Mikhail Chayka
Commercial, Consumer, and Channel Sales Leader | Go-To-Market Strategy | Strategy Director | Operations Director | Product Marketing Director
ex-HPSales leader with a proven track record of building powerful teams and driving sales growth and profitability. Decades of experience leading sales teams to build worldwide and country-specific routes to market, develop channels and partner sales strategies.
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With Worldwide GTM Strategy Director experience focused on Commercial, Consumer, and Channel Sales, and a background in PC Sales and Product Marketing, I bring a wealth of expertise and a global perspective. My career is defined by my ability to craft and execute business strategies that drive sales and profitability while securing a competitive advantage in diverse markets. My multilingual proficiency complements my role as a strategic leader, empowering me to guide diverse international teams toward unified success. I am now looking to bring this blend of sales leadership and strategic acumen to new challenges and opportunities.
GTM Index
- QUALCOMMJOB
- Dir, GTM Finance1Y
Director, GTM Finance
Qualcomm
- HPJOB
- Senior Dir, Volume Pricing…7M
Senior Director, Volume Pricing: Transformation & Operations
HP
Orchestrating global pricing operations and leading transformation initiatives to streamline processes, accelerate delivery of competitive pricing to partners, and drive scalable business growth. Modernizing Volume Pricing to enhance efficiency and support long-term growth
- INTEL CORPORATIONJOB
- WW GTM and Pricing Dir2Y 5M
WW Go-to-Market and Pricing Director
Intel Corporation
Architected investments strategies to win market share while preserving Intel’s margin Led the team of managers responsible for sales strategies in Commercial, Education, Government, Consumer, and Gaming segments generating ~$30B annually. Oversee budget of >$1B. Shaped the GTM strategy to foster strategic partnerships with key OEMs, as well as Microsoft Windows and Google Chrome groups, maximizing Intel’s market presence and accelerating sales. Career Highlights: Developed the price-increase strategy for consumer and commercial segments resulting in a 2% increase in average sales price despite the competition price drop. Managed team to hold commercial market share, increase sales of…
- Microsoft Account Pricing…1Y 11M
Microsoft Account Pricing Director
Intel Corporation
Led Go-To-Market programs development with Windows Group to co-sell Intel/Windows based PC Developed Intel’s pricing strategies to accelerate growth with Microsoft Surface and capture market share in strategic areas Career Highlights: Developed the pricing strategy to incentivize Microsoft Surface to adopt Intel Evo platform Restructured co-sell programs with Microsoft Windows to align companies’ focuses and reach ROI>10x Formulated competitive responses and strategic offerings for key tenders within the Large Enterprise and government segments.
- WW Consumer GTM and Pricin…6Y 7M
WW Consumer Go-to-Market and Pricing Director
Intel Corporation
- Sales Dir Russia/CIS6Y 5M
Sales Director Russia/CIS
Intel Corporation
Led the sales organization for Russia/Ukraine/Kazakhstan/rest of CIS Built a distribution and channel network that delivered over $1B in annual revenue. Achieved high-profile design wins and established new lines of business Career Highlights: Formed the high-performing team of approximately 40 professionals to create and capture business opportunities in 12 countries. Successfully administered and delivered nine-digit billings annually by managing return sales back to growth after the 2008 economic dip. Developed server, IoT, and networking business in the High-Performance Computing and IP data center segment, and positioned Russian customers to win the lion’s share of business with ov…
- PMM5M
Product Marketing Manager
Intel Corporation
Conceptualized worldwide go-to-market plans for channel Notebooks and All-In-One PC based on Intel processors
- Channel Business Mgr2Y 9M
Channel Business Manager
Intel Corporation
Russia Sales Director, delivered 4 years of consecutive growth.
- EMEA Distribution program…6M
EMEA Distribution program manager
Intel Corporation
Architected and launched two-tier distribution program in EMEA, increasing customer reach and generating hundreds of millions of dollars in incremental revenue.
- Field Sales Office Dir1Y 11M
Field Sales Office Director
Intel Corporation
Established and led field sales office. Coordinated sales activities with R&D group co-located in the region
- Field Sales Eng3Y 9M
Field Sales Engineer
Intel Corporation
Key Accounts Manager
- Job: Qualcomm — Director, GTM Finance · 2025-10 – present · 10 mo
- Job: HP — Senior Director, Volume Pricing: Transformation & Operations · 2025-01 – 2025-08 · 7 mo — Orchestrating global pricing operations and leading transformation initiatives to streamline processes, accelerate delivery of competitive pricing to partners, and drive scalable business growth. Modernizing Volume Pricing to enhance efficiency and support long-term growth
- Job: Intel Corporation — WW Go-to-Market and Pricing Director · 2022-01 – 2024-06 · 2y 5mo — Architected investments strategies to win market share while preserving Intel’s margin Led the team of managers responsible for sales strategies in Commercial, Education, Government, Consumer, and Gaming segments generating ~$30B annually. Oversee budget of >$1B. Shaped the GTM strategy to foster strategic partnerships with key OEMs, as well as Microsoft Windows and Google Chrome groups, maximizing Intel’s market presence and accelerating sales. Career Highlights: Developed the price-increase strategy for consumer and commercial segments resulting in a 2% increase in average sales price despite the competition price drop. Managed team to hold commercial market share, increase sales of…
- Job: Intel Corporation — Microsoft Account Pricing Director · 2021-05 – 2023-04 · 1y 11mo — Led Go-To-Market programs development with Windows Group to co-sell Intel/Windows based PC Developed Intel’s pricing strategies to accelerate growth with Microsoft Surface and capture market share in strategic areas Career Highlights: Developed the pricing strategy to incentivize Microsoft Surface to adopt Intel Evo platform Restructured co-sell programs with Microsoft Windows to align companies’ focuses and reach ROI>10x Formulated competitive responses and strategic offerings for key tenders within the Large Enterprise and government segments.
- Job: Intel Corporation — Sales Director Russia/CIS · 2009-01 – 2015-06 · 6y 5mo — Led the sales organization for Russia/Ukraine/Kazakhstan/rest of CIS Built a distribution and channel network that delivered over $1B in annual revenue. Achieved high-profile design wins and established new lines of business Career Highlights: Formed the high-performing team of approximately 40 professionals to create and capture business opportunities in 12 countries. Successfully administered and delivered nine-digit billings annually by managing return sales back to growth after the 2008 economic dip. Developed server, IoT, and networking business in the High-Performance Computing and IP data center segment, and positioned Russian customers to win the lion’s share of business with ov…
- Job: Intel Corporation — Product Marketing Manager · 2012-01 – 2012-06 · 5 mo — Conceptualized worldwide go-to-market plans for channel Notebooks and All-In-One PC based on Intel processors
- Job: Intel Corporation — Channel Business Manager · 2006-04 – 2009-01 · 2y 9mo — Russia Sales Director, delivered 4 years of consecutive growth.
- Job: Intel Corporation — EMEA Distribution program manager · 2008-04 – 2008-10 · 6 mo — Architected and launched two-tier distribution program in EMEA, increasing customer reach and generating hundreds of millions of dollars in incremental revenue.
- Job: Intel Corporation — Field Sales Office Director · 2004-05 – 2006-04 · 1y 11mo — Established and led field sales office. Coordinated sales activities with R&D group co-located in the region
- Job: Intel Corporation — Field Sales Engineer · 2001-08 – 2005-05 · 3y 9mo — Key Accounts Manager
- Job: Intel Corporation — WW Consumer Go-to-Market and Pricing Director · 2015-06 – 2022-01 · 6y 7mo
- School: Novosibirsk State University (NSU) — Master of Science - MS, RF Electronics
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