Prasanna Seshasayee
Former Managing Director, GTM Strategy & Operations @ Google | Ex-McKinsey | Scaling Revenue Engines for Growth-Stage Tech
Google
ex-McKinsey & CompanyExecutive leader with 15+ years of experience in Go-to-Market (GTM) strategy, revenue operations, and commercialization across Google and McKinsey & Most recently served as Managing Director of GTM Strategy & Operations (Google Ads).
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Architected the product GTM strategy for the Ads business, directly influencing $XXX B+ in annual revenue and serving millions of global businesses. Led a world-class team responsible for end-to-end commercialization, from product prioritization and customer segmentation to sales operations and competitive Currently evaluating GTM leadership roles at growth-stage tech Core Competencies:Go-to-Market Strategy | Revenue Strategy & Operations | Customer Segmentation and Pipeline Management | Competitive Strategy | Incentives and Pricing | Sales Program Design | Revenue Growth and Revenue Optimization | Sales Forecasting | Customer Engagement | Product Activation and Commercialization | Zero-to-One Product Incubation | AI-driven Workflows and Optimization | Revenue Retention and LTV Optimization | Product Marketing and PMF | Business Strategy and Strategic Planning | Investment Planning and Forecasting, Resource Planning | Executive Leadership & Team Building | Change Management and Cross-functional Alignment | Salesforce Effectiveness | Executive Reporting and Governance | Business Model Re-engineering | Operational & Technology Transformation | Process Optimization and Process Standardization | Risk Management and Engineering | Crisis Management
GTM Index
- GOOGLEJOB
- Managing Dir, Product and…1Y 11M
Managing Director, Product and Sales GTM
Google
● Lead the product GTM strategy and operations for the SMB segment, driving $XXX B annual revenue and serving millions of businesses worldwide ● Lead teams responsible for product prioritization, sales incentive design and operations, specialists strategy, competitive intelligence, product incubation, analytics, tools, and infrastructure, organizational design and operations ● Co-lead of first-of-its-kind AI-based sales workflows and tools initiative, delivering insights from millions of customer calls ● Lead strategic initiatives addressing sales incentives, customer and technical support, incentive design, sales tools and workflows
- Dir, Strategy & Operations…1Y
Director, Strategy & Operations, Sales and Product GTM
Google
- Dir, Global MidMarket Stra…3Y 4M
Director, Global MidMarket Strategy & Operations
Google
● Lead the strategy, operations, and planning for the Global MidMarket Revenue Program representing XXXX Googlers, and delivering $XX B in revenue for Google ● Set a new strategic vision and mission for the MidMarket program focused on transformational selling; successfully executed multi-year strategic vision delivering a cumulative $XX B of incremental impact ● Led the design and implementation of Sales roles, workflows & tools, incentives, go-to-market strategies - including key sales roles, creation of new sub-programs, deployment of customer segmentation, incentive models
- Head of Competitive strate…1Y 5M
Head of Competitive strategy and Product Incubation
Google
● Conceptualized, set up and scaled the competitive strategy capability for GCS ● Improved sales capabilities (25pp+) and competitive outcomes for global sales programs through product research, training (>2000 Googlers trained), high-touch consultations, tools, and collateral; sales training and collateral ● Influenced the development and prioritization of new strategic Ads products ● Revamped the Product Incubation team and expanded focus to new product and go-to-market incubation
- Strategy and Operations1Y 10M
Strategy and Operations
Google
- MCKINSEY & COMPANYJOB
- Engagement Mgr2Y
Engagement Manager
McKinsey & Company
● Expertise in financial services (P&C Insurance, Life Insurance, Asset management), Technology, Retail, Consumer industries ● Led several strategy and operations engagements for global (Fortune 100) clients; work included sales program design, sales force effectiveness, business model re-engineering, operational & technology transformation, risk management and engineering ● Co-led McKinsey’s North American Insurance CEO roundtable; co-led knowledge initiatives on marketing and distribution
- Associate2Y 2M
Associate
McKinsey & Company
- THE UNIVERSITY OF CHICAGO BOOTH SCHOOL OF BUSINESSJOB
- Graduate Student1Y 11M
Graduate Student
The University of Chicago Booth School of Business
● Master of Business Administration with High Honors (Top 5%) Sep 2010 – Jun 2012 ● Concentrations in Economics, Finance, Accounting, Entrepreneurship ● Recipient of the O’Brien Family Fellowship – awarded to a single student for distinguished academic performance and leadership ● Dean’s Honor’s List recipient in all six quarters of MBA study ● Elected President of student cohort and member of Graduate Business Council
- DELOITTEJOB
- Summer Associate2M
Summer Associate
Deloitte
Management Consulting - Strategic sourcing engagement for a leading consumer products company to achieve $5M+ savings through a combination of demand rationalization, supply management and process standardization
- AVALON CONSULTINGJOB
- Associate Consultant2Y
Associate Consultant
Avalon Consulting
Management consultant with experience in entry strategy, growth strategy, franchising, investment strategy, customer management
- ABBJOB
- Site Mgr, Project Eng1Y 11M
Site Manager, Project Engineer
ABB
Managed building automation projects
- Job: Google — Managing Director, Product and Sales GTM · 2024-05 – 2026-04 · 1y 11mo — ● Lead the product GTM strategy and operations for the SMB segment, driving $XXX B annual revenue and serving millions of businesses worldwide ● Lead teams responsible for product prioritization, sales incentive design and operations, specialists strategy, competitive intelligence, product incubation, analytics, tools, and infrastructure, organizational design and operations ● Co-lead of first-of-its-kind AI-based sales workflows and tools initiative, delivering insights from millions of customer calls ● Lead strategic initiatives addressing sales incentives, customer and technical support, incentive design, sales tools and workflows
- Job: Google — Director, Strategy & Operations, Sales and Product GTM · 2023-05 – 2024-05 · 1y
- Job: Google — Director, Global MidMarket Strategy & Operations · 2020-01 – 2023-05 · 3y 4mo — ● Lead the strategy, operations, and planning for the Global MidMarket Revenue Program representing XXXX Googlers, and delivering $XX B in revenue for Google ● Set a new strategic vision and mission for the MidMarket program focused on transformational selling; successfully executed multi-year strategic vision delivering a cumulative $XX B of incremental impact ● Led the design and implementation of Sales roles, workflows & tools, incentives, go-to-market strategies - including key sales roles, creation of new sub-programs, deployment of customer segmentation, incentive models
- Job: Google — Head of Competitive strategy and Product Incubation · 2018-08 – 2020-01 · 1y 5mo — ● Conceptualized, set up and scaled the competitive strategy capability for GCS ● Improved sales capabilities (25pp+) and competitive outcomes for global sales programs through product research, training (>2000 Googlers trained), high-touch consultations, tools, and collateral; sales training and collateral ● Influenced the development and prioritization of new strategic Ads products ● Revamped the Product Incubation team and expanded focus to new product and go-to-market incubation
- Job: Google — Strategy and Operations · 2016-10 – 2018-08 · 1y 10mo
- Job: McKinsey & Company — Engagement Manager · 2014-10 – 2016-10 · 2y — ● Expertise in financial services (P&C Insurance, Life Insurance, Asset management), Technology, Retail, Consumer industries ● Led several strategy and operations engagements for global (Fortune 100) clients; work included sales program design, sales force effectiveness, business model re-engineering, operational & technology transformation, risk management and engineering ● Co-led McKinsey’s North American Insurance CEO roundtable; co-led knowledge initiatives on marketing and distribution
- Job: McKinsey & Company — Associate · 2012-08 – 2014-10 · 2y 2mo
- Job: The University of Chicago Booth School of Business — Graduate Student · 2010-09 – 2012-08 · 1y 11mo — ● Master of Business Administration with High Honors (Top 5%) Sep 2010 – Jun 2012 ● Concentrations in Economics, Finance, Accounting, Entrepreneurship ● Recipient of the O’Brien Family Fellowship – awarded to a single student for distinguished academic performance and leadership ● Dean’s Honor’s List recipient in all six quarters of MBA study ● Elected President of student cohort and member of Graduate Business Council
- Job: Deloitte — Summer Associate · 2011-06 – 2011-08 · 2 mo — Management Consulting - Strategic sourcing engagement for a leading consumer products company to achieve $5M+ savings through a combination of demand rationalization, supply management and process standardization
- Job: Avalon Consulting — Associate Consultant · 2008-07 – 2010-07 · 2y — Management consultant with experience in entry strategy, growth strategy, franchising, investment strategy, customer management
- Job: ABB — Site Manager, Project Engineer · 2007 – 2008 · 1y — Managed building automation projects
- School: The University of Chicago Booth School of Business — MBA, Economics, Finance, Strategy
- School: University of Chicago — MBA, Finance, Economics, Entrepreneurship, Accounting
- School: Anna University Chennai — BE, Engineering- Electronics
- School: Vidya Mandir Senior Secondary School — School, Science
Skills
Playbooks
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