Stephanie Zufle Retcho

Brand Strategy & GTM Lead | KAYAK, Hungryroot, McCann | CMO

New York2.2k followers
ZConsult | Marketing Strategy & Growth Systemsex-Hungryrootex-KAYAK

Career Timeline

JobSchool

GTM Index

  1. ZCONSULT | MARKETING STRATEGY & GROWTH SYSTEMSJOB
    1. Brand Strategy + GTM Lead
      2Y 9M
  2. HUNGRYROOTJOB
    1. CMO
      2Y 7M
  3. BAKPAXJOB
    1. Head Of Mktg (Acquired By…
      1Y 6M
  4. MIA TANGOJOB
    1. CMO
      2Y 7M
  5. KAYAKJOB
    1. CMO, North America
      1Y 8M
    2. SVP, Mktg Europe
      2Y 11M
    3. VP, Mktg
      1Y 10M
  6. TBWA\CHIAT\DAYJOB
    1. Managing Dir, NYC
      1Y
    2. Executive Group Dir, Sprint
      2Y
    3. Group Account Dir, Sprint
      1Y 7M
    4. Communications Strategist,…
      2Y 8M
  7. MCCANN ERICKSONJOB
    1. EVP, Group Managing Dir, V…
      1Y 11M
    2. SVP, Group Managing Dir, V…
      1Y

Time in market 26Y 1MOpen 3Closed 12Stints 15

gtmindex.io/p/sretcho

  1. Job: Hungryroot — CMO · 2021-06 – 2024-01 · 2y 7mo
  2. Job: KAYAK — VP, Marketing · 2010-12 – 2012-10 · 1y 10mo
  3. Job: TBWA\Chiat\Day — Communications Strategist, Digital & New Business · 2000-09 – 2003-05 · 2y 8mo
  4. Job: McCann Erickson — SVP, Group Managing Director, Verizon · 2007-01 – 2008-01 · 1y
  5. Job: TBWA\Chiat\Day — Executive Group Director, Sprint · 2005-01 – 2007-01 · 2y
  6. Job: TBWA\Chiat\Day — Group Account Director, Sprint · 2003-05 – 2004-12 · 1y 7mo
  7. Job: Bakpax — Head Of Marketing (Acquired By TeachersPayTeachers in 2021) · 2019-12 – 2021-06 · 1y 6mo
  8. Job: Mia Tango — CMO · 2017-05 – 2019-12 · 2y 7mo
  9. Job: McCann Erickson — EVP, Group Managing Director, Verizon · 2008-01 – 2009-12 · 1y 11mo
  10. Job: KAYAK — SVP, Marketing Europe · 2012-10 – 2015-09 · 2y 11mo
  11. Job: TBWA\Chiat\Day — Managing Director, NYC · 2009-12 – 2010-12 · 1y
  12. Job: ZConsult | Marketing Strategy & Growth Systems — Brand Strategy + GTM Lead · 2024-01 – present · 2y 7mo — Embedded on long-term contracts to direct Brand, Data and GTM functions for technology, financial, professional services, travel, healthcare portfolios, venture capital and private equity.
  13. Job: KAYAK — CMO, North America · 2015-09 – 2017-05 · 1y 8mo
  14. School: Western University — Bachelor of Arts, Honours (BA), English Literature & German Literature
  15. School: University of Düsseldorf — University of Western Ontario Study Abroad Program, Anglistik, Germanistik

Skills

Go-to-Market StrategyBrand StrategyModern MarketingStrategic ConsultingConsultingProduct ResearchMarketing AutomationOnline ContentStrategic ThinkingPublic RelationsMarketing CopyStrategic PartnershipsPartnershipsOnline Reputation ManagementReputation ManagementCustomer SatisfactionCustomer Satisfaction ResearchCustomer Lifecycle ManagementCustomer Relationship Management (CRM)Artificial Intelligence (AI)

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