Luis Alfonso Martinez
LATAM GTM @ Port.io | DevEx | Agentic SDLC | Developer Portals
ex-Google
ex-AT&TGTM Index
- PORT.IOJOB
- LATAM GTM Lead4M
LATAM GTM Lead
Port.io
- EGENJOB
- AI GTM Strategy Lead - Ban…11M
AI GTM Strategy Lead - Banking, Financial Services & Insurance (BFSI)
Egen
Direct the leading Go-to-Market (GTM) strategy for Egen’s AI Financial Services implementation practice. My focus is architecting the bridge between Egen’s engineering integration excellence (Cloud, Data, AI) and the high-stakes transformation needs of the BFSI sector.
- Founding Team - GTM Sr. Sp…6M
Founding Team - GTM Sr. Specialist
Egen
Founding member of the Business Development team. Built the outbound sales engine and accelerated the Google Cloud alliance from the ground up. - Launch & Execution: Designed and launched leading outbound strategy to catalyze Cloud, Data, & AI integration projects; managing full-cycle sales (qualification to contract) to source net-new logos. - Pipeline Development: Validated the Egen value prop across diverse industries, driving executive buy-in and establishing the foundational sales motion. - Google Cloud Alliance: Served as a primary liaison for the "Premier Partner" relationship with Google Cloud; aligned joint GTM motions with GCP Field Sales to uncover strategic opportunities.
- GOOGLEJOB
- AI GTM Operations - Strate…5M
AI GTM Operations - Strategic Pursuits
Google
• Accelerate Cloud, Data, Web3, & AI/ML strategic partnerships with Google Cloud across all U.S. Markets & Segments—Enterprise, Select, Corp., SMB, Startups. • Support strategic growth of current + future GTM priorities at Google Cloud across all U.S. regions (East, West, & Central).
- Digital Transformation - U…1Y 3M
Digital Transformation - U.S. Startups
Google
• Support growth of emerging Startups across all U.S. regions (East, Central, & West) through engineering + financial resources on high-potential initiatives. • Work closely with CxOs supporting development of Cloud Computing, Data Engineering, and AI/ML projects + tools.
- AT&TJOB
- Fiber Account Executive4M
Fiber Account Executive
AT&T
- Work with businesses to develop their IT infrastructure. - Manage accounts across multiple cities and provide support to customers. - Perform consultations to uncover business needs and determine solutions.
- B2B Sales Academy Extern0M
B2B Sales Academy Extern
AT&T
• Selected to attend the first iteration of the AT&T B2B Sales Academy to acquire comprehensive sales, business, and people training. • Completed entry-level training in prospecting, cold calling, customer consultations, solution presentation, overcoming objections and closing sales. • Was 1/3 members awarded for active participation and engagement throughout the Academy.
- YOUTUBEJOB
- Dir/Producer/Editor/Host/A…3M
Director/Producer/Editor/Host/Admin
YouTube
• Head of production: Arranged the location, date, set-up, scenery, and guests of every upcoming episode. • Direction: Directed the photography, lighting, and audio equipment for/of every episode. • Editor: Edited all of the technical and post-production elements of the show such as the audio, video, photography, and digital advertising for social media platforms. • Digital Marketing: Created, planned, and executed the promotional campaigns and PR material (clips/reels/thumbnails/posts) for the show and its episodes. Maintained the social media presence/entity appended to it. • Host: Conducted the hosting of every episode. Engaged in conversations with guests and members of local South…
- Job: Google — AI GTM Operations - Strategic Pursuits · 2025-02 – 2025-07 · 5 mo — • Accelerate Cloud, Data, Web3, & AI/ML strategic partnerships with Google Cloud across all U.S. Markets & Segments—Enterprise, Select, Corp., SMB, Startups. • Support strategic growth of current + future GTM priorities at Google Cloud across all U.S. regions (East, West, & Central).
- Job: Google — Digital Transformation - U.S. Startups · 2023-11 – 2025-02 · 1y 3mo — • Support growth of emerging Startups across all U.S. regions (East, Central, & West) through engineering + financial resources on high-potential initiatives. • Work closely with CxOs supporting development of Cloud Computing, Data Engineering, and AI/ML projects + tools.
- Job: AT&T — Fiber Account Executive · 2023-06 – 2023-10 · 4 mo — - Work with businesses to develop their IT infrastructure. - Manage accounts across multiple cities and provide support to customers. - Perform consultations to uncover business needs and determine solutions.
- Job: Port.io — LATAM GTM Lead · 2026-06 – present · 2 mo
- Job: Egen — AI GTM Strategy Lead - Banking, Financial Services & Insurance (BFSI) · 2025-07 – 2026-06 · 11 mo — Direct the leading Go-to-Market (GTM) strategy for Egen’s AI Financial Services implementation practice. My focus is architecting the bridge between Egen’s engineering integration excellence (Cloud, Data, AI) and the high-stakes transformation needs of the BFSI sector.
- Job: YouTube — Director/Producer/Editor/Host/Admin · 2021-05 – 2021-08 · 3 mo — • Head of production: Arranged the location, date, set-up, scenery, and guests of every upcoming episode. • Direction: Directed the photography, lighting, and audio equipment for/of every episode. • Editor: Edited all of the technical and post-production elements of the show such as the audio, video, photography, and digital advertising for social media platforms. • Digital Marketing: Created, planned, and executed the promotional campaigns and PR material (clips/reels/thumbnails/posts) for the show and its episodes. Maintained the social media presence/entity appended to it. • Host: Conducted the hosting of every episode. Engaged in conversations with guests and members of local South…
- Job: Egen — Founding Team - GTM Sr. Specialist · 2025-07 – 2026-01 · 6 mo — Founding member of the Business Development team. Built the outbound sales engine and accelerated the Google Cloud alliance from the ground up. - Launch & Execution: Designed and launched leading outbound strategy to catalyze Cloud, Data, & AI integration projects; managing full-cycle sales (qualification to contract) to source net-new logos. - Pipeline Development: Validated the Egen value prop across diverse industries, driving executive buy-in and establishing the foundational sales motion. - Google Cloud Alliance: Served as a primary liaison for the "Premier Partner" relationship with Google Cloud; aligned joint GTM motions with GCP Field Sales to uncover strategic opportunities.
- Job: AT&T — B2B Sales Academy Extern · 2022-06 – 2022-06 · 0 mo — • Selected to attend the first iteration of the AT&T B2B Sales Academy to acquire comprehensive sales, business, and people training. • Completed entry-level training in prospecting, cold calling, customer consultations, solution presentation, overcoming objections and closing sales. • Was 1/3 members awarded for active participation and engagement throughout the Academy.
- School: The University of Texas Rio Grande Valley — Bachelor of Business Administration - BBA, International Business
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