Mayura Garg

Director of Marketing | GTM Strategy, Systems and Execution | Semiconductor, AI Infra, Data Center, Cybersecurity

San Francisco3.4k followers
Amhaniex-Keysight Technologiesex-CyCognito

An SDR who misses quota isn’t a number on a dashboard. They’re someone who has to figure out how to make a car payment.

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An AE with a weak pipeline isn’t “underperforming” — they’re worried about providing for their family in a way their LinkedIn profile will never say out loud. I think about that every time I build a GTM system. It’s the actual reason I care about AI — not because it’s the term on every job description right now, but because AI is the fastest way I’ve found to give reps what they actually need: the right account, the right message, the right moment, so effort turns into a number they can take home. I’ve spent 15+ years building go-to-market engines — at Intel, Sysdig, CyCognito, and Keysight, and now advising startup C-suites as Principal Consultant at Amhani — and the throughline isn’t campaigns or content calendars. It’s this: • I built the ABM playbook that generated $70M+ in marketing-influenced pipeline at Intel in year one, because that pipeline was the difference between reps hitting number and reps not • I led Intel’s Data Center campaign strategy (CMO award, Xeon Scalable launch) because a launch that lands is a launch sales can actually sell • At Sysdig and CyCognito, I turned dense security products into stories buyers understood fast — because a rep who can’t explain the product in 30 seconds loses the deal, and loses the commission Right now, at Amhani, that means building the unglamorous AI infrastructure nobody puts on a highlight reel: AE-facing account intelligence dashboards that tell a rep exactly who to call this week, AI-coded websites, and executive and QBR content built with Claude and Gemini in days instead of weeks — so the humans on the team spend their time selling, not guessing. I’m a BSEE engineer (University of Illinois Chicago) turned marketer (Kellogg MBA, Stanford GSB), which is why I can sit in a silicon roadmap review and a board budget defense in the same week — and why I think in systems, not slogans. ABM Certified Strategist, Advanced ABM and ABX certified. If you’re building a marketing org at a semiconductor, AI infrastructure, data center, or cybersecurity company, and you want someone who treats your reps’ quota like it’s personal — because it is — let’s talk. Open to Head of Marketing / VP Marketing roles, full-time or fractional.

Career Timeline

JobSchool

GTM Index

  1. AMHANIJOB
    1. Principal Consultant- Prod…
      3Y 8M
  2. KEYSIGHT TECHNOLOGIESJOB
    1. Brand Strategy, Infrastruc…
      9M
  3. CYCOGNITOJOB
    1. Integrated Mktg Leader
      10M
  4. SYSDIGJOB
    1. Dir, Content and Campaigns
      2Y 2M
  5. INTEL CORPORATIONJOB
    1. PMM, Sales Enablement, Cam…
      4Y 8M
    2. North America Business Cli…
      13Y 8M
    3. North America Channel GTM
      3Y
    4. PMM
      6Y 2M
  6. MOTOROLA MOBILITYJOB
    1. Product Mgr
      1Y 8M
    2. Research Staff Eng
      2Y 11M
  7. AGILENT TECHNOLOGIESJOB
    1. BD Mgr/ Soutions Architect
      5Y 11M
  8. HEWLETT-PACKARDJOB
    1. Technical Consultant
      2Y 11M

Time in market 31Y 9MOpen 5Closed 11Stints 16

gtmindex.io/p/mayuragarg

  1. Job: Amhani — Principal Consultant- Product, Partner and Growth Marketing · 2023-02 – present · 3y 6mo — Counsel startup C-suite on marketing strategy, planning, budget and org design. Collaborate across CTO/ Engineering teams to create compelling messaging, web page, social, email, videos and blogs. Create investor pitches and board updates. Develop engaging prospect journey to create awareness and enables sales conversations.
  2. Job: Keysight Technologies — Brand Strategy, Infrastructure & Enablement · 2022-05 – 2023-02 · 9 mo
  3. Job: CyCognito — Integrated Marketing Leader · 2021-07 – 2022-05 · 10 mo
  4. Job: Sysdig — Director, Content and Campaigns · 2020-03 – 2022-05 · 2y 2mo
  5. Job: Intel Corporation — Product Marketing, Sales Enablement, Campaign Manager and Account Based Marketing strategist · 2015-07 – 2020-03 · 4y 8mo — □ Account-Based Marketing strategist pioneered sales-aligned marketing at Intel – created digital and live marketing playbook, with joint activation resulting in $70M+ marketing influenced pipeline in the first year. Own the strategy, budget, marketing mix/plan, activation and results for US Comms SP customers and scaling to other key enterprise verticals. □ Own marketing campaign strategy, budget, and execution for driving Intel’s Data Center focused campaigns in North America inclusive of content, digital media, event strategy and social activation to drive brand/relevancy and advocacy goals. Received CMO award for America’s activation of the latest Xeon Scalable processor launch. On a…
  6. Job: Intel Corporation — North America Business Client Campaign Manager · 2006-07 – 2020-03 · 13y 8mo — Drive an integrated demand generation campaign around business compute clients focused on IT decision makers
  7. Job: Intel Corporation — North America Channel Go-To-Market · 2012-06 – 2015-06 · 3y — I work with Intel product teams and our media partners to ensure our channel partners have the right information to succesfully grow their business with Intel technologies
  8. Job: Intel Corporation — Product Marketing · 2006-04 – 2012-06 · 6y 2mo — Own positioning, pricing, launches, promotions, design wins, revenue, product collateral & sales enablement for Wireless product line
  9. Job: Motorola Mobility — Product Manager · 2004-08 – 2006-04 · 1y 8mo — Own product roadmap, product launch, sales and partner enablement. Accountable for product line P&L
  10. Job: Agilent Technologies — Business Development Mgr/ Soutions Architect · 1997 – 2002 · 5y — Helped telecom customers (Sprint/ Worldcom) deploy application QoS monitoring and management solutions
  11. Job: Hewlett-Packard — Technical Consultant · 1997 – 1999 · 2y — Helped Communication systems accelerate design of communication devices with the use of HP EDA simulation software
  12. Job: Motorola Mobility — Research Staff Engineer · 1995 – 1997 · 2y — helped Motorola Product groups utilize EMI simulation tools to accelerate product development
  13. School: Stanford University Graduate School of Business — Executive Women’s Leadership Program, Organizational Leadership
  14. School: Kellogg School of Business — MBA, Strategy, Marketing and Finance
  15. School: Northwestern University - Kellogg School of Management — Master of Business Administration - MBA, Marketing, Strategy and Finance
  16. School: University of Illinois at Chicago — BSEE, Communication systems & Computer architecture

Skills

MakeMarketing OperationsProduct StrategyLead GenerationCopywritingMarketing AutomationCloud ComputingMarketing StrategyProduct DevelopmentPartner ManagementGo-to-market StrategyProduct PlanningProduct MarketingProduct ManagementProduct LaunchDemand GenerationSales EnablementSocial MediaSearch Engine Optimization (SEO)Cross-functional Team LeadershipManagement

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