Orion Pelausa, MBA ☁️
Go-To-Market @ AWS ☁️
Amazon Web Services (AWS)
ex-AmazonSales and GTM strategist with 10+ years of experience driving revenue growth, customer acquisition, and market expansion across technology, SaaS, and enterprise sectors.
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Currently developing go-to-market strategy at scale for AWS Application Modernization, helping customers accelerate their cloud journeys through data-driven GTM motions and field enablement. Proven track record of building and scaling partner ecosystems, leading high-impact strategic accounts, and executing go-to-market strategies that accelerate business transformation. Recognized for forging executive-level relationships, aligning complex solutions to customer outcomes, and delivering measurable results across cloud, AI, and enterprise technology.
GTM Index
- AMAZON WEB SERVICES (AWS)JOB
- Strategic ISV Account Mgr11M
Strategic ISV Account Manager
Amazon Web Services (AWS)
Own and grow a portfolio of strategic Independent Software Vendor (ISV) accounts, serving as a trusted business partner to executive stakeholders and driving cloud adoption, revenue growth, and long-term platform alignment on AWS. - Lead executive relationships and develop joint go-to-market strategies with ISV leadership. - Drive revenue, consumption, and marketplace growth across priority ISV accounts. - Build and execute account plans in collaboration with Solutions Architects, Partner teams, and specialist orgs.
- Partner Territory Mgr2Y 11M
Partner Territory Manager
Amazon Web Services (AWS)
Leading AWS’s Business Acceleration Initiative across multiple states and industries, driving revenue growth and partner-led customer acquisition. - Achieved 108.5% of $17.2m revenue goal, exceeding performance benchmarks. - Executed go-to-market strategies with strategic partners focused on AI/ML, modernization, and compliance solutions. - Managed co-selling, pipeline development, and partner enablement to expand AWS adoption and accelerate territory growth. - Mentored sales teams and aligned regional initiatives with AWS’s broader business objectives.
- GTM Specialist7M
GTM Specialist
Amazon Web Services (AWS)
Shaping large-scale GTM motions for AWS Application Modernization to drive customer adoption and business outcomes. - Develop and execute go-to-market strategy at scale for AWS Application Modernization and container services - Build GTM motions that drive customer adoption and accelerate cloud modernization journeys - Partner cross-functionally across the Worldwide Specialist Organization to shape large-scale field enablement and customer engagement initiatives - Drive strategic alignment between product, field, and marketing teams to maximize pipeline and revenue impact
- AMAZONJOB
- Strategic Account Executive2Y 11M
Strategic Account Executive
Amazon
Managed a strategic annual quota, achieving 178% attainment and driving 41% YoY revenue growth across PC and Gaming categories. - Led full-cycle enterprise sales, developing tailored go-to-market strategies and launching brands into new categories. - Directed complex, cross-functional projects integrating marketing, analytics, and operations to accelerate brand adoption. - Recognized for sales leadership, strategic execution, and consistent overperformance in competitive markets.
- BLACKBAUDJOB
- Senior Dir, Enterprise Sales1Y 11M
Senior Director, Enterprise Sales
Blackbaud
Drove enterprise sales strategy within the financial services segment, securing new logos and expanding strategic relationships. - Delivered 27% sales growth and a 22% increase in program adoption through targeted business development. - Built solution-based engagements aligning client challenges with SaaS education technology offerings. - Partnered with executive decision-makers in large, matrixed organizations to drive deal velocity and long-term success.
- EXPLORELEARNINGJOB
- Territory Mgr2Y 11M
Territory Manager
ExploreLearning
Owned the entire Canadian territory, independently managing all sales and customer success initiatives. - Achieved 333% market growth and 191% quota attainment through strategic expansion and provincial contracts. - Directed the full sales and contract lifecycle, including MSAs, privacy reviews, and vendor negotiations. - Recognized for sales acumen and operational excellence in managing a large, complex cross-border territory.
- EQUIFAXJOB
- Account Executive2Y 11M
Account Executive
Equifax
Generated new business through consultative selling and strategic account management within financial and automotive sectors. - Achieved 106% quota attainment and expanded portfolio revenue through tailored credit and data solutions. - Built and maintained executive-level relationships to ensure satisfaction and long-term retention.
- CDYNE CORPORATIONJOB
- Account Executive2Y 11M
Account Executive
CDYNE Corporation
Founding member of the U.S. sales team, building the go-to-market motion for a communication API SaaS platform. - Achieved 108% quota attainment, establishing new business across healthcare, fintech, and education verticals. - Developed outbound strategies and account targeting frameworks to drive pipeline growth and early-stage revenue. - Recognized for consultative sales excellence and contributions to company launch success.
- Job: Amazon Web Services (AWS) — GTM Specialist · 2026 – present — Shaping large-scale GTM motions for AWS Application Modernization to drive customer adoption and business outcomes. - Develop and execute go-to-market strategy at scale for AWS Application Modernization and container services - Build GTM motions that drive customer adoption and accelerate cloud modernization journeys - Partner cross-functionally across the Worldwide Specialist Organization to shape large-scale field enablement and customer engagement initiatives - Drive strategic alignment between product, field, and marketing teams to maximize pipeline and revenue impact
- Job: Amazon Web Services (AWS) — Strategic ISV Account Manager · 2026 – 2026 — Own and grow a portfolio of strategic Independent Software Vendor (ISV) accounts, serving as a trusted business partner to executive stakeholders and driving cloud adoption, revenue growth, and long-term platform alignment on AWS. - Lead executive relationships and develop joint go-to-market strategies with ISV leadership. - Drive revenue, consumption, and marketplace growth across priority ISV accounts. - Build and execute account plans in collaboration with Solutions Architects, Partner teams, and specialist orgs.
- Job: Amazon Web Services (AWS) — Partner Territory Manager · 2024 – 2026 — Leading AWS’s Business Acceleration Initiative across multiple states and industries, driving revenue growth and partner-led customer acquisition. - Achieved 108.5% of $17.2m revenue goal, exceeding performance benchmarks. - Executed go-to-market strategies with strategic partners focused on AI/ML, modernization, and compliance solutions. - Managed co-selling, pipeline development, and partner enablement to expand AWS adoption and accelerate territory growth. - Mentored sales teams and aligned regional initiatives with AWS’s broader business objectives.
- Job: Amazon — Strategic Account Executive · 2022 – 2024 — Managed a strategic annual quota, achieving 178% attainment and driving 41% YoY revenue growth across PC and Gaming categories. - Led full-cycle enterprise sales, developing tailored go-to-market strategies and launching brands into new categories. - Directed complex, cross-functional projects integrating marketing, analytics, and operations to accelerate brand adoption. - Recognized for sales leadership, strategic execution, and consistent overperformance in competitive markets.
- Job: Blackbaud — Senior Director, Enterprise Sales · 2021 – 2022 — Drove enterprise sales strategy within the financial services segment, securing new logos and expanding strategic relationships. - Delivered 27% sales growth and a 22% increase in program adoption through targeted business development. - Built solution-based engagements aligning client challenges with SaaS education technology offerings. - Partnered with executive decision-makers in large, matrixed organizations to drive deal velocity and long-term success.
- Job: ExploreLearning — Territory Manager · 2019 – 2021 — Owned the entire Canadian territory, independently managing all sales and customer success initiatives. - Achieved 333% market growth and 191% quota attainment through strategic expansion and provincial contracts. - Directed the full sales and contract lifecycle, including MSAs, privacy reviews, and vendor negotiations. - Recognized for sales acumen and operational excellence in managing a large, complex cross-border territory.
- Job: Equifax — Account Executive · 2015 – 2017 — Generated new business through consultative selling and strategic account management within financial and automotive sectors. - Achieved 106% quota attainment and expanded portfolio revenue through tailored credit and data solutions. - Built and maintained executive-level relationships to ensure satisfaction and long-term retention.
- Job: CDYNE Corporation — Account Executive · 2013 – 2015 — Founding member of the U.S. sales team, building the go-to-market motion for a communication API SaaS platform. - Achieved 108% quota attainment, establishing new business across healthcare, fintech, and education verticals. - Developed outbound strategies and account targeting frameworks to drive pipeline growth and early-stage revenue. - Recognized for consultative sales excellence and contributions to company launch success.
- School: William & Mary – Raymond A. Mason School of Business — Master of Business Administration - MBA, Business Administration and Management, General
- School: The George Washington University — Education Specialist - Ed.S., Educational Leadership
- School: Old Dominion University — Master of Science in Education (M.S.Ed.)
- School: Virginia Commonwealth University — Bachelor of Arts (B.A.), History
Skills
Playbooks
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