Sarah LeFevre

About

I’m a revenue and operations leader with 15+ years of experience building scalable go-to-market systems across sales, marketing, and operations. I specialize in taking fragmented pipelines, unclear attribution, and underperforming teams—and turning them into predictable, repeatable revenue engines. In leadership roles across agencies and growth-stage companies, I’ve owned the full sales cycle, designed end-to-end GTM strategy, and built systems that consistently delivered measurable results, including 3x ROI for clients and dramatically shortened ramp times for sales teams. What sets me apart is my ability to bridge strategy and execution. I don’t just design frameworks—I operationalize them. From lead scoring and routing to attribution, onboarding, and performance management, I create clarity where teams are overwhelmed and momentum where growth has stalled. I’m most effective in environments undergoing change—new leadership, scaling teams, or revenue inflection points—where a calm, systems-driven operator can step in and drive durable growth.

Company history

1. 
   The Church of Jesus Christ of Latter-day SaintsIT Consultant Intern2012-06 – 2013-05 · 11 mo
2. 
   Snow Horse MarketingSr. Manager, Global GTM Enablement2022-03 – 2023-01 · 10 mo
3. 
   Gray Digital MediaSales Operations Manager2024-11 – present · 1y 9mo
4. 
   Walt Disney WorldEnterprise Sales Specialist Intern2012-01 – 2012-04 · 3 mo
5. 
   Gray Digital MediaGTM engineer2024-11 – 2025-04 · 5 mo
6. 
   Gray Digital MediaHead of Sales Operations2025-07 – present · 1y 1mo
7. C
   Come Shoppe LLPSales Director2015 – 2019 · 4y
8. 
   TrimlightMarketing Director2020-08 – 2022-02 · 1y 6mo
9. 
   Gray Digital MediaHead of GTMHead of GTM Engineering2025-11 – present · 9 mo
10. 
    PG MarketingRevenue Operations Specialist (Company Acquired)RevOps2019-02 – 2022-02 · 3y
11. 
    Young Automotive GroupSales Manager2013 – 2014 · 1y
12. 
    Snow Horse MarketingSenior Sales & Technical Strategy Manager (Company Acquired)2022-03 – 2025-04 · 3y 1mo
13. 
    AdRoll, a division of NextRollAccount Executive2019-09 – 2020-05 · 8 mo
14. 
    WFG World Group SecuritiesRegional Sales Manager2018-07 – 2019-09 · 1y 2mo
15. 
    PG MarketingSolutions Architect2016 – 2019-02 · 3y 1mo
16. 
    Young Automotive GroupMarketing Manager2014 – 2015 · 1y
17. 
    TrimlightDirector of Revenue Enablement2020-08 – 2021-04 · 8 mo

Skills

No playbooks indexed for this profile yet.