Jose Medina Millan
Growth Architect | Partner Ecosystem Builder | Business & GTM Strategy | Cybersecurity & AI | Tech Evangelist & Keynote Speaker
ex-CiscoSome of the most successful growth stories in technology start with a simple question:How do we turn innovation into real market I’m a Growth Architect passionate about turning technology strategy into measurable business
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My work sits at the intersection of cybersecurity, AI, and ecosystem-led expansion, helping Service Providers and enterprise organizations transform complex technologies into scalable market My journey with Service Providers across Latin America has evolved through three First, helping establish secure connectivity as the foundation for large telco ecosystems — positioning cybersecurity platforms as critical infrastructure for digital Then, partnering with Service Providers to design and launch new cybersecurity services such as Secure SD-WAN, ZTNA, SASE, Email Security and Today, my focus is on what matters most: turning those offerings into real I lead structured Installed-Base Growth Strategies, helping Service Providers unlock expansion opportunities within their existing customer base through disciplined cross-sell programs, executive alignment, and data-driven go-to-market The result: accelerated adoption of platforms like SASE and SecOps, stronger partner confidence, higher win rates, and faster cybersecurity expansion across enterprise and mid-market Beyond strategy and execution, I’m deeply passionate about technology evangelism and executive storytelling. Over the past two years I’ve delivered 50+ cybersecurity conferences and executive sessions, helping technology leaders connect innovation, security and business I believe the most successful growth strategies combine clear direction, strong ecosystems, and relentless ⸻Areas of focus:• Growth Architecture & Business Strategy• Installed-Base Growth & Cross-Sell Strategy• Partner Ecosystem Development• Cybersecurity & AI Market Strategy• Technology Evangelism & Keynote Speake
GTM Index
- FORTINETJOB
- Dir, Growth Strategies2Y 9M
Director, Growth Strategies | Service Providers LATAM
Fortinet
Strategic focus: Scaling cybersecurity platform adoption across the installed base of leading Service Providers in Latin America. Leading structured installed-base growth strategies designed to accelerate the adoption of advanced cybersecurity platforms such as SASE and SecOps across Service Provider ecosystems. Working closely with SP sales leadership to align teams, prioritize high-impact solutions, and execute disciplined cross-sell programs that expand cybersecurity adoption within existing customer bases. Driving executive engagement with B2B leadership across the region to turn previously launched cybersecurity services into measurable business growth.
- Dir, MSSP Portfolio & GTM…2Y 11M
Director, MSSP Portfolio & Go-To-Market Strategy | Service Providers LATAM
Fortinet
Strategic focus: Designing and launching next-generation cybersecurity services with leading Service Providers. Led the development and market launch of advanced cybersecurity service portfolios with top Latin American Service Providers, working with product leaders and SP executives to bring new platform-based offerings to market. Drove executive engagement with CMOs and B2B leaders across the SP ecosystem to prioritize Fortinet-led cybersecurity services across SASE, SecOps, Email Security, LAN Edge and platform-based security architectures. Created the go-to-market frameworks, messaging and enablement programs used by Service Providers to introduce these services to their enterprise a…
- Regional BDM, Secure SD-WA…1Y 6M
Regional BDM, Secure SD-WAN & SASE | Service Providers LATAM
Fortinet
Strategic focus: Establishing secure connectivity as the foundation for Service Provider cybersecurity services. Led the regional adoption of Secure SD-WAN as a managed cybersecurity service, helping Service Providers across Latin America launch and scale their first platform-based cybersecurity offerings. Worked closely with SP product and sales teams to simplify messaging, accelerate market understanding and position secure networking as the foundation for future cybersecurity services. This phase helped establish the base from which more advanced services such as SASE and SecOps would later expand across the ecosystem.
- NOKIAJOB
- Senior Software Account Mg…7M
Senior Software Account Manager - Nokia Software / Service Provider Organization
Nokia
Responsible for expanding Nokia’s security and software solutions among Colombia’s largest Service Providers. Unlocked new opportunities via consultative sales strategies focused on cybersecurity and automation.
- CISCOJOB
- Regional Account Mgr part…1Y 9M
Regional Account Manager part of Global Service Provider Organization
Cisco
📌 Led commercial relationships with América Móvil across Colombia, Peru, Chile, and Ecuador, aligning Cisco’s portfolio to strategic transformation and cybersecurity goals.
- Regional SP Systems Eng fo…3Y 6M
Regional SP Systems Engineer for AMX part of Global Service Provider Organization
Cisco
✔️ Acted as trusted advisor to CTOs and CIOs in SPs, particularly América Móvil. ✔️ Led technical engagements in SP Mobility, IP/MPLS, and Security architectures. ✔️ Delivered technical consulting for SP solutions across mobile, core, and security services. ✔️ Supported complex deals with demos, lab validations, and competitive insights
- Systems Eng, SP Sales (Pre…3Y 2M
Systems Engineer, SP Sales (Pre-Sales in Service Provider Cansac Region)
Cisco
Supported SP clients with design and testing for large-scale implementations across core, mobile, and security domains.
- MOVILNETJOB
- Senior Network Design Eng…3Y 9M
Senior Network Design Engineer (Engineering and Planning Area) in Mobile Service Provider Company
Movilnet
📌 Led backbone network upgrades and supported strategic expansion initiatives in IP/MPLS and mobile core networks.
- Job: Fortinet — Director, Growth Strategies | Service Providers LATAM · 2024-01 – present · 2y 7mo — Strategic focus: Scaling cybersecurity platform adoption across the installed base of leading Service Providers in Latin America. Leading structured installed-base growth strategies designed to accelerate the adoption of advanced cybersecurity platforms such as SASE and SecOps across Service Provider ecosystems. Working closely with SP sales leadership to align teams, prioritize high-impact solutions, and execute disciplined cross-sell programs that expand cybersecurity adoption within existing customer bases. Driving executive engagement with B2B leadership across the region to turn previously launched cybersecurity services into measurable business growth.
- Job: Fortinet — Director, MSSP Portfolio & Go-To-Market Strategy | Service Providers LATAM · 2022-01 – 2024-12 · 2y 11mo — Strategic focus: Designing and launching next-generation cybersecurity services with leading Service Providers. Led the development and market launch of advanced cybersecurity service portfolios with top Latin American Service Providers, working with product leaders and SP executives to bring new platform-based offerings to market. Drove executive engagement with CMOs and B2B leaders across the SP ecosystem to prioritize Fortinet-led cybersecurity services across SASE, SecOps, Email Security, LAN Edge and platform-based security architectures. Created the go-to-market frameworks, messaging and enablement programs used by Service Providers to introduce these services to their enterprise a…
- Job: Fortinet — Regional BDM, Secure SD-WAN & SASE | Service Providers LATAM · 2020-07 – 2022-01 · 1y 6mo — Strategic focus: Establishing secure connectivity as the foundation for Service Provider cybersecurity services. Led the regional adoption of Secure SD-WAN as a managed cybersecurity service, helping Service Providers across Latin America launch and scale their first platform-based cybersecurity offerings. Worked closely with SP product and sales teams to simplify messaging, accelerate market understanding and position secure networking as the foundation for future cybersecurity services. This phase helped establish the base from which more advanced services such as SASE and SecOps would later expand across the ecosystem.
- Job: Nokia — Senior Software Account Manager - Nokia Software / Service Provider Organization · 2019-12 – 2020-07 · 7 mo — Responsible for expanding Nokia’s security and software solutions among Colombia’s largest Service Providers. Unlocked new opportunities via consultative sales strategies focused on cybersecurity and automation.
- Job: Cisco — Regional Account Manager part of Global Service Provider Organization · 2018-03 – 2019-12 · 1y 9mo — 📌 Led commercial relationships with América Móvil across Colombia, Peru, Chile, and Ecuador, aligning Cisco’s portfolio to strategic transformation and cybersecurity goals.
- Job: Cisco — Regional SP Systems Engineer for AMX part of Global Service Provider Organization · 2014-08 – 2018-02 · 3y 6mo — ✔️ Acted as trusted advisor to CTOs and CIOs in SPs, particularly América Móvil. ✔️ Led technical engagements in SP Mobility, IP/MPLS, and Security architectures. ✔️ Delivered technical consulting for SP solutions across mobile, core, and security services. ✔️ Supported complex deals with demos, lab validations, and competitive insights
- Job: Cisco — Systems Engineer, SP Sales (Pre-Sales in Service Provider Cansac Region) · 2011-06 – 2014-08 · 3y 2mo — Supported SP clients with design and testing for large-scale implementations across core, mobile, and security domains.
- Job: Movilnet — Senior Network Design Engineer (Engineering and Planning Area) in Mobile Service Provider Company · 2007-09 – 2011-06 · 3y 9mo — 📌 Led backbone network upgrades and supported strategic expansion initiatives in IP/MPLS and mobile core networks.
- School: University of Cambridge — Strategic thinking for CEOs, Business, Management, Marketing, and Related Support Services
- School: ESADE Business & Law School — Strategic Account Management
- School: Universidad Rafael Belloso Chacín — Bachelor of Engineering (BEng), Computer Engineering
- School: Corporate Visions — Situational Sales Negotiation II v1.0., Sales
- School: Carol Train — Advance Communications Skills Workshop II, Softskill - Advance Communications
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