Omesiri Kabaide π§²
Senior GTM Engineer & Clay Club Host | I build outbound & revenue systems that run themselves.
I'm a GTM & Workflow Engineer passionate about simplifying complex sales processes through automation and AI. With over 4 years of experience in B2B sales and business development, I've learned that the most effective strategies often stem from simplicity and clarity.
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I specialize in crafting scalable outreach systems that prioritize relevance and efficiency. By leveraging tools like Clay, Make, and Instantly, I design workflows that enable sales teams to focus on meaningful conversations rather than manual tasks. One principle I firmly believe in: "If you're going to lose a deal, lose fast." This mindset has allowed me to optimize pipelines, shorten sales cycles, and build trust with prospects by focusing on alignment and value. Beyond my role, I co-host Clay Club Lagos, where we explore innovative GTM strategies and share insights on automation and personalization. Specialties: GTM Strategy & Execution Workflow Automation CRM Enrichment Cold Email Personalization Sales Enablement Let's connect if you're interested in transforming your sales processes through smart automation and strategic GTM planning.
GTM Index
- C17 LABJOB
- Senior GTM Eng9M
Senior GTM Engineer
C17 Lab
Led GTM systems for multiple B2B clients, owning architecture, implementation, deliverability, and automation across 1000+ live campaigns and 50,000+ weekly sends.
- GTM Eng5M
GTM Engineer
C17 Lab
- CLAYJOB
- Clay Club Host1Y 7M
Clay Club Host
Clay
- Data Contractor3M
Data Contractor
Clay
- READY SET LEADSJOB
- GTM Eng6M
GTM Engineer
Ready Set Leads
Wrote and ran email campaigns averaging 5.5% response and over 45% positive replies across 10 concurrent clients.
- SHUTTLERSJOB
- Sales Lead6M
Sales Lead
Shuttlers
Rebuilt the CRM around the team's sales process, redesigning fields, stages, and reporting to sharpen pipeline visibility and forecasting.
- VOLLEYJOB
- Senior BD Representative1Y 8M
Senior Business Development Representative
Volley
Provided instrumental support to the BDR team, ensuring the delivery of high-quality work and fostering a culture of excellence. Conducted comprehensive analysis of market trends and outreach activities, leveraging insights to envision, shape, and identify strategic opportunities in the dynamic US and Canadian markets. Facilitated continuous learning and development initiatives for the BDRs, contributing to their professional growth and enhancing overall team effectiveness. Pioneered the development of innovative techniques to discern patterns in prospecting, optimizing the identification of ideal fits for outbound campaigns. Maintained clear and effective communication with clients, ofβ¦
- BD Representative7M
Business Development Representative
Volley
Conducted thorough prospect research, pinpointing strategic opportunities for outreach and market penetration. Successfully scheduled and secured 80+ meetings by June 2022, showcasing adept organizational and communication skills. Consistently surpassed quotas by effectively engaging Fortune 500 Directors, VPs, startup founders, and VCs, demonstrating a versatile and impactful outreach approach. Identified and pursued lucrative business opportunities across diverse accounts in high-impact SaaS platforms, showcasing adaptability and industry knowledge. Achieved outstanding campaign metrics, including an impressive 82% open rate and a 38% reply rate, attesting to the effectiveness of communicβ¦
- SUSSJOB
- Co-Founder11M
Co-Founder
Suss
- OPTISOFT TECHNOLOGY COMPANYJOB
- Sales & BD Strategist1Y 4M
Sales & Business Development Strategist
Optisoft Technology Company Ltd
Collaborated closely with the Engineering team to develop innovative software solutions, spanning bill payment products, e-commerce, real-estate management software, and inventory management. Partnered with other tech and Fintech companies using their APIs to deliver additional services to in-house products. Took charge of creating impactful presentation slides, proposals, and successful sales strategies aligned with company Objectives and Key Results (OKRs), consistently achieving milestones within strict timelines. Spearheaded the launch and growth of the EasyGo Fintech Product, expanding the customer base from 0 to 100 agents. Planned, designed, and executed comprehensive marketing cβ¦
- PAGE FINANCIALSJOB
- Loan Analyst11M
Loan Analyst
Page Financials
- RENMONEYJOB
- Data Entry Representative3M
Data Entry Representative
Renmoney
- Job: Optisoft Technology Company Ltd β Sales & Business Development Strategist Β· 2020-07 β 2021-11 Β· 1y 4mo β Collaborated closely with the Engineering team to develop innovative software solutions, spanning bill payment products, e-commerce, real-estate management software, and inventory management. Partnered with other tech and Fintech companies using their APIs to deliver additional services to in-house products. Took charge of creating impactful presentation slides, proposals, and successful sales strategies aligned with company Objectives and Key Results (OKRs), consistently achieving milestones within strict timelines. Spearheaded the launch and growth of the EasyGo Fintech Product, expanding the customer base from 0 to 100 agents. Planned, designed, and executed comprehensive marketing cβ¦
- Job: Suss β Co-Founder Β· 2021-09 β 2022-08 Β· 11 mo
- Job: Volley β Senior Business Development Representative Β· 2022-07 β 2024-03 Β· 1y 8mo β Provided instrumental support to the BDR team, ensuring the delivery of high-quality work and fostering a culture of excellence. Conducted comprehensive analysis of market trends and outreach activities, leveraging insights to envision, shape, and identify strategic opportunities in the dynamic US and Canadian markets. Facilitated continuous learning and development initiatives for the BDRs, contributing to their professional growth and enhancing overall team effectiveness. Pioneered the development of innovative techniques to discern patterns in prospecting, optimizing the identification of ideal fits for outbound campaigns. Maintained clear and effective communication with clients, ofβ¦
- Job: Shuttlers β Sales Lead Β· 2024-04 β 2024-10 Β· 6 mo β Rebuilt the CRM around the team's sales process, redesigning fields, stages, and reporting to sharpen pipeline visibility and forecasting.
- Job: Page Financials β Loan Analyst Β· 2019-09 β 2020-08 Β· 11 mo
- Job: Renmoney β Data Entry Representative Β· 2019-01 β 2019-04 Β· 3 mo
- Job: C17 Lab β GTM Engineer Β· 2025-07 β 2025-12 Β· 5 mo
- Job: Clay β Clay Club Host Β· 2025-03 β present Β· 1y 5mo
- Job: Volley β Business Development Representative Β· 2021-11 β 2022-06 Β· 7 mo β Conducted thorough prospect research, pinpointing strategic opportunities for outreach and market penetration. Successfully scheduled and secured 80+ meetings by June 2022, showcasing adept organizational and communication skills. Consistently surpassed quotas by effectively engaging Fortune 500 Directors, VPs, startup founders, and VCs, demonstrating a versatile and impactful outreach approach. Identified and pursued lucrative business opportunities across diverse accounts in high-impact SaaS platforms, showcasing adaptability and industry knowledge. Achieved outstanding campaign metrics, including an impressive 82% open rate and a 38% reply rate, attesting to the effectiveness of communicβ¦
- Job: Ready Set Leads β GTM Engineer Β· 2025-01 β 2025-07 Β· 6 mo β Wrote and ran email campaigns averaging 5.5% response and over 45% positive replies across 10 concurrent clients.
- Job: Clay β Data Contractor Β· 2024-08 β 2024-11 Β· 3 mo
- Job: C17 Lab β Senior GTM Engineer Β· 2026-01 β present Β· 7 mo β Led GTM systems for multiple B2B clients, owning architecture, implementation, deliverability, and automation across 1000+ live campaigns and 50,000+ weekly sends.
- School: University of East London β Master of Business Administration - MBA
- School: University of Lagos β Bachelor's degree, Economics
- School: University of Lagos β Diploma in Information Technology
- School: University of Lagos β Bachelor of Science, Economics
Skills
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