Walter Winn

Head of GTM | AI Engineer | Smartlead Certified Partner | Clay Expert

Tampa, Florida, United States12.4k followers
Anevo Marketingex-Roctopus Diveex-Ministerio de Cultura (España)

A graduate of the University of Florida and seasoned SaaStr, Walter has built a career at the intersection of data, strategy, and revenue growth. At Feathr, he helped industry leaders harness their data to launch hyper-personalized, trackable campaigns.

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At SharpSpring, he supported agency partners in scaling their revenue and refining their digital strategies. During his time at Benchmark International, Walter served as Director of Demand Generation, where he lead data-driven go-to-market efforts that enhanced brand positioning, optimized lead generation, and supported successful M&A outcomes for mid-market firms. Now Head of GTM at Anevo Marketing, Walter is focused on building scalable systems that connect growing companies with their ideal buyers - blending performance marketing, sales enablement, and automation into a unified growth engine. When he's not immersed in funnel optimization or messaging frameworks, you might catch him rollerblading, scuba diving, or cheering for the Gators. #walterwinning

Career Timeline

JobSchool

GTM Index

  1. SMARTLEADJOB
    1. Smartlead Certified Partner
      2Y 6M
  2. ANEVO MARKETINGJOB
    1. Head of GTM
      1Y 1M
  3. BENCHMARK INTERNATIONALJOB
    1. Dir of Demand Generation
      1Y 1M
    2. Mktg Strategist
      1Y 4M
    3. Deal Origination Analyst
      1Y 6M
  4. SHARPSPRINGJOB
    1. National Account Mgr
      2Y 7M
  5. ROCTOPUS DIVEJOB
    1. Divemaster
      1Y
  6. FEATHRJOB
    1. Chief Data Evangelist (Bra…
      1Y 1M
    2. Sales BD
      2Y 1M
  7. FLORIDA DEPARTMENT OF AGRICULTURE AND CONSUMER SERVICESJOB
    1. Biological Scientist IV
      1Y
  8. MINISTERIO DE CULTURA (ESPAÑA)JOB
    1. English Teacher
      1Y

Time in market 12Y 1MOpen 3Closed 9Stints 12

gtmindex.io/p/walterwinning

  1. Job: Smartlead — Smartlead Certified Partner · 2024-02 – present — https://www.smartlead.ai/partner/walter-winn
  2. Job: Roctopus Dive — Divemaster · 2017-12 – 2018-12 — After taking a break from the tech scene, I worked professionally as an underwater tour guide for most of 2018. As a Divemaster I would brief and lead certified scuba divers on up to 5 dives a day.
  3. Job: Ministerio de Cultura (España) — English Teacher · 2014-07 – 2015-07 — I taught English in an elementary school to the East of Madrid in 2014. It was an incredibly rewarding experience where I developed the essential skillset of teaching: how to captivate an audience and how to generate interest while educating. I also solidified my fluency in Spanish and was allotted the opportunity to travel throughout Europe: gaining new perspective and becoming much more acculturated. And, of course, I learned how to "viva la vida loca!"
  4. Job: Feathr — Sales Business Development · 2015-10 – 2017-11 — The only digital marketing platform built specifically for events. Feathr isn't just changing the game, we're giving it a much needed upgrade. Modern marketing and advertising is all about personalization through data and we're here to start the digital revolution. By consolidating social ads, crm data, automated retargeting, email marketing, referral marketing, analytics, etc into one place, we allow event organizers to leverage data like never before. Feathr helps to paint a very clear picture of what a highly qualified potential attendee or exhibitor looks like online and in turn we make it easy to reach the right person, at the right time, with the right message. I personally focus o…
  5. Job: Benchmark International — Marketing Strategist · 2023-02 – 2024-06 — Responsible for leading and optimizing Benchmark International's marketing efforts and campaigns as well as collaborating to execute them.
  6. Job: Benchmark International — Deal Origination Analyst · 2021-08 – 2023-02 — From Marketing Automation to Mergers and Acquisitions, no matter what vertical I find myself in, I strive to set the standards to which others aspire. At Benchmark, we represent business owners who are highly motivated and want to take the next logical step with their businesses. Whether they seek to take that business to the next level, exit, or just find a way to diversify their personal wealth, entrepreneurs from around the world rely on our large team of professionals and motivated buyer contacts to achieve their objectives.
  7. Job: Benchmark International — Director of Demand Generation · 2024-06 – 2025-07 — As Director of Demand Generation, I lead comprehensive marketing strategies that drive awareness, engagement, and pipeline growth for Benchmark International. My expertise lies in creating and executing multi-channel campaigns designed to generate high-quality leads, nurture prospects, and accelerate the sales cycle.
  8. Job: Anevo Marketing — Head of GTM · 2025-07 – present — Anevo Marketing is a B2B lead generation agency built for companies that are serious about scaling. We specialize in outbound strategies that combine clean data, smart automation, and messaging that cuts through the noise. As Smartlead.ai Certified Partners, we build high-performance outbound engines that drive real conversations with qualified buyers - no fluff, no spam, just results. Our team blends proven go-to-market strategy with deep technical expertise across platforms like Smartlead, Clay, Claude Code, and Make to deliver repeatable, revenue-generating systems. Whether you're looking to fill pipeline, validate messaging, or expand into new markets, Anevo helps you go to market fas…
  9. Job: Florida Department of Agriculture and Consumer Services — Biological Scientist IV · 2015-08 – 2016-08 — When I started at the FDACS DPI as an Entomologist, I never imagined the incredible doors that would open within the world of tech. Transitioning into Methods and Development, I was afforded the opportunity to utilize 3D modeling software and 3D printers to help save Florida citrus. I spent the majority of my time crafting prototype traps to catch agricultural pests like the Asian Citrus Psyllid (Diaphorina Citri). I have experience working with the softwares and printers listed below: Modeling Software: Solidworks, Carrara, AutoCad, Rhinoceros 5 3D Printers: Ultimaker, Makerbot, Lulzbot, AirWolf, FormLabs
  10. Job: SharpSpring — National Account Manager · 2019-01 – 2021-08 — Stay sharp with cutting edge email marketing automation and analytics. You can often find me situated at the digital intersection of people and technology. It's my prerogative to facilitate mutual understanding between newfound tech and the passionate and innovative souls who use it. With nearly four years of experience immersing myself in the world of SaaS, I'm ready for just about anything.
  11. Job: Feathr — Chief Data Evangelist (Brand Ambassador) · 2016-10 – 2017-11 — Personalization through data. While we may be renown for our turn-key digital marketing, at our core we're also a data company. And through empowering more than 1000 global events and 100's of associations, we've accumulated a ridiculous amount of data. As Brand Ambassador I attended dozens of events throughout 2016 and 2017, representing Feathr both domestically and internationally. I would speak on panels, perform tech pitches, and launch phone and email marketing campaigns.
  12. School: University of Florida — Bachelor’s Degree, Anthropology, Spanish

Skills

SalesforceSmartleadHubSpotClayEmail MarketingLead GenerationMarketing StrategyDigital StrategyPaid Search StrategyProduct MarketingScuba Diving InstructionRescue DivingScuba DivingHubSpot Sales HubHubSpot Marketing HubSalesforce TrainingSocial Media MarketingDigital MarketingSalesforce.com AdministrationEnterprise Account ManagementEnglish as a Second Language (ESL)Teaching English as a Foreign Language

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