Matt Long

Fractional GTM Leader & Strike Team Builder | Helping Startups Accelerate Revenue & Funding | Co-author of Winning Faster | Co-host, Software Sales Simplified Podcast

Strategic Sales OptimizationPex-Private Apparel Manufacturerex-Quantum Metric

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A 30-year veteran of Enterprise Software Sales, both as a leader and contributor, I help founders and revenue leaders turn “we should be growing faster” into a repeatable go-to-market engine.

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As Co-Founder & COO at Solution1Sales (S1S), I work as part of a fractional GTM strike team that helps startups and SMBs build pipeline, refine positioning, and convert more opportunities without the overhead and risk of hiring too early. Where we’re most effective: - You’ve raised (or are raising) and need compounding pipeline fast - Founder-led sales have hit a ceiling - You’re pivoting ICP/segment and need messaging and motion refreshed - You need tighter execution across marketing and sales (not more "strategy" or “activity”) What I typically lead and deliver: - ICP selection, positioning, and a clear value narrative that buyers actually repeat - Outbound & demand gen that spins up in weeks (message, test, scale) - Sales process and deal execution (pipeline reviews, multi-threading, negotiation) - Sales assets that convert: demo flows, decks, talk tracks, case studies, and playbooks I also co-run Strategic Sales Optimization (SSO) where we specialize in sales enablement and demo transformation for complex B2B sales cycles. Co-author of the best-selling book, "Winning Faster: The MOVE Framework for Enterprise Sales Success." com/move-book Co-host of the "Software Sales Simplied: Move to Success" podcast. com/podcast If you’re building (or rebuilding) your GTM motion and want faster time-to-pipeline with a foundation that compounds, let’s connect.