Sheharyar Arshad

Lead GTM Engineer @Leadtool.ai | Clay & HeyReach Creator| Claude Code Power user | Outbound Automation (Clay Certified) | Systems expert

Islāmābād, Pakistangtme · universe-v1
LeadToolex-RozMarrahex-Channel 7 Communications Pvt Ltd

About

I work in GTM and outbound, helping businesses reach the right people faster and turn attention into revenue in a way that actually holds up. Most of my work revolves around building automation workflows and outreach systems that are intentional and grounded in how buyers really make decisions, not just volume for the sake of activity. I spend a lot of time understanding buying journeys, friction points, and what gets in the way of a purchase. I started out as a copywriter, which shaped how I think about sales and messaging. Learning sales psychology and clear, simple communication taught me that good GTM isn’t loud. It’s relevant. That’s why email copy remains part of my work not as a separate skill, but as a core part of building reliable pipelines. Through my experience in partnerships and marketing, I was also involved in building Kollab, a marketplace that helps brands find and track the right influencers. It came as a natural outcome of working on similar GTM problems repeatedly. I’m most interested in building systems that get used and grow alongside the teams behind them. If this sounds like a mutual goal, let’s talk.

Company history

  1. RozMarrahFounding Member2024-10 – 2025-01 · 3 mo
  2. LeadToolLead GTM Engineer2026-03 – present · 5 mo
  3. Channel 7 Communications Pvt LtdCopywriter2024-06 – 2024-09 · 3 mo
  4. KollabFounding GTM EngineerFounding GTM2025-01 – 2026-05 · 1y 4mo
  5. XposureVerseCopywriter2024-01 – 2024-08 · 7 mo
  6. FLYFWD VenturesGTM Engineer2025-01 – 2025-03 · 2 mo
  7. Women Funding the WorldSales and Outreach Executive2024-09 – 2025-03 · 6 mo
  8. Vitality CapitalBusiness Development Specialist2024-11 – 2025-03 · 4 mo
  9. ClayCertified Expert2025-11 – present · 9 mo
  10. ClayClay Creator2026-01 – present · 7 mo
  11. HeyreachHeyReach Creator2026-05 – present · 3 mo

Skills

ClayMakeautomationOutbound SalesLinkedIn MarketingCampaign StrategiesProduct MarketingOperations ManagementCustomer AcquisitionGTMData EngineeringPersonalized OutreachAI systemsStartup MarketingGo-to-Market StrategyMass Email MarketingB2B lead enrichmentB2B lead generationOutbound automationMarketing CopyEntrepreneurshipBuilding Automation Systems (BAS)Content Management Systems (CMS)

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