Megan Wells
Senior Product Marketing Manager | AI & Voice AI | B2B SaaS GTM Strategy, Product Launches & Sales Enablement | Ex-Qualtrics, SAP
ex-Qualtrics
ex-SAPProduct marketer who genuinely enjoys the messy middle of getting products to market — aligning teams, pressure-testing the message, and figuring out how to make something complex actually click. Currently own PMM for Glia’s Voice AI and platform portfolios.
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Previously led product marketing for Qualtrics’ healthcare vertical, with earlier experience in launches and presales at SAP SuccessFactors. Focus areas: → Turning launches into real go-to-market moments — not just announcements, but things that actually drive adoption → Building enablement that leaves sales teams confident (not scrambling) → Translating customer insight into messaging that’s clear, practical, and easy to use Known for working cross-functionally, navigating ambiguity, and driving things forward in a way that keeps teams aligned and moving. Big on alignment, low on fluff, and care a lot about doing work that actually moves things forward!
GTM Index
- GLIAJOB
- Senior PMM, Voice AI1Y 9M
Senior Product Marketing Manager, Voice AI
Glia
- PMM II, Platform & Voice AI1Y 2M
Product Marketing Manager II, Platform & Voice AI
Glia
- QUALTRICSJOB
- PMM II, Industry5M
Product Marketing Manager II, Industry
Qualtrics
Drove GTM strategy for the healthcare industry vertical—managing 10+ annual launches from early access to customer adoption—and led the healthcare track at X4 (10K+ attendees), producing 8 sessions and a product keynote that influenced $16M in pipeline. Spearheaded an SDR outbound campaign by mining contacts and developing messaging and enablement assets, generating $2.5M+ in pipeline revenue at 152% of goal. Produced 15+ customer success stories in two quarters and executed 4 customer events touching $52M+ in pipeline with 50+ executive meetings.
- PMM, Employee Experience1Y 6M
Product Marketing Manager, Employee Experience
Qualtrics
- SAPJOB
- Solutions Eng, SAP Success…2Y 2M
Solutions Engineer, SAP SuccessFactors
SAP
Leverage storytelling and value messaging to demonstrate how SAP SuccessFactors HXM drives peak business performance. Collaborate with extended account teams to promote compelling customer engagements and demonstrations during active sales cycles and post sales cycles.
- SAP Academy for Presales7M
SAP Academy for Presales
SAP
Global accelerator program designed to teach skills for creative and effective solution engineer product demonstrations. Created and delivered engaging, high-impact, and memorable presentations to highlight solution benefits and business value
- Product Innovations GTM, S…1Y 4M
Product Innovations Go-to-Market, SAP SuccessFactors
SAP
The SAP SuccessFactors Product Innovation GTM team works to launch, incubate and scale the SAP SuccessFactors innovation portfolio.
- PENNSYLVANIA PAIN AND SPINE INSTITUTEJOB
- Associate1Y
Associate
Pennsylvania Pain and Spine Institute
- Job: Glia — Senior Product Marketing Manager, Voice AI · 2025-01 – present · 1y 7mo
- Job: Glia — Product Marketing Manager II, Platform & Voice AI · 2023-10 – 2024-12 · 1y 2mo
- Job: Qualtrics — Product Marketing Manager II, Industry · 2023-05 – 2023-10 · 5 mo — Drove GTM strategy for the healthcare industry vertical—managing 10+ annual launches from early access to customer adoption—and led the healthcare track at X4 (10K+ attendees), producing 8 sessions and a product keynote that influenced $16M in pipeline. Spearheaded an SDR outbound campaign by mining contacts and developing messaging and enablement assets, generating $2.5M+ in pipeline revenue at 152% of goal. Produced 15+ customer success stories in two quarters and executed 4 customer events touching $52M+ in pipeline with 50+ executive meetings.
- Job: Qualtrics — Product Marketing Manager, Employee Experience · 2021-11 – 2023-05 · 1y 6mo
- Job: SAP — Solutions Engineer, SAP SuccessFactors · 2019-09 – 2021-11 · 2y 2mo — Leverage storytelling and value messaging to demonstrate how SAP SuccessFactors HXM drives peak business performance. Collaborate with extended account teams to promote compelling customer engagements and demonstrations during active sales cycles and post sales cycles.
- Job: SAP — SAP Academy for Presales · 2019-09 – 2020-04 · 7 mo — Global accelerator program designed to teach skills for creative and effective solution engineer product demonstrations. Created and delivered engaging, high-impact, and memorable presentations to highlight solution benefits and business value
- Job: SAP — Product Innovations Go-to-Market, SAP SuccessFactors · 2018-05 – 2019-09 · 1y 4mo — The SAP SuccessFactors Product Innovation GTM team works to launch, incubate and scale the SAP SuccessFactors innovation portfolio.
- Job: Pennsylvania Pain and Spine Institute — Associate · 2017-05 – 2018-05 · 1y
- School: Penn State University — Bachelor's degree, Biobehavioral Health
Skills
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