Ken Osborn

Vice President Product Marketing | GTM Leader | Marketing Executive

Location n/a
Octaveex-Omnicellex-Oracle

I am an accomplished transformational product marketing executive with demonstrated success driving double digit revenue growth in complex, global B2B environments for as-a-Service solutions, including Enterprise data platforms, hardware, and software.

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Additional background in product management and professional services. Specializing in building and scaling successful go-to-market efforts and organizations for broad solution portfolios, ramping from infancy to large scale success, in both start-up and large organization environments. Transformational leadership in organizations targeting hyper growth or reset in growth following acquisition. Broad industry experience includes utilities, healthcare, financial services, high tech, discrete manufacturing, public sector, automotive, and consumer products. Key areas of expertise: Product Marketing | GTM Strategy and Planning | Product Packaging | Pricing | Customer Experience | Product Launch Effectiveness | Storytelling | Category Creation | Brand Transformation | Sales Enablement | Demand Generation | SaaS | PaaS

Career TimelineNOW → PAST

GTM Index

  1. OCTAVEJOB
    1. Executive Dir, Global Enab…
      1M
  2. TEQFOCUSJOB
    1. CMO
      1Y 6M
  3. ABSOLUTE CONVERGENCE CONSULTINGJOB
    1. Principal
      1Y 11M
  4. OPENENTERPRISE.AIJOB
    1. GTM Advisor
      1Y 3M
  5. OMNICELLJOB
    1. PMM Executive
      4Y 3M
  6. TPG GLOBALJOB
    1. Advisor
      1Y
  7. GE DIGITALJOB
    1. Senior Dir PMM
      3Y 5M
  8. ORACLEJOB
    1. Senior Dir, PMM
      2Y 2M
  9. FIVE9JOB
    1. VP Mktg
      1Y 2M
  10. TRINETJOB
    1. Dir, PMM
      1Y 9M

Time in market 17Y 2MOpen 1Closed 9Stints 10

gtmindex.io/p/ken-osborn-mktg

  1. Job: Omnicell — Product Marketing Executive · 2019-03 – 2023-06
  2. Job: Oracle — Senior Director, Product Marketing · 2013-04 – 2015-06
  3. Job: TriNet — Director, Product Marketing · 2009-06 – 2011-03
  4. Job: Octave — Executive Director, Global Enablement – GTM · 2026-07 – present
  5. Job: GE Digital — Senior Director Product Marketing · 2015-06 – 2018-11
  6. Job: Five9 — Vice President Marketing · 2011-03 – 2012-05
  7. Job: OpenEnterprise.AI — GTM Advisor · 2023-07 – 2024-10
  8. Job: Teqfocus — CMO · 2025-01 – 2026-07
  9. Job: Absolute Convergence Consulting — Principal · 2023-06 – 2025-05
  10. Job: TPG Global — Advisor · 2018-12 – 2019-12

Skills

Budget ManagementCompetitive IntelligenceQuote-to-CashProduct AdoptionContent CreationTechnical SalesPublic AccessSpokespersonSocial ImpactPresenterSubject Matter ExpertsPresentationsMarketing MaterialsKey Performance IndicatorsService LaunchesLaunch StrategiesTechnical EnablementSkill DevelopmentCoachingExecutive Presentation Skills

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