Balajee RS
GTM, PMM @ Broccoli AI (YC, Khosla) | Adobe | Yale MBA | BITS Pilani Engineer
ex-AdobeHi there, I'm Balajee (RSB). I come from a tech and product background, with some form of experience in nearly every function at tech startups.
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Before my career in product, I designed a semiconductor chip at Texas Instruments. I've led multiple SaaS product launches in healthtech, edtech, gen-AI consumer tech, and ecommerce. I excel at building relationships, working with people, problem solving from first principles, understanding user behavior, making data driven decisions, and enabling my team to be their best while ensuring we have a good time :)
GTM Index
- BROCCOLI AIJOB
- GTM, PMM5M
GTM, Product Marketing
Broccoli AI
A bit of everything at Broccoli - AI workflows for the home services industry :)
- INBOX HEALTHJOB
- GTM Product Mgr1Y 1M
GTM Product Manager
Inbox Health
Hybrid between Product Manager and Product Marketer at Series B healthtech/fintech startup helping US clinics collect patient responsibility. Rolled out AI support to xx% of customer base, improved payment conversion rate by xx%, ran xx+ sales enablement sessions, ... A bit of everything including product strategy, voice of customer, competitor research, pricing, product metrics, positioning, sales enablement, and product launch/execution. And ping pong.
- ADOBEJOB
- Strategy and PMM Intern3M
Strategy and Product Marketing Intern
Adobe
GM-like role within the Digital Experiences org. Built strategy to grow revenues by 5% ($xx Mil.). Came up with product positioning to resolve revenue conflict among 3 products. 2nd place in the MBA Product Case competition and Hot Ones contest.
- CONNECTICUT INNOVATIONSJOB
- Venture2M
Venture
Connecticut Innovations
Tech and CPG deals, $500M AUM
- MUNAROJOB
- Product Mgr5M
Product Manager / Founder's Office
Munaro
Built a D2C ecommerce business from ground up - tech, ops, and other hats. Learnt how to sew in the process :)
- MEMORY LANEJOB
- Product Mgr2M
Product Manager
Memory Lane
[Acq. by Storied] Launched a generative AI driven audio-based interviewer platform in under 2 months. Idea of the product is to help reduce the distance between family members and help older adults feel more connected with their children and grand-children - a heartwarming mission :)
- TOPPRJOB
- Associate Product Mgr1Y
Associate Product Manager
Toppr
Equivalent of Khan Academy in India Users loved my team's products for the simple design/learning curve and for reducing the time they spent doing manual repetitive tasks. Highly cross-functional role with lots of collaboration and conflict.
- TEXAS INSTRUMENTSJOB
- Analog Design Intern5M
Analog Design Intern
Texas Instruments
Designed a voltage translator product as a part of the high volume sales product portfolio
- ATOMIONICSJOB
- Antenna Design Eng4M
Antenna Design Engineer
Atomionics
Designed RF antennas
- ALUMNI RELATIONS CELL, BITS PILANI K.K. BIRLA GOA CAMPUSJOB
- Coordinator1Y 1M
Coordinator
Alumni Relations Cell, BITS Pilani K.K. Birla Goa Campus
Increased funding by 400% YoY, launched the alumni mentorship program, organized 10+ events and 5+ conferences. My foray into non-technical roles and leadership.
- Job: Broccoli AI — GTM, Product Marketing · 2026-05 – present · 3 mo — A bit of everything at Broccoli - AI workflows for the home services industry :)
- Job: Inbox Health — GTM Product Manager · 2025-04 – 2026-05 · 1y 1mo — Hybrid between Product Manager and Product Marketer at Series B healthtech/fintech startup helping US clinics collect patient responsibility. Rolled out AI support to xx% of customer base, improved payment conversion rate by xx%, ran xx+ sales enablement sessions, ... A bit of everything including product strategy, voice of customer, competitor research, pricing, product metrics, positioning, sales enablement, and product launch/execution. And ping pong.
- Job: Adobe — Strategy and Product Marketing Intern · 2024-05 – 2024-08 · 3 mo — GM-like role within the Digital Experiences org. Built strategy to grow revenues by 5% ($xx Mil.). Came up with product positioning to resolve revenue conflict among 3 products. 2nd place in the MBA Product Case competition and Hot Ones contest.
- Job: Connecticut Innovations — Venture · 2024-03 – 2024-05 · 2 mo — Tech and CPG deals, $500M AUM
- Job: Munaro — Product Manager / Founder's Office · 2023-09 – 2024-02 · 5 mo — Built a D2C ecommerce business from ground up - tech, ops, and other hats. Learnt how to sew in the process :)
- Job: Memory Lane — Product Manager · 2023-06 – 2023-08 · 2 mo — [Acq. by Storied] Launched a generative AI driven audio-based interviewer platform in under 2 months. Idea of the product is to help reduce the distance between family members and help older adults feel more connected with their children and grand-children - a heartwarming mission :)
- Job: Toppr — Associate Product Manager · 2021-06 – 2022-06 · 1y — Equivalent of Khan Academy in India Users loved my team's products for the simple design/learning curve and for reducing the time they spent doing manual repetitive tasks. Highly cross-functional role with lots of collaboration and conflict.
- Job: Texas Instruments — Analog Design Intern · 2020-07 – 2020-12 · 5 mo — Designed a voltage translator product as a part of the high volume sales product portfolio
- Job: Atomionics — Antenna Design Engineer · 2020-03 – 2020-07 · 4 mo — Designed RF antennas
- Job: Alumni Relations Cell, BITS Pilani K.K. Birla Goa Campus — Coordinator · 2019-04 – 2020-05 · 1y 1mo — Increased funding by 400% YoY, launched the alumni mentorship program, organized 10+ events and 5+ conferences. My foray into non-technical roles and leadership.
- School: Yale School of Management — Master of Business Administration - MBA
- School: Birla Institute of Technology and Science, Pilani — Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
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