Rahul Shah
Category & Product GTM @ Swiggy || Ex ITC || Ex Perfetti Van Melle, India || NMIMS, Mumbai || Ex MAQ Software
In Aug 25, Rahul pivoted to growing the P&L of General Merchandise and Digital Products & Services Category portfolios at Swiggy.
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From Jan 22 to Jul 25, Rahul was leading the Instamart (IM) and Dineout GTM charter by managing a team of 3 Senior Managers to launch and scale up products for India’s leading food ordering and delivery platform Swiggy. From July 17 to Jan 22, Rahul was responsible for building the OGP ( Oral Gratification Products) and NGP ( New Generation Products) business of ITC keeping consumers at the core. Before MBA, Rahul worked for ~2 years as a backend developer with MAQ Software, Hyderabad. Key Skills learnt over time: a) Swiggy ( Consumer Tech Products)- P&L Management, Business Growth, Go To Market Planning & Execution, Product Understanding, Stakeholder Management, Proactive Risk Mitigation, Process Gap Optimisation b) ITC ( Consumer Retail Products) - Brand Management, P&L Management, Business Planning, Brand Communication, Digital Roadmaps c) MAQ Software - Strong Work Ethics d) Youtube - Stock Trading & Investments Education: MBA in Marketing - SVKM's NMIMS, Mumbai B Tech in CSE - WBUT, Kolkata A traveller at heart with a curious bent of mind.
GTM Index
- SWIGGYJOB
- General Mgr - Category1Y
General Manager - Category
Swiggy
- General Mgr - Product GTM3Y 6M
General Manager - Product Go To Market
Swiggy
- ITC LIMITEDJOB
- Senior Assistant Brand Mgr11M
Senior Assistant Brand Manager
ITC Limited
- Assistant Brand Mgr4Y 8M
Assistant Brand Manager
ITC Limited
- Assistant Mgr - Consumer I…8M
Assistant Manager - Consumer Insights
ITC Limited
- Assistant Branch Mgr (unde…9M
Assistant Branch Manager (under training)
ITC Limited
- NOT JUST MARKETING (NJM), NMIMS MUMBAIJOB
- Events and Operations Head10M
Events and Operations Head
Not Just Marketing (NjM), NMIMS Mumbai
- PERFETTI VAN MELLEJOB
- Summer Intern2M
Summer Intern
Perfetti Van Melle
- SVKM'S NARSEE MONJEE INSTITUTE OF MANAGEMENT STUDIES (NMIMS)JOB
- Junior Member, Not Just Mk…9M
Junior Member, Not Just Marketing, Marketing Cell, NMIMS Mumbai
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
- Junior Student Council Rep…7M
Junior Student Council Representative
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
- CHILD IN NEED INSTITUTE (CINI)JOB
- Winter Intern1M
Winter Intern
Child in Need Institute (CINI)
- MAQ SOFTWAREJOB
- Software Eng1Y 7M
Software Engineer
MAQ Software
- Job: MAQ Software — Software Engineer · 2012-09 – 2014-04
- Job: ITC Limited — Assistant Manager - Consumer Insights · 2017-08 – 2018-04
- Job: ITC Limited — Assistant Branch Manager (under training) · 2016-07 – 2017-04
- Job: SVKM's Narsee Monjee Institute of Management Studies (NMIMS) — Junior Member, Not Just Marketing, Marketing Cell, NMIMS Mumbai · 2014-06 – 2015-03
- Job: Perfetti Van Melle — Summer Intern · 2015-04 – 2015-06
- Job: SVKM's Narsee Monjee Institute of Management Studies (NMIMS) — Junior Student Council Representative · 2014-06 – 2015-01
- Job: Swiggy — General Manager - Category · 2025-08 – present
- Job: ITC Limited — Assistant Brand Manager · 2017-05 – 2022-01
- Job: Swiggy — General Manager - Product Go To Market · 2022-01 – 2025-07
- Job: Child in Need Institute (CINI) — Winter Intern · 2015-02 – 2015-03
- Job: Not Just Marketing (NjM), NMIMS Mumbai — Events and Operations Head · 2015-06 – 2016-04
- Job: ITC Limited — Senior Assistant Brand Manager · 2021-02 – 2022-01
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